the extreme history project social media workshop 2014

Social Media Workshop

WordPress• Website• Storefront / virtual office• Blog • Content Driven• links• Archive• Network• 41 followers / 150 visitors per

week

Facebook• Website satellite• Link to website content• Market container• Potential participants / funders• Constant engagement and interaction• Constant supply of fresh content• Extreme History (431) (TL)• Fort Parker (413) (TL)• Fort Parker Documentary (159) (AN)• Adventure Through Time (111) (WA)

Mailchimp• Bulk email• Contacts: 320+• Professional-looking • Informational• Promotional• newsletters

Slideshare• Document and PowerPoint

sharing• Posters and slideshows• Embed into website• Post on Facebook• Garner own audience• Can be featured on Slideshare

home page

YouTube• Comprehensive, curated channel• All of our videos• Other pertinent videos• Managed by Abbey• Embed on website• Link on Facebook

Twitter• Announce upcoming events• Tweet links with shortened urls• Need to develop usage

• 1/3 of all US women use Pinterest• Extreme History page• Boards for individual projects• Share images with short descriptions

and links• Anyone want to manage it?

Pinterest

Content Strategy• Data• Text• Graphics• Themes• Newsletters• Audio• Video• Print• Online• widgets

S.E.O.(SEARCH ENGINE OPTIMIZATION)