truly beautiful - your avon · trulybeautiful rich pigments? true effortless application? ... and...
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truly BEAUTIFUL
rich pigments?T R U E
effortless application?T R U E
long-lasting results?T R U E
100% guaranteed?T R U E
AVON TRUE COLOR means the color you buy
is the color you apply. Now all of your Customers’
favorite lipsticks, glosses, eyeshadows and nail enamels
have Avon’s acclaimed TRUE COLOR TECHNOLOGY,
designed to give you the natural flawless look you
want...nothing less. Rich pigments are blended into
our high-quality formulas for guaranteed color that
stays true all day.
The Avon True collection features the same high-performing products your Customers know
and love. We’ve taken our celebrated True Color Technology, which blends rich pigments for
color that stays true, and made it available in all of their favorite face, eye, lip and nail products.
FACE EYE MAKEUP LIP COLOR NAIL COLOR
EASY, FUSS-FREE, FAIL-FREE MAKEUP
THAT PERFORMS LIKE IT SHOULD…
THAT’S THE AVON TRUE PROMISE.
FACE EYE MAKEUP LIP COLOR NAIL COLOR
Ideal Flawless Invisible Coverage Liquid Foundation
Weightless, natural matte finish.
Perfect for touch-ups.
Silky creamy texture with a light
powder finish. (Select shades
do not contain SPF.)
Undetectable, buildable to full coverage
foundation. (Select shades
do not contain SPF.)Flawless Liquid Foundation
Ideal Flawless Invisible Coverage Cream-to-Powder Foundation
Flawless Cream-to- Powder Foundation
Ideal Flawless Pressed Powder
Flawless Mattifying Pressed Powder
NOWWAS
NOWWAS
NOWWAS
FACE EYE MAKEUP LIP COLOR NAIL COLOR
Improves skin tone instantly and over time.
Free of talc, fragrance and oil.
Creamy and lightweight, seamless buildable
coverage.
Smooth Minerals Powder Foundation
Smooth Minerals Powder Foundation
Ideal Flawless Cream Concealer
Flawless Crème Concealer
Blends flawlessly with skin for an enhanced appearance.
Helps makeup last longer.
Ideal Flawless Loose Powder
Flawless Loose Powder
NOWWAS
NOWWAS
NOWWAS
FACE EYE MAKEUP LIP COLOR NAIL COLOR
Multicolor pearls blend for natural-looking
radiance for all skin tones.
Avon Glow Bronzing Pearls
Bronzing Pearls
Oil-free. Medium-to-full buildable, even coverage.
Buildable bronze that blends easily.
Ideal Flawless Concealer Stick
Flawless Concealer Stick
Avon Glow Bronzing Powder
Bronzing Powder
NOWWAS
NOWWAS
NOWWAS
FACE EYE MAKEUP LIP COLOR NAIL COLOR
Buildable, silky powder.
100% naturally derived mineral powder.
Multipurpose color for lips and cheeks. Lightweight
and easily blendable.
Luminous Blush
Smooth Minerals Blush
Smooth Minerals Blush
Be Blushed Cheek Color
Be Blushed Blush Stick
A WHOLE
NEW LOOK!
Ideal Luminous Blush
NOWWAS
NOWWAS
NOWWAS
FACE EYE MAKEUP LIP COLOR NAIL COLOR
Instantly sets makeup without drying out skin.
Makeup Setting Spray Makeup
Setting Spray
NOWWAS
FACE EYE MAKEUP LIP COLOR NAIL COLOR
Oil- and vitamin-enriched formula for healthier-
looking and -feeling lashes.
Volumizes, lifts and curls lashes for a
wide-awake look all day.
SuperExtend Nourishing Mascara
Wide Awake Mascara
SuperShock Max Mascara
Oversized, clump-free volume.
(Also available in waterproof.)
SuperShock Volumizing Mascara
NEW PRODUCT! LENGTH AND CARE
NEW PRODUCT! VOLUME AND CURL
NOWWAS
FACE EYE MAKEUP LIP COLOR NAIL COLOR
SuperExtend Extreme Mascara
SuperExtend Winged Out Mascara
Stretches lashes to extreme lengths.
Draws out lashes for a multidimensional
winged-out look.
SuperExtend Lengthening Mascara
SuperExtend Winged Out Mascara
True Color Eyeshadow Single
Rich, true color in one stroke. Lasts all day
without creasing. Eyeshadow Single
NOWWAS
NOWWAS
NOWWAS
FACE EYE MAKEUP LIP COLOR NAIL COLOR
True Color Eyeshadow Duo
True Color Eyeshadow Quad
Rich, true color from a duo of expertly paired
shades. Lasts all day without creasing.
