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Presented by Kim Schatzel, PresidentFebruary 2017
TO THE MARYLAND GENERAL ASSEMBLY
FY 18 TESTIMONY
TU MATTERS TO MARYLAND
SECOND LARGEST AND FASTEST GROWING CAMPUS
31% of the growth
on USM campuses HAS COME FROM TU 2001-2016
5,432 DEGREES conferred in 2015-2016
A GREAT RETURN ON INVESTMENT
69% SIX-YEAR GRADUATION RATE Second highest in USM
Traditional rate, 2009 cohort
One of the nation’s
MOST EFFICIENTLY RUN UNIVERSITIES
Nearly 80% of recent
graduates live/work in Maryland
GROWING DIVERSE TALENT
2016 freshman class is
40% MINORITY
66% AFRICAN-AMERICAN six-year
graduation rate
USM average: 45%
Traditional rate, 2009 cohort
1 IN 4 STUDENTS who transfer from Maryland
community colleges go to TU
Thank you for the opportunity to testify on behalf of Towson University and
share the many reasons why Towson University matters to Maryland:
Towson University propels Maryland’s economy. We generate $64 million
in state and local tax revenue and contribute more than $1 billion dollars
to the state’s economic activity annually. As Greater Baltimore’s largest
university, we are part of the connective tissue bolstering the economy of
the state’s largest city.
Towson University builds Maryland’s workforce. Nearly every Maryland
patient receives care from a TU-educated nurse. Nearly every Maryland
student learns from a TU-educated teacher. With 95,877 active alumni in
Maryland, TU is a talent pool provider supplying graduates for important
professions in every corner of our state.
Towson University launches Maryland’s leaders. More than 5,200 TU
alumni own or lead businesses ranging from startups to Citigroup. And our
TU Incubator is building the next great Maryland enterprises. In the past five
years, the Incubator has supported 63 companies, helping them establish a
strong foundation for success.
Towson University strengthens Maryland’s communities. TU students
contribute a combined 1 million hours of student community service each
year. And our clinics, institutes and centers provide educational materials,
health services, and workforce training to thousands of Marylanders from
Cumberland to Crofton and beyond.
Towson University hones the skills needed for students to succeed
throughout their lives and career. What’s more, TU accomplishes this
mission with the lowest state appropriations per FTE in the state. TU matters
to Maryland, and your investment matters to us.
There’s much to be proud of at Towson University and with your continued
support, there are great things ahead.
Kim Schatzel
TU ENROLLMENT GROWTH (1997-2016)
17,500
20,000
22,500
25,000
20161997
Term Year University Head-count Fall 1997 15,524Fall 1998 15,923Fall 1999 16,647Fall 2000 16,729Fall 2001 16,980Fall 2002 17,481Fall 2003 17,188Fall 2004 17,667Fall 2005 18,011Fall 2006 18,921Fall 2007 19,758Fall 2008 21,111Fall 2009 21,177Fall 2010 21,840Fall 2011 21,464Fall 2012 21,960Fall 2013 22,499Fall 2014 22,285Fall 2015 22,101Fall 2016 22,343
TOWSON UNIVERSITY IS...
COMPARED TO SIMILAR USM INSTITUTIONS (Headcount)
UMCP39,083
Towson22,343
Square root of total populationminus one decimal pointused to create measurement for one side of squarePicas are used as units
For example, Bowie: 5,669Square root = 75.29Bowie box is 7.529p square
Bowie5,669
Salisbury8,748
UMBC13,640
Frostburg5,676
Coppin2,939
UB6,482UMES
3,904
Enrollment Data: MHEC Preliminary Opening Fall Enrollment (2016) and EIS
FY 18 estimated State Funds per FTE Towson Bowie Coppin Salisbury Frostburg UMES UMBC UB UMCP $6,441 $10,086 $16,914 $6,987 $9,126 $10,979 $10,966 $9,756 $15,887
Funding Data: Governor’s Budget Book
“Nearly every
Maryland patient
receives care from
a TU-educated
nurse. Nearly
every Maryland
student learns
from a TU-
educated teacher.”
THE PRINCETON REVIEW
FRIENDLYMILITARY
SCHOOL
BESTAMONG THE REGION’S
U.S. NEWS & WORLD REPORT
PUBLIC UNIVERSITIES
FOR THE LAST 30 YEARS!
