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Thermal Energy Storage Systems for energy efficient building an integrated solution for residential
building energy storage by solar and geothermal resources Grant agreement number: 680555
Deliverable 8.4 – Project communication and dissemination plan (PUBLIC)
TESSe2b DEL 8.4-00/2016
Authors: Participant responsible: Olympia Polyzou, CRES, Greece Centre for Renewable Energy Sources and Saving Spyridon Karytsas, CRES, Greece Final version, September 2016 Constantine Karytsas, CRES, Greece Cláudia Louro, IPS, Portugal
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
Index List of main abbreviations and acronyms used in the deliverable .................................................................................... 3
PROJECT SUMMARY .......................................................................................................................................................... 4
1. INTRODUCTION .............................................................................................................................................................. 5
2. OBJECTIVES .................................................................................................................................................................... 6
3. TARGET GROUPS ............................................................................................................................................................ 7
4. COMMUNICATION STRATEGY ..................................................................................................................................... 10
5. DISSEMINATION STRATEGY ......................................................................................................................................... 25
6. CONCLUSIONS .............................................................................................................................................................. 31
3
TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
List of main abbreviations List of main abbreviations List of main abbreviations List of main abbreviations and acronyms used in the deliverableand acronyms used in the deliverableand acronyms used in the deliverableand acronyms used in the deliverable
BHE Borehole Heat Exchanger
DWH Domestic Hot Water
GCHP Ground Coupled Heat Pump
HVAC Heating Ventilation and Air Conditioning
PCM Phase Change Materials
RES Renewable Energy Sources
SME Small Medium Enterprise
TES Thermal Energy Storage
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
PROJECT SUMMARY PROJECT SUMMARY PROJECT SUMMARY PROJECT SUMMARY
There is a compelling need of encouraging energy efficiency in buildings, enhancing green technologies and
promoting advanced thermal energy storage solutions. TESSe2b will enable the optimal use of renewable energy
and provide one of the most advantageous solutions for correcting the mismatch that often occurs between the
supply and demand of energy in residential buildings. The target of TESSe2b is to design, develop, validate and
demonstrate a modular and low cost thermal storage technology based on solar collectors and highly efficient
heat pumps for heating, cooling and DHW production. The idea is to develop advanced compact integrated PCM
TES tanks exploiting RES (solar and geothermal) in an efficient manner coupled with enhanced PCM BHEs that will
take advantage of the increased underground thermal storage and maximize the efficiency of the GCHP. The two
TES tanks developed within TESSe2b project will be integrated with different PCM materials: (i) enhanced paraffin
PCM and (ii) salt-hydrates PCM. In both of them a highly efficient heat exchanger will be included. Although the
concept of phase change thermal storage has been demonstrated, TESSe2b project discriminates itself through
incorporating: (i) PCM materials innovation, (ii) advanced energy management through self-learning model-based
control system, (iii) enhanced PCM BHEs and (v) compact modular design of thermal storage tank. Since the
lifetime of TESSe2b solution is among the most critical factors determining its acceptability, reliability and success
on the long run, special emphasis will be given in the life-expectancy of the involved components.
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
1. 1. 1. 1. INTRODUCTIONINTRODUCTIONINTRODUCTIONINTRODUCTION
Generally, various dissemination and communication activities are taking place during the whole project in order
to spread the TESSe2b project technology innovation to all types of market actors. There are some activities
containing general information for the project that have already been materialized.
In order to have a successful communication and dissemination plan, it is very important to specify the target
groups to be addressed.
The progress of the communication and dissemination process will be the responsibility of all partners involved,
who will identify suitable events to focus resources, approve participation in and presentation at events, and
report on dissemination activities to the Consortium. The dissemination plan will identify related projects (recent
or ongoing) whose work is closely related to TESS2eb and ensure project clustering activities. The plan also
incorporates specific means of continuously measuring the impact of various dissemination channels and
responsively focussing dissemination effort; the effectiveness measures will include metrics such as the number
of visitors to the website, the number of downloads of public deliverables, the number of participants in
workshops, the number of information flyers distributed.
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
2. OBJECTIVES2. OBJECTIVES2. OBJECTIVES2. OBJECTIVES
The main objective of the communication strategy is to give visibility to the project and its major results, while the
dissemination strategy intends to spread the technological results and transfer knowledge to different target
groups.
A closer observation of the different target groups will show that despite the fact that they seem very different
from one another, they share a common basis; the information flow concerning TESSe2b benefits. The better
residential consumers are informed, the most successful the commercial exploitation of TESSe2b will be.
To better address communication and dissemination, TESSe2b partners will take into consideration the diversities
of the potential stakeholders and modify the strategy according to their profile. In this way the cultural,
educational and social background of each target group will be a mean for creating mutual interest and
collaboration concerning TESSe2b solution dissemination.
In Figure 1 the overall strategy for communication, dissemination and exploitation is presented.
