anatomy of an nccr policy brief
DESCRIPTION
Anatomy of an NCCR policy brief. Research evidence for policy. Research evidence for policy. Published by NCCR North South since 2009 www.north-south.unibe.ch/ content.php/page/id/250. What types of information?. - PowerPoint PPT PresentationTRANSCRIPT
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Paul Mundy www.mamud.com
Anatomy of an NCCR policy briefResearch evidence for policy
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Paul Mundy www.mamud.com
Research evidence for policy
Published by NCCR North South since 2009
www.north-south.unibe.ch/content.php/page/id/250
![Page 3: Anatomy of an NCCR policy brief](https://reader034.vdocuments.mx/reader034/viewer/2022051518/56815d94550346895dcbb1a9/html5/thumbnails/3.jpg)
Paul Mundy www.mamud.com
What types of information?
“…provides research highlights from the NCCR North-South on important development topics…”
“…offers information on topics such as governance, conflict, livelihoods, globalisation, sanitation, health, natural resources and sustainability in an accessible way.”
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Paul Mundy www.mamud.com
Recent topics
Conservation in protected areas: Do local people benefit?
Making migration safer
Overcoming ambiguities in decentralisation
Natural resources: the climate change challenge
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Paul Mundy www.mamud.com
Elements of written communication Structure
How the information is organized
Design How it is presented
Content What it says
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Paul Mundy www.mamud.com
Title
Masthead
Lead
Policy message
Publisher
Main text
Structure
Photo
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Paul Mundy www.mamud.com
Photo
Graphic
Policy implications
Caption
Caption
Main text
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Paul Mundy www.mamud.com
Boxes
Text
2-3 paragraphs per heading
60-120 words per paragraph
1900 words total
Headings
One level of headings
3-6 words each
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Paul Mundy www.mamud.com
Publisher info
Further reading
2-3 vital items
Keywords
Cases
70-100 words each
Authors: Photos, names, positions, emails
Series info
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Paul Mundy www.mamud.com
DesignAttractive format
A4 size (actually, A3 folded)
Clear headings
Orange echoes masthead
2 columns
Highlighted info in shaded boxes
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Paul Mundy www.mamud.com
Photographs: 4 colour - attractive but expensive
Boxes in two colours (black and orange)
Colour says “read me!”
Narrow columns: 5-6 words, easy to read
Like a newspaper – readers scan down the middle of the column
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Paul Mundy www.mamud.com
Photo: Well composed, subjects not looking at the camera
Graphic: Clear, easy to understand
Caption: reversed over transparent rectangle
Caption: Explains graphic
White space
Dotted orange border
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Paul Mundy www.mamud.com
Elements all aligned to grid
Easy in a desktop publishing program like Adobe InDesign
Hard to do in Word!
Text flush left, ragged right
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Paul Mundy www.mamud.com
Publisher’s logo
Cases in shaded box
4 pages total
Reference material
“Don’t read me!”
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Paul Mundy www.mamud.com
Content
Title
Lead
Pol
icy
mes
sage
sExample from Bolivia
Title: grabs attention, tells reader what is in the document
Lead: grabs attention, sets the scene, tells reader what to expect in rest of document
Policy messages: if they read only this, they will have got the message!
Main text: divided into short sections, each on a different aspect
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Paul Mundy www.mamud.com
Captions explain and build on photo – make photo not just decoration
Boxes contain info that does not fit into text
Short, easy-to-read text: don’t make the readers work to understand what you are saying
Bolivia
Example from India
India
Analysis of ex-
amples
More analysis
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Paul Mundy www.mamud.com
More analysis
Even more
analysis
Policy implic-ations
Policy implic-ations
Graphic and caption
Graphic: contrasts situation before decentralization (orange) with after (blue)
Caption: Explains graphic
Policy implications: What does it all mean for policy?
4-5 points
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Paul Mundy www.mamud.com
Cases
Self-contained, highlight main points only
Reference material
Where to go for more information
Key refs only
Cases
Further reading
“This issue”
Who helped put it togetherThis issue
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Paul Mundy www.mamud.com
Elements of an NCCR brief
Title Policy message Lead Main text Cases Boxes Table or graphic Photos Further reading Authors This issue
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Paul Mundy www.mamud.com
Elements of an NCCR brief Title
Max 80 chars Policy message
Max 640 chars Lead
Max 700 chars Main text
Max 7000 chars At least 6 subtitles Final section = Policy
implications Cases
Max 1630 chars 3 different countries
Boxes Ca 440 chars
Table or graphic Max 1
Photos Max 3 With captions
Further reading 2-3 key refs only
Authors Name, position, institution,
email This issue
Academic adviser, policy adviser, editors, design