GI JOBS MAGAZINEFO R B E S
LIST OF AMERICA’S
• NORTHEAST •
• 2016 •• 2016 •
TOPCOLLEGES
2017
2016
BESTCOLLEGES
THE PRINCETON REVIEW
FRIENDLYMILITARY
SCHOOL
BESTAMONG THE REGION’S
U.S. NEWS & WORLD REPORT
PUBLIC UNIVERSITIES
FOR THE LAST 30 YEARS!
GI JOBS MAGAZINEFO R B E S
LIST OF AMERICA’S
• NORTHEAST •
• 2016 •• 2016 •
TOPCOLLEGES
2017
2016
BESTCOLLEGES
THE PRINCETON REVIEW
FRIENDLYMILITARY
SCHOOL
BESTAMONG THE REGION’S
U.S. NEWS & WORLD REPORT
PUBLIC UNIVERSITIES
FOR THE LAST 30 YEARS!
GI JOBS MAGAZINEFO R B E S
LIST OF AMERICA’S
• NORTHEAST •
• 2016 •• 2016 •
TOPCOLLEGES
2017
2016
BESTCOLLEGES
THE PRINCETON REVIEW
FRIENDLYMILITARY
SCHOOL
BESTAMONG THE REGION’S
U.S. NEWS & WORLD REPORT
PUBLIC UNIVERSITIES
FOR THE LAST 30 YEARS!
GI JOBS MAGAZINEFO R B E S
LIST OF AMERICA’S
• NORTHEAST •
• 2016 •• 2016 •
TOPCOLLEGES
2017
2016
BESTCOLLEGES
TOWSON UNIVERSITY 1
TU MATTERS TO MARYLAND
RESEARCH LEADS TO ECOTOURISM IN PORT DEPOSITResearch is creating economic opportunity in Port Deposit, Maryland. In 2008,
TU researchers discovered a moderate-sized population of the endangered
northern map turtle living—and nesting—in the center of Port Deposit. News
of the discovery traveled fast in the small town, and the community saw an
opportunity for much-needed economic revitalization. In the spring of 2017, the
town will cut the ribbon on a combined Visitor Center and Research Station in
hopes of attracting ecotourists to the area’s history and habitat. Visitors can
stroll along the riverbank and take breaks to learn about the town and its turtles
through descriptive signs and a mobile tour developed in partnership with TU.
TU PROPELS MARYLAND’S ECONOMYAs Greater Baltimore’s largest university with $1.8 billion in annual economic output, TU’s students, employees and alumni drive significant economic contributions to the state’s largest city and to Maryland overall. The state’s appropriations investment is paid back to Maryland through workforce-ready graduates, well-paying jobs and neighborhood-revitalizing research and service projects.
TU’S ECONOMIC IMPACT $1.87 BILLION Towson University’s forecasted
contribution to the state’s
economic activity in FY 17,
including goods and services
bought and sold.
$64 MILLION Forecasted state and local tax
revenue generated by Towson
University in FY 17
TU 150th Economic Impact Study
FINANCIALLY EFFICIENT LOWEST STATE FUNDING PER FTE 1
Named one of the
MOST EFFICIENTLY RUN UNIVERSITIES 2
LEAD THE USM IN COST SAVINGS from
business process reengineering
1 Governor’s FY 18 Budget Book
2 U.S. News & World Report
The Port Deposit Gas House is being transformed into a combined Visitor Center and Research Station to open in spring 2017.
TU’S ECONOMIC IMPACT SUPPORTS
MORE THAN 15,700 JOBS IN MARYLAND. 1
1 TU 150th Economic Impact Study
6-Year Graduation Rates - USM Campuses
Bowie State University
Coppin State University
Frostburg State University
Salisbury University
Towson University
University of Baltimore
UMD - Eastern Shore
UMD - Baltimore County
UMD - College Park
FY 18 estimated State Funds per FTE
41%$10,096
18%$16,914
51%$9,126
66%$6,987
69%$6,441
32%$9,756
32%$10,979
59%$10,96685%
$15,887
TU has achieved the SECOND-HIGHEST GRADUATION RATE in the USM with the LOWEST STATE APPROPRIATIONS per FTE.