Figure 1: TESSe2b overall communication, dissemination and exploitation strategy outline
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
3. TARGET GROUPS3. TARGET GROUPS3. TARGET GROUPS3. TARGET GROUPS
The target groups that have been identified as the final end-users that could a) adopt the project findings, b) have
benefits from TESSe2b and c) promote the TESSe2b solution are shown in Table 1. This Table outlines the
stakeholder groups that the project will aim its dissemination and communication efforts; it also outlines the
reasons that make each target group important (why we want to reach it), as well as the primary dissemination
and communication means in order to reach each specific group. These means include both “push” and “pull”
dissemination and communication activities.
Table 1: Target groups, their importance and means of reaching them
Target groups Why we want to reach this group Primary means of
reaching them
Industry
• Architects/ constructors of residential buildings
• Maintenance/service providers
• Engineers
• Energy storage companies
• Energy storage industry
• Energy consultants
• Real estate managers
• Energy agencies
• Relevant SMEs
• Power distribution companies
• HVAC developers or/and professionals
• RES (solar and geothermal) professionals
• Retail
• Inform them about the capability to decrease storage sizes, thus saving space inside buildings
• Improve the application of the new energy storage technology in residential buildings
• Engage them in a dialogue about thermal storage technologies based on solar collectors and heat pumps for heating, cooling and DHW production
• Encourage industry to provide its views on the consortium’s findings
• Invite them to consider recommendations made by the consortium
• Benefit from the TESSe2b solution by exploiting its several technical and software capabilities
• Promote energy efficient industrial products for residential buildings
• Provide well regulated power to cover critical loads and outages while achieving a reduction in electricity consumption and energy prices
• Provide a new vision on the economic assessment of thermal energy storage systems that could be exploited by the energy consultants
• Project website
• Press releases
• Conferences
• Media
• Workshops
• Expert Forums
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
Media
• Blogs
• Journals
• Newspapers
• Radio
• Television
• Websites / webzines
• Educate the media about the project’s results and recommendations
• Encourage the media to raise public awareness and understanding
• Influence the setting of public agendas
• Project website
• Press releases
• Telephone
• Video
Academic and research bodies
• Universities
• Students
• Research institutes
• Teachers
• Encourage academic organizations and research institutes to conduct further research in regard to the issues of concern raised by the project
• Encourage discussion and feedback of the findings and recommendations of the project
• Enable researchers to participate in dialogue around thermal storage technologies based on solar collectors and heat pumps for heating, cooling and DHW production
• Provide to teachers contents with last updated information concerning PCM
• Publications in peer-reviewed journals
• Project website
• Conferences
• Workshops
• Final Conference
Energy experts Community • The project results could be exploited to accelerate the understanding of TESSe2b solution
• Support its penetration while in parallel investigate its applicability in non-residential buildings
• Workshops
• Project website
• Meetings
• Video
• Conferences
Financial entities
• Banks
• Insurance companies
• Provide easy-to-understand information concerning PCM and TESSe2b
• Promote financial and insurance schemes to install TESSe2b solutions
• Meetings
• Project presentation
• Workshops
European Union policymakers • Act in coordination with other projects where possible, in order to support policy-makers with the information they need to make informed decisions
• Workshops
• Project website
• Meetings
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
General public
• Citizens
• Managers of buildings
• Owners and tenants of buildings
• Municipal authorities at a prefecture or municipality level
• Educate them and raise their awareness and understanding on thermal storage technologies based on solar collectors and heat pumps for heating, cooling and DHW production
• Improve their quality of life
• Reduce the energy demand using TESSe2b solution
• Reduce the expenses for heating, cooling and DHW production
• Project website
• Media
• Workshops
• Social networks (linkedin, facebook and twitter)
• Project presentation (in conferences etc.)
• Video
The target groups mentioned above will cover the following sectors / areas: a) Thermal Energy Storage b) Solar
Energy, c) Geothermal Heat Pumps, d) Heating, Cooling and Domestic Hot Water production and e) Energy
Efficiency & Saving in Buildings. The regions covered are on an EU, international, national, regional and local level.
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
4444. COMMUNICATION STRATEGY. COMMUNICATION STRATEGY. COMMUNICATION STRATEGY. COMMUNICATION STRATEGY
TESSe2b develops a communication plan that ensures that all project partners have a joint idea and understand of
what should be done in terms of information and communication highlighting the significance of going beyond
just information measures and include successful communication measures.
In the communication strategy there are two levels of communication activities between internal and external
beneficiaries.
The main objective of internal communication activities is to promote an efficient management of the project and
to achieve successfully the project’s objectives. On external communication the objective is to clarify how
TESSe2b solution intends to correct the mismatch that often occurs between the supply and demand of energy in
residential buildings, using renewable energies and promoting advanced thermal energy storage.
Specific objectives for internal communication
• To guarantee a good cooperation between partners;
• To establish good communication channels and tools to assure an effective communication between
partners;
• To deliver on time and with the desired quality the project’s deliverables and outputs.
Specific objectives for external communication
• To raise awareness for efficient and sustainable solutions for energy storage;
• To promote the project innovation results;
• To raise awareness for TESSe2b potential on the market.
