windows flash array: the new class of windows all flash storage

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In this presentation, you will learn how world-class enterprises use the Windows Flash Array to improve performance and lower costs. The Windows Flash array was developed jointly with Microsoft Corporation. This presentation includes * enterprise storage challenges * how new sources of revenue can be enabled, thanks to real-time data availability -- users enjoy "business in a flash" * how total cost of ownership is lowered thanks to an all-flash solution * comments from real customers regarding increase in performance and decrease in costs * the key benefits of using the Windows Flash Array

TRANSCRIPT

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Windows Flash ArrayThe New Class of Windows

All Flash Storage

Business in a Flash.

Eric HerzogChief Marketing Officer and SVP of Business Development

June 2014

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Global 500 Traction

9 of the Top 15 Largest IT Companies

4 of the Top 10 Largest U.S. Banks

350+ Fortune 500 Class Customers

Billions of Dollars Saved by Customers

NYSEVMEM

Fortune Global 500 leaders

Web/Cloud, Telco, Banking, Retail, Government, Healthcare, etc.

1000s deployed

10s of Petabytes delivered

Wide Variety of Enterprise and Cloud Deployments/Workloads

Flash

Leader

3 of the Top 10 Largest Corporations

5 of the Top 10 Largest Telcos

3 of the Top 10 Largest Retailers

5 of the Top 5 Largest Software Companies

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Enterprise Storage Challenges

Data Growth Demands- Performance- Capacity Efficiency- Operational Management

Data as a Competitive Weapon- New Business Models - Real Time Analytics

Intense Pressure on Data Center Costs- Capital Expense- Operating Expense

Regulatory- Disaster Recovery Contingencies- Encryption for Data at Rest or In Transit

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Violin Flash Arrays Transform Your Business

Enabling New Sources of Revenue Transformative performance for real time innovation

- Real Time analytics to serve ads when they matter

Capture business opportunities with low latency for pan European billing system

- $140M in lost opportunities reclaimed

Tyson Foods Inventory Management & Logistics- Need to ship right inventory to right store every day -

>10,000 stores to service daily

Delivering “Business in a Flash”

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Lower TCO: All-Flash Solution

Status Quo Violin All-Flash

Sto

rage

Serv

ers

Ap

ps

Dat

a C

en

ter

Over-Provisioned

UnderUtilized

LicensedBy Core

Limited Real Estate

Up to 90% Reduction in Storage Costs

Up to 80% Reduction in Cores/Servers

Up to 70% Reductionin Software Licensing

Up to 90% Reductionin Power/Space/Cooling

“Forward-thinking CIOs use flash to lower their costs... In the end, the argument boils down to how much the CIO is willing to spend to avoid using flash.”

Jim Handy, Director Objective Analysis

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Powerful Customer ROI and TCO

ROI in >1 year with 90% reductionin report time for its billing application

Up to 80% reduction in cooling, power, space costs; YoY savings of £200 per VDI unit

“Reduced the cost per IOP by nearly 9X (from £8.88 to £1.03)”

Mary Reeder, CTO

Nightly reports reduced by over 7X, down to 50 minutes from 6 hours.

“Achieving up to 800% improvement in VM creation time.”

“With Violin technology the data is ready, waiting for us whenever we need it”

Ensure business continuity

for e-banking application.

ERP system is running 4X faster on the Violin platform.

NATS saved £9M over 4 years.

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The Windows Flash Array

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Windows in a Flash!

Transformative Speed in Storage

Consolidation and cost savings

Increases server utilization

SMB Direct for Microsoft applications

Enables file server functions

RDMA as a Storage Superhighway

Encryption Dedupe Live Migration Mirroring Scale-Out

>1 year of Joint Violin - Microsoft Development

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1.2M

1.0M

800K

600K

400K

200K

SQL WRITES*

Beta Site Performance: SQL* and Hyper-V

• SMB Direct reduces CPU load up to 30%• Latency averages 500 microseconds at Load

SQL READS*

HYPER-V WRITES

WFA

AFA

IOPS

41% Increase

54% Increase

2x Increase

30% Decrease

50% Decrease

SQL Writes

SQL Reads

Hyper-V Writes

Application Server CPU Utilization

Latency at Load

WFA

WFA

AFA

AFA

*All Microsoft SQL results based on SQLIO load test with Infiniband connectivity

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Windows Flash Array

Application ServersVM Hosts

Flash Array

HA Cluster

RDMA NIC

Redundant Fans

Windows Flash Array has 2 clustered blade servers running Windows Storage Server 2012 R2- 10Gb Ethernet or Infiniband interface for RDMA-enabled

access.

