volunteer services for animals modernizing online resources bobbi borrelli

Volunteer Services for Animals

Modernizing Online Resources

Bobbi Borrelli

Areas of Concern

Gear towards VSA Goals Redesign with a modern outlook Edit paragraphs of text information Cross-connect chapters Online Presence Benefits and consumer education Solutions

Information Presentation Current design

has large paragraphs of information

Add videos and outside links to increase interactivity

“Petfinder”

Pet-finder

Chapter Connection

Explain the steps that now need to be taken

Social Media

Social Media

Online Presence

Blog or forum As simple as keeping Facebook

updated Embedding Facebook time-line into

website Online newsletter

Reach larger demographic Update donors on upcoming events,

animal success stories, volunteer opportunities, donation information, and successful impact on community

Online Education

Programs and Services Legislative advocacy, public showings,

humane education, and spay/neuter program

Provide online resources Links, Videos, PDFs, News Articles Educational PowerPoints, Application

Forms Perfect for humane education and the

Spay/Neuter program

Benefits

Contributors want to see benefits of donation

Real-life videos and pictures of volunteers, rescued animals, and legislature process interviews

“Luna's Story” on our business mailer

Solutions

Increase donations Updated website Greek Life sponsors Specialty fundraisers

Art shows, charity gala, 5K, WaterFire table

Solutions Volunteers

College clubs Brown Swearer Center for

Public Service JWU Feinstein Center, UIB

Greek Life Sororities, Fraternities, ESD

Web Design

RISD/ JWU Graphic Design Clubs/ Classes

Redesign website to be more modern

“Start Here” approach

Advertising

Google Webmaster Tools

Modernizing and Achieving Goals

Redesign website with a modern look geared toward accomplishing VSA goals

Cross-connect chapters and use colleges to create a mutually beneficial relationship

Use our online presence to show benefits of donation and educate current and future pet owners