search engine optimisation - measuring success

Post on 28-Jan-2015

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This presentation discusses the sorts of things that you should be measuring in order to track the elements of your business properly using such tools as Google Analytics and a tool we use in house called Geckoboard.

TRANSCRIPT

Search Engine Optimisation -

MEASURING SUCCESS

Richard HillCEO & Founder

Richard Hill

• Visits

• Page views

• Goal Revenue

• Ecommerce Revenue

• Ecommerce Transactions

• Goal Conversions

• Average Time on Site

• Browser Use

• Number of Bounces• New visits %• Bounce rate• Average Pageview per Visit• Brand Engagement %• Pages Bringing Traffic %• Social Conversions• Top Content pages• Mobile

Something like this ?

Customised Dashboards & Conversion Tracking

Question

Time

Thank you for listening

www.seotrafficlab.com 0800 849 9933 www.seotrafficlab.com/seo-blog

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