Traditional rate, 2009 cohortGovernor’s FY 18 Budget Book0 20 40 60 80 1000 5000 10000 15000 20000020406080100 05000100001500020000
TOWSON UNIVERSITY2 TOWSON UNIVERSITY 3
FY 18 TESTIMONY TU MATTERS TO MARYLAND
TU BUILDS MARYLAND’S KNOWLEDGE-BASED WORKFORCEMaryland is open for business, and TU provides the talent pool. Approximately 80 percent of our students enter Maryland’s workforce after graduation. Among them are 10,000 educators, 5,500 public servants, 5,500 health professionals, 5,200 business owners and 5,000 IT professionals1. TU is a workforce engine supplying knowledge-based employees for important jobs in Maryland communities. 1 LinkedIn data, January 2017
TU PRODUCES 40% of Maryland’s
communications technology
professionals
31% of Maryland’s teachers
21% of Maryland’s
health care professionals
11% of Maryland’s
business graduates
Based on 2014-2015 bachelor’s degrees
awarded in communications technologies/
technicians and support services; education;
health professions and related programs;
and business, management, marketing and
related support services.
WORKFORCE SOLUTIONS
0 100 200 300 400 500 600
Bowie State University 87
Coppin State University 106
Frostburg State University 102
Salisbury University 154
Towson University 563
University of Baltimore 68
Univ. of MD, Baltimore 333
Univ. of MD Eastern Shore 34
Univ. of MD, Baltimore County 113
Univ. of MD, College Park 119
HEALTH PROFESSIONS BACHELOR’S DEGREES AWARDED BY USM CAMPUSES (2014-2015)
Bowie State University
Coppin State University
Frostburg State University
Salisbury University
Towson University
University of Baltimore
UMD - Baltimore
UMD - Baltimore County
UMD - College Park
UMD - Eastern Shore
Data Source: U.S. Department of Education, IPEDS for CIP 51
(Health Professions and related programs)
87
106
102
154
563
68
333
34
113
119
1,679 TOTAL DEGREES AWARDED
TU FILLS WORKFORCE NEEDSMaryland has 23,390 UNFILLED health professions positions
resulting in $1.6 BILLION in missed wages and causing
$176 MILLION in unrealized tax dollars 1.
Maryland Workforce Exchange, RESI
TU produces THE MOST health professions graduates 1
of any USM school and has THE BROADEST ARRAY of health professions-related programs in the state.
1 Bachelor’s degrees, 2014-2015
TU Health Professions students provide care at approximately 450 Maryland clinics, from Allegany County to Wicomico County and beyond.
Teemorrie Taylor completed coursework at the Community College of Baltimore County before enrolling in TU’s Associate-to-Bachelor’s nursing program.
The severe shortage of nurses in Maryland is exacerbated by recommendations
that health providers sharply increase the number of nurses they employ with
bachelor’s degrees versus associate’s degrees. TU was the first in the state
to partner with Maryland community colleges for an Associate-to-Bachelor’s
nursing program and an RN-to-BSN program. The program helps nurses
earn their bachelor’s degrees to stay competitive in the field and helps recent
community college graduates seamlessly achieve the degree that is now
standard for their profession. Approximately 350 students are enrolled in
the programs.
TOWSON UNIVERSITY4 TOWSON UNIVERSITY 5
FY 18 TESTIMONY TU MATTERS TO MARYLAND
BUSINESSES AT WORK TESSEMAE’SWhen Theresa Vetter developed her recipe for salad dressing, all she hoped
to do was make her sons eat vegetables. Now those sons, including TU alumni
Matt and Brian Vetter, have turned her homemade dressing into a lineup of
all-natural condiments, dressings and marinades that are sold in 14,000 stores.
Named after their mother, Tessemae’s is projected to make more than $40
million in revenue in 2017 with approximately 200 full- and part-time workers.
Its headquarters and production plant are located in Essex, Maryland.
COMMUNICATION APPTITUDEUsing images to convey the nuanced meanings of vocabulary, Communication
APPtitude’s sophisticated mobile apps give teachers a powerful and
individualized tool to help K-12 students master vocabulary and remediate
language and learning problems. Co-founded by a TU alumna and nurtured
through the TU incubator, the company has attracted 7,000 customers since
releasing its first prototype in 2014. The company was named one of the 2016
Innovators of the Year by the Maryland Daily Record.