MESSAGES TO BE CONVEYED
TESSe2b keywords
• Renewable energy;
• Energy efficiency in residential buildings;
• Advanced thermal energy storage solutions;
• Enhanced PCM;
• PCM in geothermal boreholes;
• Smart energy storage solution.
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
TESSe2b key messages
According to the target groups, we need to choose our message, responding to some questions:
• What do we need to know about TESSe2b?
• What will TESSe2b change – focus on innovation?
• What solution is TESSe2b offering?
• How can this solution be suitable for me?
Table 2 presents the key messages for each target group.
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
Table 2: Key messages for each target group
Key messages
Target
audience
What do we need to know about
TESSe2b?
What will TESSe2b change – focus on
innovation?
What solution is TESSe2b
offering?
How can this solution be suitable for
me?
Industry
TESSe2b is an EC financed H2020 four years project that develops an advanced integrated solution for residential building heating, cooling and domestic hot water production.
It combines solar and geothermal technologies with a thermal energy storage system based on phase change materials; it develops a) a modular, flexible, compact and high efficient thermal storage system, b) enhanced borehole heat exchangers with integrated phase change materials and c) an advanced self-learning control system to optimize the performance of the integrated solution.
The TESSe2b solution, through the maximized exploitation of renewable energy and increased energy efficiency, will lead to a 15-30% building energy consumption reduction, with a corresponding decrease of operating costs and an estimated payback period of 8-9 years.
Through its technical, economic and environmental benefits in various climates, TESSe2b can offer development opportunities to different industrial sectors among which a) phase change material industry, b) thermal energy storage systems, c) control systems and d) ground coupled heat pump systems.
Media
TESSe2b is an EC financed H2020 four years project, with the participation of a multidisciplinary network of research communities, product developers and companies from 8 EU countries, developing an advanced integrated solution for residential building heating, cooling and domestic hot water production.
It develops an innovative thermal energy solution which combines two renewable energy technologies (solar and geothermal) with an advanced thermal energy storage system that uses integrated enhanced phase change materials.
The TESSe2b solution will lead to a 15-30% building energy consumption reduction, with a corresponding decrease of operating costs and an estimated payback period of 8-9 years.
The advanced solution for residential heating, cooling and domestic hot water production that TESSe2b offers, provides technical, economic and environmental benefits through the improvement of renewable energy exploitation and increased energy efficiency.
13
TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
Academic and
research
bodies
TESSe2b is an EC financed H2020 four years project, with the participation of a multidisciplinary network of research communities, product developers and companies from 8 EU countries, developing an advanced integrated solution for residential building heating, cooling and domestic hot water production.
It combines solar and geothermal technologies with a thermal energy storage system based on phase change materials; through its research it leads to innovations on a) phase change materials, b) new nano-composite enhanced paraffin phase change material, c) enhanced phase change materials borehole heat exchangers, d) compact modular design of thermal storage tanks, e) protective thin film coating against the corrosivity of salt-hydrates and f) advanced energy management.
It provides an advanced modular thermal energy storage solution with technical, economic and environmental benefits that transforms the existing building stock into very low energy buildings.
It encourages the conduction of further research in phase change materials products in geothermal boreholes and in advanced thermal energy storage solutions.
Energy
experts
Community
TESSe2b is an EC financed H2020 four years project that develops an advanced integrated solution for residential building heating, cooling and domestic hot water production.
It combines solar and geothermal technologies with a thermal energy storage system based on phase change materials; it develops a) a modular, flexible, compact and high efficient thermal storage system, b) enhanced borehole heat exchangers with integrated phase change materials and c) an advanced self-learning control system to optimize the performance of the integrated solution.
It enables the optimal use of renewable energy and improvements in energy efficiency, providing a solution that leads to a 15-30% building energy consumption reduction, with a corresponding decrease of operating costs and an estimated payback period of 8-9 years.
The TESSe2b solution transforms the existing heating systems of buildings into improved sustainable systems, offering technical, economic and environmental benefits in different climates.
14
TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
Financial
entities
TESSe2b is an EC financed H2020 four years project that develops an advanced integrated solution for residential building heating, cooling and domestic hot water production.
It develops an innovative thermal energy solution which combines two renewable energy technologies (solar and geothermal) with an advanced thermal energy storage system that uses integrated enhanced phase change materials.
The advanced solution for residential heating, cooling and domestic hot water production that TESSe2b offers, provides technical, economic and environmental benefits in different climates through the improvement of renewable energy exploitation and increased energy efficiency.
The TESSe2b solution, through the maximized exploitation of renewable energy, will lead to a 15-30% building energy consumption reduction, with a corresponding decrease of operating costs and an estimated payback period of 8-9 years.
European
Union
policymakers
TESSe2b is an EC financed H2020 four years project, with the participation of a multidisciplinary network of research communities, product developers and companies from 8 EU countries, developing an advanced integrated solution for residential building heating, cooling and domestic hot water production.
It develops an innovative thermal energy solution which combines two renewable energy technologies (solar and geothermal) with an advanced thermal energy storage system that uses integrated enhanced phase change materials.
