sdfi 2014 sales & traction jayla
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8/9/2019 SDFI 2014 Sales & Traction Jayla
http://slidepdf.com/reader/full/sdfi-2014-sales-traction-jayla 1/8
Founder Institute
Sales & Traction
Jayla Siciliano Jayla@bonaffair.com
8/9/2019 SDFI 2014 Sales & Traction Jayla
http://slidepdf.com/reader/full/sdfi-2014-sales-traction-jayla 2/8
Sales & Traction
dentifying customers
harging customers
eveloping a sales funnel
racking leads
eveloping a culture of sales
8/9/2019 SDFI 2014 Sales & Traction Jayla
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Identifying Customers
ho is your target market? (are there any others?
Personality
Habits
Interview them
What substitutes are they using now?
Why is your solution better?
8/9/2019 SDFI 2014 Sales & Traction Jayla
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Charging Customers
Charge more build value- start high can alwaysdown.
Charge less to build market share and “get it outthere”
8/9/2019 SDFI 2014 Sales & Traction Jayla
http://slidepdf.com/reader/full/sdfi-2014-sales-traction-jayla 5/8
Sales Funnel
dentify where your customers are
rganize it- excel, solve360…
ick up the phone & meet in person
T’S ALL ABOUT THE FOLLOW UP
atience & Persistance
8/9/2019 SDFI 2014 Sales & Traction Jayla
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Tracking Leads
tay organized
evelop a system
o for no
8/9/2019 SDFI 2014 Sales & Traction Jayla
http://slidepdf.com/reader/full/sdfi-2014-sales-traction-jayla 7/8
Sales Culture
t’s all about sales and building value
ustomer service
elebrate the wins
ncentivize
8/9/2019 SDFI 2014 Sales & Traction Jayla
http://slidepdf.com/reader/full/sdfi-2014-sales-traction-jayla 8/8
Founder Institute
Sales & Traction
Jayla Siciliano Jayla@bonaffair.com
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