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Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

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Page 1: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Page 2: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio
Page 3: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Summary of Outreach

Page 4: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Purpose of Stakeholder Outreach

Identify and engage key stakeholders

Obtain and document meaningful input

Apply stakeholder feedback to master plan

Page 5: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Multi-Faceted Stakeholder Engagement

Page 6: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Stakeholder Meetings

PENDING

City of Fort Lauderdale

Poinciana HOA

Port Everglades Association

South Florida Regional Planning Council

Relevant Regulatory Agencies

Phase II Public Forums

COMPLETED

County Commissioners

County Department Directors

Port Everglades

Convention & Visitors Bureau

Broward County Cultural Division

Florida Restaurant & Lodging Association

Portside/IAG

SMG – Convention Center Operators

Harbordale HOA

Balleria – Ferry Operator

Portside Yacht Club Condo Association

Page 7: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Key Comments from 15 Meetings

1. Waterfront Access and Views

2. Iconic Destination

3. Entertainment

4. Connection to surrounding hotels and retails

5. Outdoor Space

6. Iconic Building

7. Pedestrian Oriented Environment

8. Access to Boats (Water Taxi/Ferry/Marina/Transient Boats)

9. Traffic Improvement

10. Incorporate Cruise Passengers

11. Utilize the whole site

12. Transit Alternatives

13. Sustainability

10/15

8/15

8/15

7/15

5/15

4/15

4/15

4/15

4/15

4/15

3/15

3/15

3/15

Page 8: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Analysis

Page 9: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

I-95

Amtrak Station

Port Everglades Expy.

Fede

ral H

ighw

ay 1

17th St.

Eise

nhow

er B

lvd.

Trucks Buses Taxis

Broward Blvd.

Downtown Fort Lauderdale

Fort Lauderdale/ Hollywood Airport

24th St.

Prominent Location

2 miles

Beach

Page 10: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Entrance Channel

Midport

Northport

17th Street Car

Eise

nhow

er

South Beach Park

How People Get Here

24th Street Bus/Track/Taxi

Page 11: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

17th Street is the Front Door Hotels Restaurants Beach

Embassy Suite Extended Stay

Holiday Inn

Renaissance Hilton

Hyatt Regency

236 Rms 589 Rms

78 Rms 117 Rms

384 Rms

361 Rms

US - 1 Convention Beach

Page 12: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Arrival Experience

Where is the Convention Center?

Page 13: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

San Diego Convention Center

Page 14: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

The17th Street Bridge – A Gateway?

Page 15: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Bridge as a Gateway - Sydney Darling Harbour

Page 16: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

1.

2.

3.

17th St. Lack of Identity

1. 2. 3.

Eisenhower Blvd. Reclaim Formal Entry

CC Drop-off Connect to the City

1.

2.

3.

1.

CC Drop-off Interior: Isolated

17th St. Multi-modal Identity

3. 2.

Eisenhower Blvd. Security Barrier

Arrival Strategy

Page 17: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

WT

WT

WT

WT

WT

Traffic Strategy – Existing modes of transportation

The Wave

Water Taxi Stop

40

40

The Breeze

The Sun Trolley

Ft. Lauderdale/ Hollywood International Airport

The Wave

The Sun Trolley

Broward Transit Bus

Breeze Bus

Water Taxi

Downtown

Convention

Beach

Page 18: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Cars

17th Street

Taxi/Bus/Truck

Modes of Transportation on17th and 24th Streets

(From 24th Street)

100%

90%

10%

Page 19: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Cars

Today (Estimated)

Future (Goal)

Buses Sun Trolley

Taxis The Wave Water Taxi Bike Share People Mover

Traffic Strategy – Control modes of transportation

40% (Reduce by 35%) 75%

(10%) (Long Term Goal)

45% UP 20%

15% UP 5%

0%

Page 20: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Existing Parking

2,500

Parking Provided Garage West Lot East Lot Sub Total Portside Total

2,500 sp 250 sp 270 sp

3,020 sp 176 sp

3,196sp

West Lot

Portside

East Lot

Garage

3,020 spaces without Portside

Page 21: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Additional Development Program Convention Center Expansion Headquarter Hotel (750 rms) Entertainment/Retail Sub Total Project Total

