thesis development

Rethinking News in the Mobile AgeProduced by more people from more places

JEFF LINGRAD ID M5 THESIS PLAN

APRIL 19, 2016

User Enterprise WorldSelf

ENGAGE IN HOW PEOPLE LIVE

FACILITATE NEW BEHAVIORS

TECH IN MEANINGFUL WAYS

CREATE PRODUCT & SERVICE

EXAMINE INTERNATIONAL ISSUES

RELATE TO OTHERS

EASY SHARING EXPERIENCES

REDUCE ONLINE AXIETY

ENCOURAGE COMMUNITY

EMPOWER CONTENT CREATION

DEMOCRATIZE NEWS

BUILD MASSIVE COMMUNITIES

FOSTER A SENSE OF PURPOSE

REDUCE DIGITAL NOISE

DRIVE GLOBAL MOVEMENTS

MAKE THE WORLD SMALLER

CLARIFY WORLD EVENTS

SHAPE THE FUTURE

Value Criteria

How are people sharing experiences online?

Primary Research

Digital Natives

Secondary Research

UNDER 20’sMEDIA TECHNIQUES

Platform expertsYOUTUBEREDDIT

BackcastingTELEGRAPHGLOBAL NEWS AGENCIES

Current landscapeLIVE-STREAMINGVIDEO CURATION

Trends &future scenariosHYPER-CONNECTIVITYTIME-INDEPENDENT BEHAVIORS

People share relevant news as a means to stay connected, build relationships, promote ideologies, and be informed.

The consumption of news is changing

Platforms have difficulty creating engagement

Production remains a skills-based and time-based barrier to entry

Issues

How might we disseminate news in a way that inspires people to become both consumers and active participants in the events that shape their lives?

Trusted news must come from a reputable source

Capture and production of content is complex

Likes are easy but meaningful participation is harder

Driving Insights

Establish a online community where curated news can be discussed, and people build a reputation through production of high-quality news

Opportunity

EcosystemA. Community Platform

B. Journalist Academy &Veteran Network

D. Editing Tool

C. Drone Capture

A.

Community Platform

SWITCH BETWEEN DIFFERENT SOCIAL GROUPSSEE THE DIGITAL PAPER TRAILCONVERSATION BRANCHINGONE-STEP SHARINGJOIN PAID SUBSCRIPTION CHANNELS

B.

Journalist Academy

ACCREDITATION SYSTEMONLINE SCHOOLCOMMUNITY MEMBERS LEVEL UP

Veteran Network

TRADITIONAL JOURNALISTS ON RETAINERCRITICAL EVENT / LIVE NEWS COVERAGEACTIVE PARTICIPATION WITH COMMUNITY

C.

Personal Drone Device

ONE-MAN REPORTING TEAMHANDS-FREE / VERSATILE REPORTING TOOLREDUCED LEARNING CURVEWIRELESSLY CONNECTED

D.

Expedited Editing Tools

QUICK POST PRODUCTIONTEMPLATES FOR QUICK EDITINGINTELLIGENT EDITING / CAPTIONINGSHORTEN ASYNCHRONOUS COMMUNICATION

Empowering people to curate and produce news through the lens of professional journalistic standards will create a global community better informed and engaged with their world.

Summary

DEVELOP BUSINESS MODELDESIGN EXPERIENCEMOCK UP PROTOTYPES

Next Steps

Workplan

Expert InterviewsJOURNALISTSNEWS EXPERTS

System ModelBUSINESS ECOSYSTEMSERVICE DESIGN

DesignUX/ID & VISUAL LANGUAGEINDUSTRIAL DESIGN

ProductionVIDEO NARRATIVEPHYSICAL PRODUCTSAPPLICATION PROTOTYPES

Proof of CompetencyPRESENTATION PREPPOSTER & KEYNOTE PREP

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