It provides an advanced modular thermal energy storage solution with technical, economic and environmental benefits that transforms the existing building stock into very low energy buildings, through the improvement of renewable energy exploitation and increased the energy efficiency.
TESSe2b solution contributes to the achievement of the climate and energy targets for 2020, through the improvement of renewable energy sources exploitation, thus reducing European dependence on fossil fuels and greenhouse gases emissions. It can also contribute to new opportunities for industrial leadership in Key Enabling Technologies (KETs), therefore increasing Europe’s global competitiveness.
General
public
TESSe2b is an EC financed H2020 four years project that develops an advanced integrated solution for residential building heating, cooling and domestic hot water production.
It develops an innovative thermal energy solution which combines two renewable energy technologies (solar and geothermal) with an advanced thermal energy storage system that uses integrated enhanced phase change materials.
The advanced solution for residential heating, cooling and domestic hot water production that TESSe2b offers, provides technical, economic and environmental benefits in different climates through the improvement of renewable energy exploitation and increased energy efficiency.
The TESSe2b solution will lead to a 15-30% building energy consumption reduction, with a corresponding decrease of operating costs and an estimated payback period of 8-9 years; its environmental benefits coming from the maximized exploitation of renewable energy will enable its users to visibly demonstrate their environmental commitment.
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
Communication activities that have been selected are presented in Table 3.
Table 3: TESSe2b communication activities
Graphic identity and branding
TESSe2b graphic identity was developed as the basis for all communication tools.
The logo drew inspiration from the water movement, the cold and hot temperature, representing the
blue and red colors respectively.
The official TESSe2b logo gives an idea of the project concept, since the project acronym itself seems to
be insufficient to communicate the project.
WATER
MOVEMENT COLD
TEMPERATURE
HOT
TEMPERATURE
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
Website
Construction and launch of a website (www.tesse2b.eu) dedicated to the TESSe2b project at the first 6
months of the project, which will be maintained for at least one year after the end of the project. The
website has a responsive design, i.e. it can be viewed from any device.
The website will be the main channel of information on anything relevant to the project. The
maintenance of TESSe2b website will be guaranteed by IPS (CO), with the contribution of all partners.
TESSe2b website has a main menu with the following contents:
Promotional materials, reports, presentations, scientific articles and useful links
Location – Map with the countries of the demosites Demosite – Picture and description of the demosite
News (in chronological order), clipping, project events, image gallery and the calendar of the events.
Contact form, addresses, e-mail and phone numbers
Map (location of all partners); Institutional description of all partners and detailed description of the TESSe2b team members
Project factsheet, project overview; Work plan and Deliverables
Latest news, partners, calendar and contact
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
Social networks
Social networks present a rapid rise due to the benefit of reaching the widest audience possible while
preserving a fast-moving flow of project news. Social networks may be particularly effective in reaching
younger audiences. TESSe2b will use these networks in order to increase awareness and provide
information on the project.
TESSe2b project will be present in 4 social networks:
• Facebook - https://www.facebook.com/tesse2b/
• Twitter - https://twitter.com/tesse2b_project
• Linked in – https://pt.linkedin.com/in/tesse2b-project-624459120
• Youtube - https://www.youtube.com/channel/UCXIBxih7H_Q4vSxadc6HGSA
The coordinator defined a strategy to keep the social media actual and safe, with the collaboration of
all partners, defining the number of publications and responsibilities according to the social network
platform.
As a first approach, a schedule was set up and disseminated among the consortium, through which
partners can check the week that each one is responsible to feed the social media. The weeks can be
changed between partners, according to their availability or other aspects, always in mutual
agreement. Nevertheless, IPS will be responsible for the social networks management.
Social networks might hide some risky aspects concerning image, that’s why focus must be kept on the
guidelines defined by the coordinator, so that social network content is kept as safe as possible.
According to each platform, some guidelines were established:
• Facebook and LinkedIn– Every partner can produce the post and then save it as a “draft”. The
Project Coordinator will approve the post for publication. This is important because care must
be taken about the confidentiality of some aspects of the Project, as well as to protect the IPR.
• Twitter – Every partner can “tweet”. The kind of information shared is not as technical as is
supposed to be in the abovementioned networks.
• Project Coordinator – the reaction to comments will be responsibility of the Project
Coordination.
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
Collaboration with similar projects
TESSe2b will enhance the collaboration between relevant projects. The cooperation can be realized
through the following means: a) participation in workshops and other initiatives, b) cross referencing
other projects’ websites, c) exchange of best practices and project results, d) participating in other
projects’ events and inviting other projects participants to TESSe2b events and workshops, e)
exploitation of potential synergies and f) informing through newsletters and other promotional
materials the other projects participants.
Personal communications
Email, telephone, face-to-face conversations and skype meetings will be used as a communication tool
between the partners and the stakeholders in order to inform or encourage them in adopting the
TESSe2b solution. This type of communications has a lower cost, is time-efficient, more interactive and
more flexible.
As an internal communication mean, the consortium has decided to make regular skype meetings (one
per month and WP) in order to keep project information updated and avoid delays in deliverables’
completion.