*224,000 sf 750,000 sf 100,000 sf

1,684,000 sf

***450 sp ****900 sp

500 sp 1,850 sp

4,600 sp

Existing Development Program Convention Center Visitors Convention Center Staff (say) Port of Everglades Sub-total

610,000 sf

**Parking Demand

2,050 sp 250 sp 450 sp

2,750 sp

Proposed Development and Parking

* From contract document 70,000sf multi-purpose space 15,000sf junior ballroom 27,000sf(3x9,000sf) meeting rooms ** Previous Master Plan *** Proportional assumption from previous Master Plan **** 1.2 sp/rm

Page 22: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Convention Center Visitors Convention Center Staff Port of Everglades Headquarter Hotel Entertainment/Retail Sub-total 35% Transit Discount

2,500 sp

250 sp

450 sp

900 sp

500 sp

Shared and Discounted Parking

Convention and

Cruise

1,600 sp

250 sp

450 sp

900 sp

200 sp

3,400 sp

2,250 sp

Convention Only

Weekend and

Weeknight

1,600 sp

250 sp

0 sp

900 sp

200 sp

2,950 sp

1,950 sp

0 sp

50 sp

0 sp

600 sp

500 sp

1,150 sp

Page 23: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Parking Strategy – Reduce Parking Spaces

Existing 3,020 Spaces

200

2,500

300

Option 1 2,250 - 3,020 Spaces

Option 2 2,250 - 3,020 Spaces

2,500

300

200 600

1,300

300

800

By the Bridge By the Bridge

Port

Page 24: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Potential Below grade Parking

EL. 4 Water table EL. 12 FEMA

EL. 14 Ground Floor

Parking

Page 25: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Pedestrian Access

Fence

Page 26: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Pedestrian Environment outside of our Boundary

Page 27: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Incomplete Pedestrian Access

Page 28: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

What other places do to the waterfront

Page 29: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Existing Open Space – Not enough…

1 ac Open Space (2.5%)

Page 30: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

And hidden…

Page 31: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Connect the Community to the Water

Page 32: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

It’s All About the Water

Page 33: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Entrance Channel

Midport

Northport

17th St. (A1A)

Eise

nower

Ave

South Beach

Park

Our Prominent Waterfront Location

Page 34: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Cruise Ship 3.7MM Passengers/year *2012 Port of Everglades Web

Water Taxi

Insufficient Access to Water Activities

Page 35: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

The Water Taxi Network does not come here today

Page 36: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Water Strategy – Utilize existing water assets

Cruise Ship

Ferry

Cruise Ship

Cargo

Taxi Stop

Taxi Stop Restaurant

Marina

Entertainment Water

Working Water

Page 37: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Water 2.1 Ac

Water Portside Site Area Total

Portside 4.7 ac

Convention Center 33.2 ac

2.1 ac 4.7 ac

33.2 ac 40.0 ac

The Site – Expansion Opportunity

Garage

Page 38: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Expansion Strategy

Existing 9.15 ac

Partial Garage 11.2 ac

Integrate Portside 19.2 ac

9.15

4.75

11.20 14.45

• Keep Portside • Keep Full-Garage

• Keep Portside • Relocate Partial Garage

• Integrate Portside • Relocate Partial Garage

Page 39: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Elev. +0’ Exhibition Up to 35’ Ceiling

Expand Existing Three Levels

Elev. +20’ Pre-function Up to 15’ Ceiling

Elev. +40 Ballroom/ Meeting Unlimited Ceiling

Page 40: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Four Expansion Strategy

Hotel

Convention

Full-Garage

Portside

Hotel

Convention

Partial-Garage

Portside

New Port Garage

Hotel

Convention

Portside

Partial-Garage

New Port Garage

Hotel

Convention

Partial-Garage

New Port Garage

1 2

3 4

Plaza

Page 41: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Design Principles

Page 42: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Create an Iconic Waterfront Destination

Page 43: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Integrate existing community assets and business

Page 44: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Explore building design that creates the sense of place

Page 45: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Promote multi-modal transportation

Page 46: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Encourage sustainable development

