smart rtb+ premium inventory at scale presentation for dsps march 2016

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Smart RTB+ Premium inventory at scaleMarch 2016

Largest EU pure player adtech company• Founded in Paris in 2001 – 140 employees

• Former Owners: Aufeminin.com (largest female publishing network in Europe), Axel Springer (largest online publishing group in Europe)

• Acquired by Private Equity company Cathay Capital in April 2015

500 clients, > 50% of the revenue & clients out of France

One of the 4 biggest worldwide player

Top countries: FR, US, DE, ES IT, PL, BR

Spain

Germany Poland

France

Smart offices Smart clients

Brazil

Local TAM

ItalyUSA

Access Smart RTB+ Global Audience02 Access

Premium Programmatic

30 billion auctions

per months on desktop

10billion auctions

per months on mobile

500+ publishers

550million unique visitors

30,000+sites and apps

Smart RTB+ gathers top publishing brands

Leading international publishers

are on Smart RTB+

500+Publishers

Access Smart RTB+ Inventory through 4 methods

Private AuctionPrivileged information

Direct DealsFirst look on unreserved inventory

Guaranteed DealsReserved inventory

Open AuctionEasy access to Smart RTB+

Smart RTB+ international impact

* Smart AdServer ranked first in the country (Quantcast)

Country Number of unique visitors

Number of devices

USA 144 Million 216 MillionFrance* 49 Million 104 MillionGermany 48 Million 80 MillionBrazil 43 Million 60 MillionPoland 30 Million 43 MillionSpain* 28 Million 50 MillionArgentina* 25 Million 33 MillionMexico 23 Million 34 MillionItaly 20 Million 30 MillionCanada 14 Million 19 Million

Mobile Formats

BANNER320x50

INTERSTITIAL320x480

PARALLAX (320x480)

OVERSLIDE (120x240)

TABLET BANNER768x90

TABLET INTERSTITIAL768x1024

BANNER320x50

TABLETINTERSTITIAL768x1024

CATFISH320x50

IN-FEED NATIVE

Click here to explore all our formats

Video Formats

Pre-rollVideo

contentMid-roll

Videocontent

Post-roll

In-Stream

VIDEO READ

Out-Stream

Smart RTB+ is compliant with IAB’s VAST and VPAID standards

Click here to explore all our formats

Virgile RaultDemand Partner Manager

vrault@smartadserver.com

66 rue de la Chaussée d’Antin, 75009 Paris

Barthélémy DupuyHead of Yield Management+33 (0) 6 60 20 42 11bdupuy@smartadserver.com

66 rue de la Chaussée d’Antin, 75009 Paris

+33 (0) 6 79 82 97 51

Jose ReyesDemand Manager

jreyes@smartadserver.com

243 W 30th street, 11 floor New York, NY 1001

646-726-6802

Gonzalo MontañaDemand Manager

gmontana@smartadserver.com+54 9 11 5766 6940

Federico TroianiDemand Manager

gmontana@smartadserver.com+39 33 96 23 83 32

Av Colonel Niceto Vega Buenos Aires, 4736

8 Via Natale BattagliaMilano, 20127

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