Promotional video
A short promotional video of around 60 seconds was created in English. The video will be available on
Youtube and the project’s website. This video will be used at dissemination events and will be subtitled
in all partners’ languages, in order to reach a wider audience.
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
Newsletters
A six-monthly publication featuring news on project activities will be distributed to a contact list made
by each partner. The newsletter will start on month 12, since the first year the project will be mainly
focused on research that might involve Intellectual Properties Rights that need to be protected.
The newsletter is designed to be sent to TESSe2b’s mailing list through mailchimp. The layout will be
the following and all partners will be involved in the content, with the coordination of IPS.
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
Press releases and other campaigns
Newspapers and magazines, websites, TV and radio interested in energy, sustainability, technology etc.
are targetable, efficient and economical tools that are planned to be used in order to increase
awareness of the project.
Press releases will be published to inform about the start and ongoing achievements of the project.
They will be produced, and will be adjusted and reused by the project partners according to their
needs. Press releases will be sent out in the different countries by the respective partner of that
country, as the impact on national press is expected to be much stronger.
TESSe2b press releases intend to be short and convincing documents about the project in general,
detailed results (deliverables), events or any other newsworthy items that the consortium produces.
This information should turn TESSe2b attractive for the media in general or in specific, and be the first
step for a magazine feature or even a television interview.
The press releases must have:
• A strong headline (attractive and accurate)
• Figures (in order to support the project’s results)
• Contact information (TESSe2b website and an e-mail)
and should be:
• Assertive (people must get the message very quickly in the first lines)
• Short (limited to one page or maximum two)
TESSe2b strategy on press releases must be consistent among the consortium. Every time a partner
decides that is the right time to write a press release in his own language, must share with the
consortium an English version of that press release, in order to get the accordance of all and/or to
replicate in other partners’ languages.
Promotional brochures
Eight (8) Promotional brochures will be produced and distributed amongst the participants in the
events and dissemination activities (European conference, workshops, as well as in other promotional
events) that the project consortium will attend. 1 brochure (in English) will be created with generic
information about the project and will be translated in Greek, Spanish, Portuguese, German and Polish.
2 more brochures (in English) will be produced with technical information about the project.
Promotional and scientific posters
Promotional and scientific posters will be produced and presented amongst the participants in the
events and dissemination activities (European conference, workshops as well as in other promotional
events) that the project consortium will attend.
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
Other promotional materials
Other promotional materials with project logo such as pens, usb sticks, roll-up, etc. will be produced
and distributed amongst the participants in the events and dissemination activities that the project
consortium will attend.
Meetings and events
Participation in EU organized events and clusters, Expert Forums, meetings or program integration will
increase the awareness on the project and its results to decision makers and officials from the
European Commission.
Networks
All partners will be actively involved in networking activities, so that research activities and results will
be widely shared. Networks and platforms can function as multipliers, thus increasing the
dissemination effect of the project. Table 4 presents the science and policy networks and platforms
with which the partners regularly collaborate with.
Table 4: Networks and platforms that partners collaborate with
Partners Collaborate closely with:
IPS EGEC (European Geothermal Energy Council); ADENE (National Portuguese Energy Agency); SENERGIA (Regional Energy Agency for the municipalities of Barreiro, Moita and Montijo); ENA (Regional Energy Agency and Environment of Arrabida); UASnet (Universities of Applied Sciences Network); EURASHE (European Association of Institutions in Higher Education)
CRES EERA (JP Geothermal, JP Smart Cities), EGEC (European Geothermal Energy Council), RHC European Technology Platform, IGA (International Geothermal Association), Sustainable Process Industry through Resource and Energy Efficiency (SPIRE), Association of European Renewable Energy Research Centres (EUREC), Greek Solar Industry Association (EBHE), European Solar Thermal Industry Federation (ESTIF), EERA JP-CSP JOINT PROGRAMME ON CONCENTRATING SOLAR POWER
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
TEISTE ASHRAE Greek Chapter (American Society of Heating, Refrigerating and Air-Conditioning Engineers), Hellenic Association for the Cogeneration of Heat and Power, American Society of Mechanical Engineers, Technical Chamber of Greece, National Technical University of Athens, University of Patras, University of the Aegean, Technological Educational Institute of Piraeus, Technological Educational Institute of Athens, Technological Educational Institute of Crete, Technological Educational Institute of Patras, University of Cyprus