4 expertly paired shades, numbered for
easy application. All-day crease-proof wear.
Eyeshadow Duo
Eyeshadow Quad
True Color Matte Eyeshadow Quad
4 expertly paired matte shades, numbered
for easy application. All-day crease-proof wear.
Matte Eyeshadow Quad
NOWWAS
NOWWAS
NOWWAS
FACE EYE MAKEUP LIP COLOR NAIL COLOR
Glimmersticks Eye Liner
Smooth and easily blendable
bold creamy color. (Also available in waterproof.) Glimmersticks
Eye Liner
True Color 8-in-1 Eyeshadow Palette
Vivid, saturated color. Can be used wet or dry.
8-in-1 Eyeshadow Palette
NEW FORMULA!
NEW SHADES!
NOWWAS
NOWWAS
NOWWAS
Glimmersticks Diamonds Eye Liner
Smooth and easily blendable
bold shimmery color.Glimmersticks Diamonds Eye Liner
FACE EYE MAKEUP LIP COLOR NAIL COLOR
Always on Point Eye Liner
Kohl Eye Liner
Built-in sharpener gives a fresh and precise
point every time.
For use on inner and outer lash line. Built-in smudger for an easy
smoky eye.
Always on Point Eye Liner
Kohl Eye Liner
NOWWAS
NOWWAS
NOWWAS
SuperShock Gel Eye Liner Pencil
Intense gel color in an easy-to-use pencil. SuperShock
Gel Eye Liner Pencil
FACE EYE MAKEUP LIP COLOR NAIL COLOR
SuperExtend Precise Liquid Pen
Moisture Effective Eye Makeup Remover Lotion
Ultra-fine tip. Get full color in just one stroke.
Gently removes eye makeup while conditioning and
moisturizing lashes.
SuperExtend Precise Liquid Pen
Moisturizing Eye Makeup Remover Lotion
Perfect Brow Gel
Fibers blend easily with brows for
fuller-looking brows. Fiber Full Eyebrow Gel
NOWWAS
NOWWAS
NOWWAS
FACE EYE MAKEUP LIP COLOR NAIL COLOR
Glimmersticks Brow Definer
Perfect Eyebrow Kit
Waterproof, color-dense, retractable brow pencil.
Fills in brows, and forms and sets brow shape. Perfect
Eyebrow Styling Duo
Glimmersticks Brow Definer
NEW SHADES!
NOWWAS
NOWWAS
FACE EYE MAKEUP LIP COLOR NAIL COLOR
Improves lip health instantly and over time
with natural oils.
100% matte color with a smooth velvety feel.
Nourishing Lipstick
Perfectly Matte Lipstick
Sheer color with 4X the moisture.
Lip Balm
NEW PRODUCT! SHEER COLOR AND CARE
NEW PRODUCT! COLOR AND CARE
NEW PRODUCT! 100% MATTE
FACE EYE MAKEUP LIP COLOR NAIL COLOR
Ultra Color Lipstick
Ultra Color Indulgence Lipstick
Classic, full-coverage lipstick with
true-color payoff.
Wax-free, weightless gel formula.
Lipstick
Ultra Hydrating Lipstick
Ultra Color Bold Lipstick
50% more color impact (versus Avon True Color
Lipstick).
Bold Lipstick
NOWWAS
NOWWAS
NOWWAS
FACE EYE MAKEUP LIP COLOR NAIL COLOR
Glazewear Lip Gloss
Ultra Color Glossy Tube
Ultra Color Lip Crayon
Instant shine with a moisturized, comfortable feel.
Sheer dewy finish. Enriched with shea butter.
Coverage of a lipstick with the ease of a pencil.
Glazewear Lip Gloss
Glossy Tube
Lip Crayon
NOWWAS
NOWWAS
NOWWAS
FACE EYE MAKEUP LIP COLOR NAIL COLOR
Glimmersticks Lip Liner
Prevents lipstick from feathering.
Glimmersticks Lip Liner
NOWWAS
FACE EYE MAKEUP LIP COLOR NAIL COLOR
Nailwear Pro+ Nail Enamel
12 days of lasting color. Resists dings,
bangs and chips.
Quickly absorbed formula hydrates and conditions
nails and cuticles. Cuticle Conditioner
Pro+ Nail Enamel
NEW SHADES!
Polish with built-in primer protects and perfects nails.
BB Multi-Benefit Nail Enamel
NOWWAS
NEW PRODUCT!
NEW PRODUCT!
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