preventing conflict with the right information - undp workshop

Preventing Conflict with Information

Anahi Ayala Iacucci – Senior Innovation Advisor

Kenya 2007/2008

Conflict Sensitive Journalism Program

A Multi-layer approach

One of Many examples

CAR: relationships in between the local community and the refugees

Ivory Coast: recovering from conflict

The new challenges

How to keep up with the conversation?

New tools, new dangers, new localized conversations

Is it big data or just too much data?

THE 1 MILLION DOLLARS QUESTIONS:

1.Where is the conversation happening?

2.How I can influence this conversation?

3.How can I hear the conversation before it becomes action?

ASKING THE RIGHT QUESTIONS

OVERVIEW OF HUMAN CENTERED DESIGN PILOT - SEPTEMBER 2012

What information do communities in FATA and KPK need to make better decisions that can improve their lives?

What are the most effective ways to get them critical information? What sources and channels are used and trusted?

How is technology changing how people access or share information? What will these behaviors look like in the next few years?

‣Uses ethnographic research approaches to better understand people

‣Help us learn about and interpret people’s needs, motivations, aspirations, and how they impact their behavior

‣Over time, process reveals the complex ecosystems in which people operate

DESIGN RESEARCH APPROACH

INTERVIEWS

OBSERVATION

SHADOWING

KEY TOOLS FOR THIS STUDY

USER DIARIES

Photo by Jan Chipchase under a Creative Commons License.

SERVICE TRIAL

SURVEYING

ARTIFACT COLLECTION

NOTE-TAKING

PHOTOGRAPHY

THEME 1: INFORMATION FLOWS

From what sources does a person get the information he or she needs? Once they get a piece of information, how do they choose who to share it with?

THEME 2: TRUST

How do people determine whether a piece of news or information is – or a source – is credible or trustworthy?

THEME 3: INFLUENCE

What is influence and reach of different information sources? How is influence determined and measured?

Impact: Design for Social Change | SVA | August 4, 2011

THEME 4: TECHNOLOGY & NEW MEDIA

How is new technology changing the ways people access, share, create, and evaluate information? What new media channels are people using, and for what purposes?

BENEFITS OF THIS APPROACH

‣NEW AND IMPROVED PROGRAMS/INITIATIVES THAT ARE:

‣ Improved, flexible, appropriate solutions

‣ Based on the actual needs of local communities

‣ Based on the actual capacities of local communities

‣ Informed by a deep understanding of the cultural and political context

‣ Sustainable, based on observed trends of information and technology behaviors into the future

‣ Higher probability of success/impact

Put people at the heart of problem-solving

Takes a systems approach to solutions

Identifies opportunities for impact

DESIGN RESEARCH

THANK YOU

AAYALA@INTERNEWS.ORG@ANAHI_AYALA

@INFO_INNOVATION