ultimate branding

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ISBN 978-84-15829-41-6 / Layout: 15 X 20cm / Pages: 192 / Cover: Softcover / In our over-communicated society, the details is very important since this often is what separates the great design from above others. Also keep in mind the needs of communication, What message does of design wish to communicate to the consumer? The message has to be strong and easy to understand. Finally, let’s consider the design solution in the context of moral and ethical precepts from an international point of view, since certain gestures, words and images may have a meaning radically different from one culture to another. “Ultimate Branding” is an interesting selection of international designers showing their best and latest works on logos of all kinds of brands. Sometimes it’s shown the process of creating step by step sample, from the initial sketch to the final logo, and their applications in all kind of projects.

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ULTIMATE BRANDING

Kitsch

Client: KitschStudio: Puigdemont Roca Design AgencyDesigner: Albert PuigdemontBarcelona, Spainwww.puigdemontroca.com

KITSCH

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ULTIMATE BRANDING

Sinamo

Client: SinamoStudio: MandalaDesigner: Nuria RodríguezAvilés, Spainwww.mandaladgrafica.com

SINAMO

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ULTIMATE BRANDING

SINAMO

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ULTIMATE BRANDING

LUZ Seebistro

Client: LUZ SeebistroStudio: Department United Creative ForcesCreative direction: Oliver BrunschwilerDesigner: Franziska BinzZürich, Switzerlandwww.department.ch

LUZ SEEBISTRO

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ULTIMATE BRANDING

LUZ SEEBISTRO

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ULTIMATE BRANDING

Summerland

Client: SummerlandStudio: Vit-e Design StudioArt Director: Nathalie FallahaDesigner: Nathalie FallahaBeirut, Lebanonwww.vit-e.com

SUMMERLAND

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ULTIMATE BRANDING

Nizuc

Client: Becker ArquitectosStudio: Carbone Smolan AgencyCreative Director: Ken CarboneDesigner: Nina Masuda, David GoldsteinPhotographer: Ian AllenNew York, USAwww.carbonesmolan.com

NIZUC

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ULTIMATE BRANDING

PUF!

Client: PUF! FestivalArt Director: Jonathan Calugi & Federico LandiniDesigner: Jonathan CalugiStationary Still: Mauro PucciniPistoia, Italywww.behance.net/lovers

PUF!

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ULTIMATE BRANDING

PUF!

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