GEOTEAM EGEC (European Geothermal Energy Council), Bundesverband Geothermie e.V., GBA (Geologische Bundesanstalt), TUG (Technische Universität Graz), KFUG (Karl Franzens Universität Graz), Universität Salzburg, VÖBU (Vereinigung Österreichischer Bohr-, Brunnenbau- und Spezialtiefbauunternehmungen), ÖWAV (Österreichischer Wasser- und Abfallwirtschaftsverband), FH Burgenland (University of applied sciences)
UOI -
SGGW European Energy Research Alliance (EERA), European University Association (EUA), Council on Large Electric Systems (CIGRE), Euroleague For Life Sciences (ELLS), Association For European Life Science Universities (ICA), ICA Regional Network For Central And South Eastern Europe (CASEE), Visegrad University Association (VUA), European Network Of International Relations Officers (IROICA), International Association Of Universities (IAU), Baltic University Programme (BUP), European Association For International Education (EAIE)
RUB aeras GmbH, Amprion GmbH, Aristotle University Of Thessaloniki , Brno University of Technology (TU Brünn), Budapest University of Technology and Economics ,Bundesamt für Sicherheit in der Informationstechnik (BSI), Bundesdruckerei GmbH, Citel Electronics GmbH, Fraunhofer-Institute for Wind Energy und Energy Systems Technology (IWES), Delft University of Technology (TU Delft), EGÚ Brno, a. s. (Electricy and heat generation company), E.ON Energy Germany, Evonik Industries AG, FH Dortmund, FH Gelsenkirchen, GLS Gemeinschaftsbank eG, Isabellenhütte Heusler GmbH & Co. KG, Kunkel + Partner GmbH & Co. KG, National Polytechnic Institute of Lorraine , ProSyst, Reel S.r.I. (A KSB Company),RWE Germany AG, Siemens AG, SMA Solar Technology AG, Smartlab Innovationsgesellschaft mbH, Stadtwerke Bochum Holding GmbH, SWK Stadtwerke Krefeld AG, Tata Information Systems Limited, Trianel GmbH, TU Dortmund, TU Wien (Vienna University of Technology), Universität Duisburg-Essen, University of Maribor , University of Patras , ZSW Ulm (Center for solar energy and hydrogen research),3e Battery-Systems GmbH, EnergieAgentur NRW (Energy Agency NRW), Vaillant Gmbh
ECOSERVEIS IREC (Catalan Energy Research Institute), ACTECIR (Catalan Association of HVAC and Energy Efficience Technics), ICAEN (Catalan Energy Agency), Diputació de Barcelona (Barcelona Association of Municipalities), AEB (Barcelona Energy Agency), Ecologia Urbana (Barcelona Environment department), ANESE and A3E (ESCO Associations), INSTALADOR (Media Partner)
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
PCM PRODUC University of Nottingham (academic institution), GEO Green Power (SME business partner), PAK Engineering Ltd (SME business partner), Spirax Sarco (LE business partner), Brunel University (academic institution), Imperial University (academic institution), SG Biodrying Ltd (SME business partner), Environmental Process Systems Ltd (SME business partner), EcoMESH Adiabatic Systems Ltd (SME business partner), InnovateUK (government network), Venturi Jet Pumps Ltd (SME business partner), Castle Rock Brewery (SME business partner)
Z & X Paphos Chamber of Commerce and Industry, Cyprus Scientific and Technical Chamber, Cyprus Chamber of Commerce and Industry, Cyprus Energy Agency, Association of Renewable Energy Companies of Cyprus, Cyprus Employers & Industrialists Federation, Mechanical and Electrical Contractors Association of Cyprus, 2nd Energy Saving Exhibition «SAVENERGY 2016»
Quality is a very important issue for TESSe2b project, being well detailed in the TESSe2b quality management
plan. Regarding communication activities, 42 indicators were defined, which will help to monitor the effectiveness
of the communication plan. The indicators will be regularly monitored and according to the results, some
preventive and/or corrective actions may be implemented to lead to more efficient communication.
Communication activities indicators are presented in Table 5.
Table 5: Communication activities indicators
Communication activities Responsible Indicators
Website IPS
Website page online
Total number of visitors
Average visit duration
Pages/visit
Bounces rate
Number of pageviews
% of new visits
Number of portuguese visitors
Number of greek visitors
Number of austrian visitors
Number of polish visitors
Number of german visitors
Number of spanish visitors
Number of english visitors
Number of cypriot visitors
Number of visitors from Europe
Number of visitor from out of Europe
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
Social Networks
IPS
Number of social media networks
Facebook metrics
Number of posts
Number of likes
Number of comments
Number of shares
Number of page views
Linked in IPS
Number of likes
Number of updates/posts
Number of followers
Number participants in foruns
Twitter IPS
Number of likes
Number of followers
Number of replies
Number of retweets
Youtube IPS
Number of views
Number of likes
Number of shares
Number of subscribes
Press releases and other
campaigns IPS
Number of press releases
Number of other campaigns
Newsletters IPS Number of newsletters subscriptions
Promotional materials All partners
Number of brochures distributed
Number of posters
Number of flyers distributed
Events All partners Number of events
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
5555. DISSEMINATION STRA. DISSEMINATION STRA. DISSEMINATION STRA. DISSEMINATION STRATEGYTEGYTEGYTEGY
The dissemination plan has the following components:
i. Design and development of an effective dissemination strategy which will appoint both direct and
indirect objectives, and the potential barriers to overcome.
ii. Definition and determination of suitable communication approach of each target group of stakeholders
about the concept, the overall benefits and the expected impacts, the use and applicability of TESSe2b
solution.
iii. Promotion of the TESSe2b positioning to the market, by presenting its advantages compared to similar
systems and by providing evidences of the economic value for the end users.