Since 2014, TU’s Student Launch Pad has engaged 2,000+ STUDENTS in offerings including the Student Startup weekend, entrepreneur workshops and specialist sessions.
TU LAUNCHES MARYLAND’S ENTREPRENEURS DRIVING
BUSINESSTU ALUMNI OWN OR LEAD:Aetna
Bridges Montessori
Brick Bodies
Carchex
Chesapeake Bank and Trust
Citigroup
Genesis HealthCare
Greater Baltimore Cultural Alliance
MedStar Union Memorial Hospital
Stella Maris Hospice
T. Rowe Price
Since 2012 the TU Incubator has supported 63 companies, providing
$42 MILLION IN DIRECT WAGES and driving a
$121 MILLION ECONOMIC IMPACT TO MARYLAND.
TU has created a pipeline for Maryland entrepreneurs and business leaders through the TU Incubator, Student Launchpad and professional development programs. More than 5,200 TU alumni own or lead businesses.1 They have revolutionized the health foods market, transformed mobile advertising and developed technological innovations for K-12 education. TU’s state appropriations will mobilize the next generation to build business solutions that create jobs and make meaningful change in our communities.
1 LinkedIn Data, January 2017
In fall 2016, an all-female team of faculty from the Jess and Mildred
Fisher College of Science and Mathematics received a $530,000 grant
from the National Science Foundation for a field emission scanning
electron microscope that will be used to advance research in the
biological, chemical, geological and physical sciences.
President Kim Schatzel with the owners of Tessemae’s, a $40 million company built by brothers Greg Vetter, Brian Vetter ’09 and Matt Vetter ’10.
TOWSON UNIVERSITY6 TOWSON UNIVERSITY 7
FY 18 TESTIMONY TU MATTERS TO MARYLAND
SERVING LOCALLY... 4,000 COMMUNITY MEMBERS received speech, language, hearing, occupational
therapy, wellness and autism services from TU’s Institute
for Well-Being in 2016
700+ ADULTS aged 50+ engaged in
continued learning at TU’s Osher Lifelong Learning
Institute in 2016
200+ COMMUNITY PROJECTS were completed by 2,000 TU STUDENTS during “The Big Event” service day in 2016
TU STRENGTHENS MARYLAND’S COMMUNITIESTU’s Institute for Well-Being, Osher Lifelong Learning Institute, and Veterans Center offer support and service to thousands of community members each year. Our students contribute a combined 1 million hours of student community service annually. The ripple effect of every park they improve, every child they tutor, and every soldier they support transforms lives and builds foundations for success throughout Maryland.
REVITALIZING EAST BALTIMOREIn 2013 TU students joined forces with Baltimore veterans’
organization The 6th Branch to adopt and improve
neglected public spaces in East Baltimore. Together, they
built the Oliver Community Farm, a large urban farm that
distributes fresh fruits and vegetables throughout the
local neighborhood. Additional cleanup operations have
revitalized Ambrose Kennedy Park and Darleigh Park,
and engaged the community to help maintain the parks.
Approximately 75 TU students have volunteered in the
program to date.
9,000+ STUDENTS are involved in 160 ACTIVE SERVICE PARTNERSHIPS with Maryland community businesses and organizations.
TU students helping to establish the Oliver Community
Farm in East Baltimore
In 2016, TU was one of just 11 institutions honored by the Physics Teacher Education Coalition for its leadership in combatting the nation’s severe shortage of physics teachers.