Application servers focus on applications workloads - SMB Direct enables Windows Flash Arrays to directly load

data into app server’s DRAM for unmatched performance

- Windows Flash Array maximizes storage I/O

- Application servers focus on application workloads

Scale up to 280TB of Flash- Up to 4 arrays

System Center and PowerShell simplify storage management and decrease TCO

SMB Direct

“But we're blown away with the Violin Memory Windows Flash Array that combines the power of both.”

Brian Garrett, Vice President, Enterprise Strategy Group

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WFA: Software (Windows Storage Server 2012 R2)

SMB 3.0/SMB Direct/RDMA Data Deduplication

Live Migration

Thin Provisioning

Compression

Mirroring

Replication (DFS Replication - Windows)

Snapshots

NAS: Scale-out File Server

System Center 2012 R2/PowerShell

Microsoft optimized WSS 2012 R2 for Windows Flash Array

SMB Direct performance could not be achieved with any other vendor’s storage

“By embedding Windows management functionality into the storage controller, Microsoft and Violin are solving a problem we often hear from practitioners in the Wikibon community.”

Dave Vellante, Chief Research Officer, Wikibon

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Superior workloads and use cases• SQL Server — Transactional apps, OLTP, Data Warehouse/BI, Big Data Analytics

• SharePoint Server

• Hyper-V — Consolidation, Hyper-V farms

• File Server — QA, dev/test, staging

• Large Scale VDI — up to 5,000 persistent desktops

Microsoft IT environments:

• Return on Investment and Total Cost of Ownership for MSFT Applications

• Workloads with high random I/O

• Improve utilization on Microsoft enterprise app servers

• Hyper-V virtualization and application consolidation initiatives

• Application and server sprawl stretching datacenter limits

Broad Workload Acceleration for Enterprise and Private Cloud Deployments

“Violin’s flash technology gives the Windows Flash Array extremely high storage performance, which has the knock-on effect of reducing CPU load on application servers, while also cutting operational costs by eliminating storage as a source of performance bottlenecks.”

Tim Stammers, Senior Analyst, 451 Group

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Windows Flash Array Key Benefits

Up to 1M 4K IOPS in 3U

Microsecond latencies

Reduce OPEX by up to 80%

Consolidate and virtualize Microsoft applications with no performance penalty

Standardize on Microsoft management tools for training and cost savings

Reduce CAPEX the features of SAN, the performance of DAS, at the price of NAS

Business critical apps up to 10x faster and improved end user experience

*Gartner: Market Share Analysis: SSD Component and SSD-Based Appliances Worldwide, 2012, June 2013

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Microsoft’s View –

“Violin’s Windows Flash Array is clearly a game-changer for enterprise storage.”

Link to blog on TechNet

Scott M. Johnson Senior Program Manager, Microsoft

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“Business In a Flash” from Violin

Windows Flash Array Summary

WFA solves the problems of storage complexity, high costs, and scalability - Real world Performance, ROI, and TCO for SQL and Windows

Deployments- Jointly developed Violin and Microsoft code- Windows Flash Arrays provide unmatched resiliency- SMB Direct and RDMA achieve game changing performance- Windows Flash Array + Windows Storage Server 2012 R2 deliver rich NAS

and storage services

“By building Windows Storage Server 2012 R2 directly into Violin’s uniquely designed all flash array, enterprises will find their Microsoft applications will run at incredible rates to transform their business critical processes.”

George Crump, Founder, Storage Switzerland

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Thank YouBusiness in a Flash.

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