t he go! s ystem by: 2k2cv katrina atienza, vania ho, kai yu hsu, calvin kong & camille ramsingh

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THE GO! SYSTEMBY: 2K2CV

Katrina Atienza, Vania Ho, Kai Yu Hsu, Calvin Kong & Camille Ramsingh

TEAM

Member Roles

Katrina Atienza Researcher, cameraman, sales pitch and powerpoint organizer

Vania Ho Interviewer, market researcher, powerpoint and model designer

Kai Yu Hsu Concept designer, graphic designer

Calvin Kong Concept director, requirements researcher

Camille Ramsingh Editor, background researcher

INTRODUCTION

Go! System. Shopping on the GO!

No current system available in the current market

LOCATION Grocery shops without any self-service

facilities No frills, Wal-Mart, Sobeys…

MOTIVATIONS

Facilitate better shopping experience Less time consuming shopping process

COMPETITION Express line Self check out

METHODOLOGY

Origin of idea: Ways to minimize congestion in everyday life A contactless smart card

Uniqueness Cash/credit cards not needed Exit terminal sensors

TARGET AUDIENCE

Primary user Females Age range: 30-50 years old Working and married Values time

Secondary user University/College students Values efficiency

DESIGN – REQUIREMENTS GATHERING

Smart cards + sensor + RFID technology + touch screen + exit terminal sensors

Software - Touch screen interface and card interaction

DESIGN - PROTOTYPE

DESIGN

Final Outcome

DESIGN

DESIGN

Card Capacity & Conditions Maximum top up value: $200 Canadian Refundable fees: $20 after 30 days Top up at the cash register or on the website

Skit

DESIGN – USER RESPONSE

http://www.youtube.com/user/2K2CV Interview with Mike Billard (grocery manager, No

frills)

Testing 10 baskets 5 carts 1 exit terminal 10 GO cards (value of each: $10)

LIMITATIONS

During Bulk reading System failure

Regarding what the group did Users bring their own bags

In the Future Sponsors/Expenses Theft

CONCLUSIONS

Our goal Took out the hustle & bustle of line-ups Turn the user into their own cashier and check-

out Make the shopping experience of our users a

more positive and stress-free situation

FUTURE WORK

Why implement: Efficiency Decrease congestion of busy lifestyle

Needs to facilitate the system: Customer satisfaction Sponsors/funding

Future considerations: Better security system Anti-theft system Top up value of smart cards – Register + Website

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