AND STATEWIDE 13,000 MARYLAND K-12 STUDENTS have received help LEARNING STEM SUBJECTS through TU’s Center for
STEM Excellence
1,200+ MARYLANDERS have received
CAREER GUIDANCE AND WORKFORCE TRAINING from TU’s Center for Professional Studies
8,160 HOURS OF OCCUPATIONAL THERAPY services were provided by TU students to patients in Frederick, Montgomery and Prince George’s
counties in 2016
TOWSON UNIVERSITY8 TOWSON UNIVERSITY 9
FY 18 TESTIMONY TU MATTERS TO MARYLAND
0-1,250 1,251-2,500 2,501-3,750 3,751-5,000 5,001-6,250 6,251-7,500
Prince George’s andMontgomery Counties
Baltimore Region
29C 29B
1A
1B1C 2B
1618 20
22
23A
24
25
26
27A 27B27B
27C
29A
31A
35A
37A
38B38C
47A47B
38A
9A 12
1314
15
16
17
18
19
20
21
22
23A
23B24
25
26
27A27B
30B
32
33
39
47A
47B
5
6
7
8
9A
9B
10
11
12
13
31A
31B32
34A
34B
35B
40
4142A
42B
43
44A44B45
46
54
3A
3B
15
39
19
17
1413
2132
33
31B
129B
9A
1011
42B 7 34B
35B
34A
36
37B
28
23B
30A
44B
41 43 8
645
30B
42A
404644A
2A
29C 29B
1A
1B1C 2B
1618 20
22
23A
24
25
26
27A 27B27B
27C
29A
31A
35A
37A
38B38C
47A47B
38A
9A 12
1314
15
16
17
18
19
20
21
22
23A
23B24
25
26
27A27B
30B
32
33
39
47A
47B
5
6
7
8
9A
9B
10
11
12
13
31A
31B32
34A
34B
35B
40
4142A
42B
43
44A44B45
46
54
3A
3B
15
39
19
17
1413
2132
33
31B
129B
9A
1011
42B 7 34B
35B
34A
36
37B
28
23B
30A
44B
41 43 8
645
30B
42A
404644A
2A
Total Towson University Alumni: 144,000+
Keeping Bright Minds in Maryland
Maryland Resident Alumni: 89,462
Alumni in ActionTowson University is proud to claim alumni in several critical areas of Maryland’s workforce.
Business owners/managers: 5,363Educators: 7,624Health professionals: 2,350Institutional technologists: 724Public servants: 952
NUMBER OF ALUMNI IN EACH DISTRICT
1A .................................. 97
1B ................................ 104
1C .................................143
2A................................ 708
2B.................................187
3A.................................915
3B................................ 598
4 ...............................2,227
5...............................4,506
6................................. 1,911
7............................... 7,308
8............................... 6,100
9A ............................. 3,159
9B .............................1,266
10 ............................. 3,202
11 .............................. 5,669
12 ............................. 2,675
13 ............................. 2,549
14 .............................. 1,588
15 ................................ 975
16 ................................. 517
17 .................................815
18 ................................500
19 ................................ 832
20................................ 525
21 ................................909
22................................ 348
23A.............................. 289
23B.............................. 647
24................................430
25................................ 384
26................................406
27A.............................. 275
27B.............................. 524
27C ............................... 513
28..............................1,058
29A..............................504
29B.............................. 297
29C.............................. 455
30A ........................... 1,075
30B.............................. 578
31A .............................. 347
31B ............................ 1,822
32.............................. 1,542
33............................. 2,976
34A............................ 1,785
34B........................... 2,466
35A...............................461
35B............................ 3,741
36...............................1,193
37A................................66
37B............................... 611
38A...............................148
38B...............................174
38C..............................488
39................................ 934
40 ............................... 933
41 ..............................1,606
42A ...........................2,752
42B........................... 6,589
43.............................2,008
44A ..............................192
44B ........................... 1,681
45...............................1,391
46 ............................ 2,262
47A...............................126
47B................................46
Alumni living in MarylandLegislative Districts
Towson University Alumni by Maryland Legislative District
1A .............................971B .......................... 1041C ...........................1432A .........................7082B .......................... 1873A ..........................9153B .........................5984 .........................2,2275 ........................4,5066 ........................... 1,9117 .........................7,3088 .........................6,100
9A .......................3,1599B ...................... 1,26610 .......................3,20211 ........................ 5,66912 ........................2,67513 ....................... 2,54914.........................1,58815 ........................... 97516 ............................ 51717 ............................81518 .......................... 50019 ........................... 832
20 ......................... 52521 .......................... 90922 ..........................34823A .......................28923B .......................64724 ..........................43025 ..........................38426 ......................... 40627A ....................... 27527B ....................... 52427C ........................ 51328 ....................... 1,058
29A .......................50429B ....................... 29729C .......................45530A ....................1,07530B ....................... 57831A ........................ 34731B ......................1,82232 ........................1,54233 .......................2,97634A .....................1,78534B ................... 2,46635A ........................461
35B ..................... 3,74136 .........................1,19337A ......................... 6637B .........................61138A ........................14838B ........................ 17438C .......................48839 ..........................93440 .........................93341 ........................ 1,60642A .................... 2,75242B ................... 6,589
43 ......................2,00844A ....................... 19244B ..................... 1,68145 .........................1,39146 ......................2,26247A ........................ 12647B ......................... 46
Kim Schatzel, President
Towson University
8000 York Road | Towson, MD 21252-0001
Office: 410-704-2356 | presidentsoffice@towson.edu
FOR ADDITIONAL INFORMATION:
Kathleen Maloney, Executive Director of Government and Community Relations
Office: 410-704-4034 | Cell: 410-409-0978 | kmaloney@towson.edu
TU has a strong network of faculty, staff, students,
alumni and friends who “TAP in” to support the
campus and higher education in Maryland through
the Towson Advocacy Program.