Page 47: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Initial Ideas

Page 48: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

1 Convention Plaza

Page 49: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Convention

Garage

Hotel Portside

1 Convention Plaza

Future Expansion

Plaza

Page 50: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

1 Convention Plaza

Convention

Garage

Hotel

Plaza Portside

Special Feature

Page 51: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Add the Fourth Level

ICA Boston

Page 52: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

PROS • No Portside acquisition needed • No garage demolition needed • No Shoreline Modification Needed • Save future expansion site for exhibition space • No operational interruption to existing convention center • Waterfront convention center expansion CONS • Insignificant Outdoor Space • Insignificant Water Access

1 Convention Plaza

Page 53: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

2 Waterfront Park

Page 54: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Convention

Partial Garage

Hotel

Portside

Waterfront Park

Pier

Commercial Harbor

2 Waterfront Park

Garage

Future Expansion

Plaza

Page 55: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

2

Waterfront Park 1 ac

Waterfront Plaza

Commercial Harbor

Pier

Convention

Hotel

Waterfront Park

Page 56: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Waterfront Park - Hoboken

Page 57: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Event Park – Bryant Park, NY Bryant Park Summer Film Festival

The Lawn – 1 ac

Bryant Park Plan

Option 3 Plan

1 ac

Page 58: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Expanding the Waterfront– Fell’s Point

Page 59: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Pier and Commercial Harbor – South Street Seaport

South Street Seaport

Option 3 Plan

South Street Seaport

Page 60: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

East vs West Expansion

Convention

Entertainment

Hotel

Convention

Hotel

Page 61: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

PROS • No Portside acquisition needed • No Shoreline Modification Needed • Save future expansion site for exhibition space • No operational interruption to existing convention center • Waterfront convention center expansion • Provide significant outdoor space • Commercial Harbor opportunity CONS • Require partial garage demolition • Remote Convention Center Expansion • Additional time and cost anticipated for pier construction

2 Waterfront Park

Page 62: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

3 Entertainment Harbor

Page 63: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Garage

Portside Hotel

Convention

Commercial Harbor

Future Expansion

3 Entertainment Harbor

Garage

Plaza

Page 64: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Expand the Waterfront - Annapolis

Annapolis Annapolis

Page 65: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Garage

Plaza

Portside

Convention Commercial Harbor

Hotel

Pier

3 Entertainment Harbor

Page 66: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Entertainment Harbor – Baltimore’s Inner Harbor

Page 67: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Terraces maximize the view to the water

+0 +20

+40

+0

+20

+40

+0

+20

+40

Page 68: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Waterfront Terraces

Page 69: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Entertainment Open Space Variations

Harbor Marina Plaza Park

Page 70: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

PROS • No Portside acquisition needed • Purposeful Waterfront • Save future expansion site for exhibition space • No operational interruption to existing convention center • Waterfront convention center expansion • Provide good outdoor space • Expand waterfront • Proximate convention center expansion CONS • Require partial garage demolition • Require Shoreline Modification

3 Entertainment Harbor

Page 71: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

4 Grand Plaza

Page 72: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Convention

Garage

Convention

Hotel

Summer Garden

Water

Garage 4 Grand Plaza

Future Expansion

Grand Plaza

Page 73: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Partial Garage

Grand Plaza

Summer Garden

Convention Commercial Harbor

Hotel

Pier

4 Grand Plaza

Page 74: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Summer Garden – Winter Garden Battery Park City

Page 75: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

Grand Plaza – Union Station LA

Page 76: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

PROS • Iconic Front Door • Purposeful Waterfront • Save future expansion site for exhibition space • No operational interruption to existing convention center • Waterfront convention center expansion • Provide significant outdoor space • Expand waterfront • Proximate convention center expansion CONS • Require partial garage demolition • Require Portside • Require shoreline modification

4 Grand Plaza

Page 77: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio

.

Cruise Ship

Ferry

Cruise Ship

Cargo

Taxi Stop Restaurant

Marina

Taxi Stop

Page 78: Analysis and Feasibility · 4/1/2014  · Analysis and Feasibility Broward County Convention Center Master Plan Study Fort Lauderdale, FL 04.01.14 HKS I Urban Design Studio