In order to achieve project objectives a three phase dissemination strategy DESIGN-ACT-REVIEW plan is being
used to organize and carry out the dissemination activities based on the following dissemination activity selection
criteria:
• Targetable - providing efficient guidance.
• Efficient - giving rise to a significant response for action.
• Measurable - being evaluated accurately and effort effectively.
• Economical- cost efficient in terms of operational time and technical ability.
• Suitable- for a specific target audience.
First phase - DESIGN: Definition and design of the dissemination strategy, of the goals to be achieved,
identification of the stakeholders groups, their special needs and characteristics, and determination of the
communication approach that will be used for each of them.
Second phase - ACT: Dissemination actions following the design as directed in the first phase.
Third phase - REVIEW: The TESSe2b dissemination outcomes will be collected, summarized, reviewed and
compared to the goals set in the first phase.
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
It was decided to present the dissemination plan per TESSe2b partner in two (2) groups: a) Research bodies –
Universities and b) SMEs – Associations. Table 6 depicts the individual dissemination plan per partner group.
Table 6: Individual dissemination plan per TESSe2b partner group
Partners group Dissemination plan
a) Research bodies -
Universities
• IPS
• CRES
• TEISTE
• UOI
• SGGW
• RUB
• Publications in scientific journals
• Participation in international conferences related to Sustainable Energy
• Participation in international conferences related to Control Systems
• Dissemination of the TESSe2b solution in large product expeditions
Target audience: Energy storage researchers and professionals, Energy storage industrial experts, Residential consumers, Academic and Research bodies, HVAC and RES professionals, Material experts, HVAC Control systems experts, Manufacturers and all other stakeholders included in the industry target group
b) SMEs - Associations
• GEOTEAM
• ECOSERVEIS
• PCM PRODUC
• Z & X
• Publications in scientific/technical journals
• Participation in national and international conferences related to Sustainable Energy.
• Dissemination of the cost effectiveness study to economic channels
• Presentation of the project outcomes in large events in the energy sector industry
• Dissemination of the TESSe2b solution through the company’s website and presentation in large expeditions and forums
• Dissemination of the TESSe2b solution through the company’s website and presentation in wider target groups beginning from their customer base
Target audience: Energy storage industrial experts, Energy storage professionals, HVAC and RES professionals, All target industry groups, Residential consumers, Architects, Planners and BHE drilling companies, Municipal authorities, Financial entities
Key dissemination activities
Table 7 presents the key dissemination activities, through which the outcomes of the project will be presented to
the different target groups.
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
Table 7: Key dissemination activities
Workshops
Eight (8) one-day workshops with B2B meetings with industry. The workshops will be organized in each one of the participating countries with at least 60-80 participants. The objective of the Workshops will be to assist the project participants to carry out the tasks of the TESSe2b project, towards thermal storage technologies based on solar collectors and heat pumps for heating, cooling and DHW production. The key actors and target groups stakeholders from industries, companies, research, education and the public (incl. media) will be invited in order to share their experiences with the consortium, and provide valuable input to the project deliverables.
Project Final Conference
A two-day Final Conference will be organized in Evia (Greece) by TEISTE at the 32nd month of the TESSe2b project. An effort will be made to organise this event in the auspices of a major International energy conference joining the efforts with an international energy related organisation (such as ASHRAE) or other equivalent. It will be an event in English, targeting at least 100 participants from all European countries and beyond. The objective of the Final Conference will be to present the final report and the outcomes of the project and the opportunities for market access and market consolidation.
Project website
The project website will mainly act as a source of information while in parallel ensuring the proper communication among the diverse types of stakeholders. The project website will give access to public information and scientific material (released results, lectures in events, announcements in magazines and press etc.).
Conference presentations
The participation of the TESSe2b partners in several European and International conferences will act as a dissemination and marketing activity towards the interested European parties, aiming to increase the project’s visibility, develop national and international links with academic and energy storage industrial leaders and achieve a direct face-to-face communication. Also, presentations at external events can contribute to an efficient and economical manner to the dissemination of the results. The consortium intends to carry out 6 presentations based on the project’s findings, in various international and national conferences as presented in Table 9.
Publications in Scientific Journals
TESSe2b consortium will prepare, submit and publish the findings in TES systems, thermofluid analysis, optimization methods, smart control systems, thin film coatings and nanotechnology in order to present, deliberate and discuss project related matters and findings and share the achievements with the scientific and industrial community. These publications will be also published in the TESSEe2b website. The consortium intends to publish 6 articles, in various international scientific journals as presented in Table 9.
Presentation Materials
Flyers, brochures, newsletters and posters will be prepared and used for disseminating the project’s benefits. It is expected that this activity will assist in expanding the network of contacts in research and energy storage industrial experts.
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
Dissemination activities indicators are presented in Table 8.
