writing a broadcast news show - mipa 2013

2013

Writing a news showJesse Sutherland

MIPA

waterford kettering HS@jmclean3

2013

Writing a news showJesse Sutherland

MIPA

waterford kettering HS@jmclean3

ABOUTme.

ABOUTme.Brief introduction

High school broadcast journalism teacher at Waterford Kettering HS. Michigan state director for JEA. Treasurer for MIPA.

My career

ABOUTme.Brief introduction

High school broadcast journalism teacher at Waterford Kettering HS. Michigan state director for JEA. Treasurer for MIPA.

My career

WKHS-TV produces a live daily news show at our school. This is only our 4th year of existence.

My Program

ProximityprominenceTimelinessImpact

News values.

ProximityprominenceTimelinessImpact

News values.Deciding what to cover

Human Interest

CurrencyBizarrenessConflict

News values.

Human Interest

CurrencyBizarrenessConflict

News values.Deciding what to cover

Story formats.

Story formats.What makes up a news show

Story formats.What makes up a news show

Live

Story formats.What makes up a news show

Live Package+

Story formats.What makes up a news show

Live Package Interview+ +

Story formats.What makes up a news show

Live readerPackage Interview+ + +

Story formats.What makes up a news show

Live readerPackage Interview

rundown

+ + +

rundown.

rundown.Putting it all together

Be a tease.

Be a tease.Keep people Watching

Keep your audience intrigued about what’s coming up next.

news teasers

Be a tease.News drives your teases- not the other way around.

Ethics still apply

Grab your best pictures

Use your best words

Deliver

Keep it simple

Be a tease.Keep people Watching

News drives your teases- not the other way around.

Ethics still apply

Grab your best pictures

Use your best words

Deliver

Keep it simple

Be a tease.

Be a tease.Keep people Watching

Think about how this could work at your school.LO-AM Example

transitions.

transitions.Making a newscast flow

transitions.Making a newscast flow

Transitions.

Transitions.Making a newscast flow

Structuring your news show together should be a thoughtful process

Rough transitions

Intros & outros.

Keep it simple

Command attention

Reporter should write these

Lead in and out without repeating

Intros & outros.Making a newscast flow

Keep it simple

Command attention

Reporter should write these

Lead in and out without repeating

intros.

intros.grab attention

Pay attention to how you’re starting into a story. People tune out cliches.

Avoid cliches

Intros & outros.

Intros & outros.Making a newscast flow

intros.

intros.Set the stage

Help to transition into the story by offering some of the basic facts.

Set the stage

intros.

intros.Set the Stage

Help to transition into the story by offering some of the basic facts.

Set the stage

rundown.

rundown.Putting it all together?

Ending a show.

Ending a show.anchor sign off

Walter Cronkite was famous for his “and that’s the way it is.” sign off on CBS Evening News.

Sign off

QUESTIONTIME.

Q&AQUESTIONTIME.

PLEASE, DON’T BE AFRAID!

contactme.Jessesutherland

Writing a Broadcast news show

contactme.FACEBOOK

FACEBOOK.COM/ketteringmclean

TWITTER

TWITTER.COM/jmclean3

email

jmclean3@gmail.COM

slideshare

slideshare.net/jmclean3

LINKEDIN

LINKEDIN.COM/in/jessmclean

wkhstv

youtube.COM/wkhstv

JessesutherlandWriting a Broadcast news show

For listening to me ramble

Thank you.

For listening to me ramble

Thank you.

exit

IMpact

GOBACKinformation has impact if it affects a lot of people

Timelinessinformation has timeliness if it happened recently

GOBACK

Prominenceinformation has prominence if it involves a well-known person or organization GOBACK

Proximityinformation has proximity if it involves something happening somewhere nearby GOBACK

Conflict / controversyinformation has conflict if it involves a disagreement between two or more people GOBACK

Bizarrenessinformation has weirdness if it involves something unusual or unexpected GOBACK

Currencyinformation has currency if it is related to some general topic a lot of people are already talking about GOBACK

Human interestinformation has human interest if it shows trials, tribulations, and/or successes of an individual GOBACK