the basics of attendee engagement at live events

THE BASICS OF ATTENDEE ENGAGEMENT

AT LIVE EVENTS

Introductions

SEAN HOLLADAYCO-FOUNDERCROWD MICS

Introductions

LAURA LOPEZSENIOR COMMUNITY MANAGER

SOCIAL TABLES

Webinar Rules of Engagement● Ask as many questions as you’d like! We’ll tackle as many as we can

throughout the webinar and at the end. For any lingering questions, you can always contact us.

● Leave any time!

● Steal everything!

● Don’t forget, we’ll send out the recording all who have registered.

Live Poll!

What did you hope to learn in today’s webinar?

Agenda

After today’s webinar, you’ll learn...- Why event engagement will help determine your event’s

success.- How to set key performance indicators (KPI’s) and measure

engagement ROI from your event.- About the cutting edge tech tools to boost event

engagement.

There will also be time for Q&A at the end of today’s session!

Why should eventprofs be concerned with attendee engagement?

A few reasons…

● Adds a level of value that a video recap just can’t touch● Determines future event success● Increases brand loyalty● Involvement, Commitment, Satisfaction

How do you know it’s working?

Three letters: KPI.

What is a KPI? How do you determine what to measure? (Hint: it goes back to the event’s objective.)

- Brand awareness?- Education? - Retention?

What are the best tools to use forengagement?

Tools of the Trade

Pre-Event

Event website

Leverage your landing page

Social media

Influencers

Tools of the Trade

At the Event

Speaker interaction tools

iBeacons

Event apps

Make it analog or digital

Furniture/ floor plan

GESAFR

Tools of the Trade

Post-Event

Survey Monkey

Sli.do

Social media curation tools

Event app analytics

Post-event follow-up

Testimonials

Q & A

Thank you!

www.crowdmics.comsean@crowdmics.comTwitter: @crowdmics

Instagram:crowdmicsSnapchat: crowdmics

www.socialtables.comLauraL@socialtables.com

Twitter: @socialtablesInstagram: socialtablesSnapchat: socialtables