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Last Modified 9/17/2008 5:41:48 PM W. Europe Standard Time

Printed 9/17/2008 10:54:17 AM W. Europe Standard Time

Working Draft

Transforming Innovation to

Address Social ChallengesParis, France

9-10 November 2009

Committee for Scientific and Technological Policy (CSTP)

Alan Marcus

Sr. Director & Head of IT and Telecom Industries

World Economic Forum

alan.marcus@weforum.org

World Economic Forum 1

Mastering Innovation: Transferring Spark into Value

World Economic Forum 2

Innovation Clusters

World Economic Forum 3

Hard Enablers

World Economic Forum 4

Diversification

World Economic Forum 5

Soft Enablers

World Economic Forum 6

Importance of Enablers

World Economic Forum 7

Innovation Cluster of the Future

World Economic Forum 8

Leadership

World Economic Forum 9

Leadership

World Economic Forum 10

How can organisations leverage open platforms in addition to or

instead of physical footprint expansions to enlarge their

innovation network?

World Economic Forum 11

How can organisations identify and leverage emerging

business model innovation from different parts of the world?

• What kind of culture is

required?

– Inspire rather than lead

– Give freedom rather than

control

– Focus on people rather than

on processes

• What attributes should

organisation have?

– Decentralise

– Disaggregate and recombine

people and process

– Open

World Economic Forum 12

How can the partnering process between large global and

small locally innovative organisations be accelerated?

World Economic Forum 13

Media’s role

World Economic Forum 14

Innovation in Response to Social Challenges

• Innovation clusters are unparalleled engines of value added growth,

employment and prosperity for both social and commercial needs.

• The hallmark of an innovation cluster is not only its ability to generate new

ideas but also its ability to turn ideas into reality.

• Soft enablers play an important role in attracting and retaining talent as

well as maximising ideation and delivery output

–How can soft enablers be created and nurtured?

• Dynamic changes in clusters increase the complexity of managing global

innovation.

–Flexibility and agility are needed to respond to external changes

–Collaboration plays and increasingly important role.

• Difficult trade offs have to be made to meet tomorrows challenges.

–Open innovation vs. commerialisation

– Integration vs. diversity

– Intellectual property protection vs. network expansion

–Freedom versus manageability

–Scale vs. specialisation

World Economic Forum 15

Alan Marcus

Sr. Director & Head of IT and Telecom Industries

World Economic Forum

alan.marcus@weforum.org

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