storming the sound social media toolbox

What’s in the social media toolbox?

A closer look at the conversation prism

http://www.theconversationprism.com/

All the petals…• Comment and reputation• Wisdom of the Crowds• Questions and Answers• Collaboration• Social Commerce• Blog Platforms• Blogs/Conversations• Social curation• Streams• Nicheworking• DIY + Custom Social Networks• Discussion Boards & Forums• Social Networks• Listening & Targeting

• Attention/Communications Dashboards

• Business Networking• Reviews and Ratings• Location• Video• sCRM• Documents/Content• Events• Music• Wiki• Virtual Worlds• Livecasting• Pictures

http://www.theconversationprism.com/

Blog Platforms

• Blogger, Wordpress, Tumblr….• Integrated into existing organization website,

or separate. Lots of free options.

Discussion Boards & Forums

• Bulletin Boards, the original incarnation of the internet!

• Also discussion emails lists– Who here is a member of King County ECOnet

email list? Environmental Education Association of Washington list? Scuttlebutt? NMEA?

Social NetworksFacebook, MySpace

A place to connect to friends… and to organizations, bands, business, etc.

Streams

• Twitter

• Because Twitter has taken off, other social media players have become more stream-like.

http://www.smashingmagazine.com/2009/01/12/tools-icons-horror-icons-and-twitter-icons/

Pictures• Flickr, Picasa,

SmugMug, Photobucket– Creative

Commons license images searchable on Flickr

Video

• YouTube, Vimeo– Integrate with

other social media options

Business Networking

• LinkedIn hosts professional profiles for people and companies

Attention/Communications Dashboards

• CoTweet, HootSuite, Tweet Deck– Use one platform to

post to Twitter, Facebook, LinkedIn, MySpace, Wordpress…

Location

• Foursquare

• You can also “check-in” your location through Yelp, Twitter, and other social media sites….

Social Commerce• Groupon, Tippr,

Ideal Network, etc. etc. etc.

• Email users about a limited time offer.

• Ideal Network is using this idea to raise money for selected causes.

And one more thing: QR Codes

That’s what these things are called.

Pugetsound.org

Onepugetsound.org They can scanned by a phone, and encode text, a URL, email address, google maps location…

Learning from others

• Resources– www.mashable.com– www.nten.org– www.communityorganizer20.com– beth.typepad.com

• ECO Net Facebook group– learn from conversation with each other

• Social Media Toolbox– http://1.usa.gov/STSCentral

Questions?

• Bonnie Loshbaugh, People For Puget Sound– bloshb@pugetsound.org– @alaskalainen