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1

Technology In Action Chapter 11

Databases and…

• Databases and their uses• Database components• Types of databases• Database management systems• Relational databases• Data warehouses and data marts• Information systems• Data mining

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Technology In Action Chapter 11

Databases

• Electronic collections of related data

• Help us organize data

• Turn data into information

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Technology In Action Chapter 11

Advantages of Using Databases

• Store and retrieve large quantities of information

• Data centralization

• Data integrity

• FlexibilityStudent housing

Financial AidRecording grades

Student Registration

Parents

Student Information Database

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Technology In Action Chapter 11

Database Terminology

• Field:– Category of information

displayed in columns

• Data types:– Text– Numeric– Date– Memo– Object– Hyperlink

Field Name

One Field

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Technology In Action Chapter 11

Database Terminology

Record

Table

Primary Key

• Record:– A group of related

fields

• Table:– A group of related

records

• Primary key:– A field value unique to

a record

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Technology In Action Chapter 11

Database Types• Relational databases:

– Organize data in a table– Link tables to each other through their

primary keys

• Object-oriented databases:– Stores data in objects– Handles unstructured data

• Object-relational databases:– A hybrid of a relational and object-oriented

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Technology In Action Chapter 11

Database Management Systems (DBMS)

• Application software designed to acquire and analyze data

• Four main operations of a DBMS are:– Creating databases and entering data– Viewing and sorting data– Extracting data– Outputting data

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Technology In Action Chapter 11

Relational Database Operations

• Relational databases organize data into tables based on logical groupings

• Relationships are links between tables with related data

• Common fields between tables need to exist

• Normalization of data (recording data once) reduces data redundancy

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Technology In Action Chapter 11

Data Storage

• Data warehouses:– A large scale

repository of data– Organizes all the data

related to an organization

– Data is organized by subject

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Technology In Action Chapter 11

Data marts• Small slices of data• Data of a single

department

Data warehouse illustration

Source data• Internal• External• Customers

Data staging• Extract data from

source• Reformat the data• Store the data

Populating Data Warehouses

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Technology In Action Chapter 11

Managing Data: Information Systems

• Information systems:– Software-based solutions used to gather and

analyze information

• Functions performed by information systems include:– Acquiring data– Processing data into information– Storing data– Providing output options

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Technology In Action Chapter 11

Information Systems Categories

• Office support

• Transaction processing

• Management

• Decision support

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Technology In Action Chapter 11

Data Mining

• Process by which data are analyzed and investigated

• Objective is to spot patterns or trends within the data

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Technology In Action Chapter 11

Data Mining Methods

• Classification:– Define data classes

• Estimation:– Assign a value to data

• Affinity grouping or association rules:– Determine which data goes together

• Clustering:– Organize data into subgroups

• Description and visualization:– Provides a clear picture of what is happening

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