TAP Towson Advocacy Program
The President should comment on the low rate of continuing student enrollment, the
reason students are not returning, and on efforts to improve the retention of students.
Overall growth has slowed because of record graduation rates and, partly, a decline in
the number of graduate students. This is not a retention issue, but rather a result of a
growing number of graduates getting their degrees sooner. Since fall 2011, the number
of undergraduates has risen steadily from 17,517 to 19,198 in the fall of 2016. Our first-
year retention rate is excellent at 85%, while our four-year graduation rate is at an
all-time high of 47% and our six-year graduation rate is 71%.
Towson’s retention efforts focus on helping students start on track, stay on track, and,
when necessary, get back on track to graduation in a timely manner.
• Comprehensive academic advising model that provides guidance tailored for
first-time students, new transfer students, majors and degree completion.
• Robust academic support services including content tutoring, academic
coaching, learning-skills development, and supplemental instruction in key
courses that provide gateways to majors.
• The Student Success Collaborative, an integrated data management,
advising, tracking and student communications platform.
• Special academic support and enrichment programs for first-generation
college students.
• Commitment to providing degree planning services to every student.
FY 18 OPERATING TESTIMONYRESPONSES TO THE DEPARTMENT
OF LEGISLATIVE SERVICESFEBRUARY 2017
The general fund allowance includes $70,000 for ground maintenance, operations,
and utilities at Hidden Waters, the Chancellor’s residence owned by the USM
Foundation. These funds were transferred by budget amendment in fiscal 2017
from the University of Maryland, Baltimore to TU. Since the property is owned by
the foundation, it is the foundation’s responsibility to maintain the property.
Therefore, the Department of Legislative Services recommends reducing TU’s
general funds by $70,000.
Towson University agrees with the USM response on this item:
“The USM Foundation owns the Hidden Waters residence and pays for all capital
related costs. The Foundation makes the residence available to the Board of
Regents for use by the USM Chancellor for fundraising and other System business
and outreach events important to the State and USM institutions. The Chancellor
is required by the Board of Regents to live at this residence. The lease provides
for use of the property rent-free, but stipulates that the USM is responsible for
paying operating costs such as utility and maintenance costs to upkeep the
property. These are valid state expenses and should be treated as such. The issue
is not about ownership. Rather, the appropriate analogy is that the USM and the
campuses use rental space for state purposes, a construct that is similar to the use
of Hidden Waters.”
The President should comment on financial literacy efforts to inform and guide
students in making financial decisions especially Pell-eligible students given the
relatively low percentage using federal subsidized and unsubsidized loans to pay
for college.
Financial Literacy Efforts
Our financial literacy efforts include a Financial Literacy web page (www.
towson.edu/admissions/tuition/education.html) with tips about financial aid,
understanding loans, the impact of changes in enrollment on aid, budgeting tips,
credit and debt tips, and identity theft. We have an extensive financial aid web
site (www.towson.edu/finaid) including an Award Guide section (www.towson.edu/
aidguide) that explains how students can manage their aid offers.
We also offer a wide variety of financial presentations to students, including
sessions at new student orientation and additional sessions for the students
in our TOPS STEM support program, our S3 First Generation student
support programs, and our mature/non-traditional student support programs.
Representatives from our Financial Aid and Bursar’s Offices lead the presentations
and include advice on applying for aid programs, responsible borrowing,
financial aid terms and conditions.
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