analysis of the car industry. pest analysis political –legislation environment company cars...
TRANSCRIPT
Analysis Of The Car Industry
PEST Analysis
• POLITICAL– Legislation
• Environment
• Company Cars
• Competition
– Taxes and Duty– Subsidies
PEST Analysis
PEST Analysis
• POLITICAL– Legislation
• Environment
• Company Cars
• Competition
– Taxes and Duty– Subsidies
PEST Analysis
• ECONOMIC– Excess Capacity– Economies Of Scale– Diversification– Mergers and strategic alliances
PEST Analysis
PEST Analysis
• ECONOMIC– Excess Capacity– Economies Of Scale– Diversification– Mergers and strategic alliances
PEST Analysis
• SOCIAL– Environment– Car Culture– Fashions and taste– Redundancies
PEST Analysis
PEST Analysis
• SOCIAL– Environment– Car Culture– Fashions and taste– Redundancies
PEST Analysis
• TECHNOLOGICAL– E-Commerce– Safety– Plant efficiency– Gizmos
PEST Analysis
PEST Analysis
• TECHNOLOGICAL– E-Commerce– Safety– Plant efficiency– Gizmos
Five Forces Analysis
• THREAT OF ENTRY– East Asian companies - Globalisation– Quotas reduced or abolished– Labour
Five Forces Analysis
• BUYER POWER– High– Imports By Individuals– Distribution Channels– Large Number Of Substitutes– Second Hand Market– Over Capacity– Large purchase
Five Forces Analysis
• SUPPLIER POWER– New Registrations– Just In Time– Brands– Dealerships
Five Forces Analysis
• SUBSTITUTES– Public Transport– Other Segments Of The Market– Similarity Of Product– Alternative Fuels
Five Forces Analysis
• COMPETITIVE RIVALRY– Mature Market– Price Wars– Ease Of Access– Large Number Of Competitors