Table 8: Dissemination activities indicators
Dissemination activities Responsible Indicators
Website IPS
Website page online
Total number of visitors
Average visit duration
Pages/visit
Bounces rate
Number of pageviews
% of new visits
Number of visitors
Workshops All partners Number of participants
Type of participants
Project Final Conference TEISTE Number of participants
Feedback collected
Conference presentations All partners
Number of presentations and posters
Type of conference
Size of conference
Conference attendance
Publications in Scientific Journals All partners
Number of publications and their citations
Type of journal
Journal impact factor
Public Deliverables IPS Number of downloads of public deliverables
Table 9: Non-exhaustive list of Conferences and Journals related to the TESSe2b targeted activities
Conferences and Workshops
International Conference on Renewable Energy Sources (ICRES)
International Renewable Energy Storage Conference and Exhibition
ASME Conference on Thermal Energy Systems: Production, Storage, Utilization and the Environment
International Building Control Conference
SolarPACES International Conference
Journals
Applied Thermal Engineering
Journal of Renewable and Sustainable Energy
Energy Conversion and Management
Applied Energy
Progress in Energy and Combustion Science
Renewable and Sustainable Energy Reviews
Applied Thermal Engineering
Geothermal Energy
Geothermics
Journal of Thermal Science and Engineering Applications
Journal of Thermal Science
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
Energy and Buildings
Progress in Materials Science
Energy
International Journal of Heat and Mass Transfer
Solar energy
Journal of Energy Storage
Table 10 depicts conference presentations and publications in scientific journals suggested for the TESSe2b
project. It should be mentioned that this table is indicative only.
The leader of each WP should boost participating partners in each WP for the preparation of articles.
The responsible of each WP should present at each face meeting a list of possible scientific articles and respective
journals and presentations and respective conferences for the next six months period.
Table 10: Conference presentations and publications in scientific journals suggested for the TESSe2b project
Partners WP Total number of
publications
Conference presentations (indicative
titles / subjects) Publications in scientific
journals (indicative titles /
subjects)
IPS
WP3 2
1) Design and optimization of integrated HEs to PCM storage tanks.
1) CFD simulations for design and optimization of integrated HEs to PCM storage tanks.
WP4 3
1) Numerical simulations of PCMs integrated in the BHE. Performance optimization.
1) Numerical simulations of PCMs integrated in the BHE. Performance optimization.
2) Comparison of the different solutions of PCMs integrated in the BHE with traditional systems.
CRES
WP7 4
1) Validation of TESSe2b solution in Austria (Demo site 1)
2) Validation of TESSe2b solution in Cyprus (Demo site 2)
3) Validation of TESSe2b solution in Spain (Demo site 3)
1) Overall validation of TESSe2b solution in the three demo sites
WP8 3
1) TESSe2b solution: a socio-economic analysis
1) The main socio-economic factors that affects the adoption of TESSe2b solution
2) TESSe2b solution: A comparison analysis on the factors affecting its adoption in different countries
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
TEISTE
WP2 1 Tesse2b material properties
evaluation
WP3&6 3 1) Tesse2b tank design 2) Design of Tesse2b heat
exchangers
Experimental validation of Tesse2b system
WP7 2 Validation of TESSe2b
solution in the three demo sites
GEOTEAM
WP 1 -WP 8
1 Presentation of the TESSe2b
Project
WP 7 1 Comparison of the TESSe2b –
solution to a common BHE system
UOI WP2 2
SGGW - 0 - -
RUB
WP5 WP7
4
1) Control strategies for the TESSe2b system
2) Validation of control strategies in demosites
3) Smart control of energy storage systems with PCM
1) Development and implementation of the control and monitoring system for the TESSe2b prototypes
ECOSERVEIS - 0 - -
PCM PRODUC - 0 - -
Z & X
WP 1 -WP 8
1 Presentation of the TESSe2b
Project
WP6 1 Experimental validation of
Tesse2b system
WP7 1 Validation of TESSe2b
solution in Cyprus demo sites
The most important activities of the three phase dissemination strategy are listed in Table 11.
Table 11: Important activities for TESSe2b dissemination
Dissemination activities
No. of
succeeded
dissemination
activities
1st Phase 2nd Phase 3rd Phase
Initial
dissemination
approach
Work
progress TESSe2b Launch
Project website 1 √ √ √
Conferences (presentation) 6 √ √ √
Conferences (attendance) 8 √ √ √
Workshops 8 √ √
Scientific Journals 6 √ √
TESSe2b reports/deliverables
58
√ √
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TESSe2b – the smart energy storage
Thermal Energy Storage Systems for energy efficient
building an integrated solution for residential building
energy storage by solar and geothermal resources
6. CONCLUSIONS6. CONCLUSIONS6. CONCLUSIONS6. CONCLUSIONS
The communication and dissemination plan presents the detailed related strategies to assure the successful
communication and dissemination activities during and after the TESSe2b project’s end. Based on the different
target groups, it defines practises, models, solutions, networks and knowledge. The plan also incorporates specific
means of continuously measuring the impact of various communication and dissemination activities. All project
partners will be involved in the successful implementation of the plan under the leadership of CRES.
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