presenting tailored (context-aware) information to city visitors keith cheverst lancaster university...

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Presenting Tailored (Context-Aware)

Information to City Visitors

Keith CheverstLancaster Universitykc@comp.lancs.ac.uk

Lancaster University - DMRG

Motivation…

Mobile Computing

Wireless Communications

Context Awareness= ?

+

+

Why did we choose tourism ?

Lancaster University - DMRG

GUIDE Requirements… Four main requirements

Flexibility Passive, active, control the pace of

interaction Context-aware information

Not just location based Support for dynamic information

Changes to opening times etc. Support for interactive services

Lancaster University - DMRG

Communications Infrastructure Infrastructure has a dual role, broadcasting:

Dynamic information, Positioning information

Lancaster University - DMRG

Infrastructure Continued…

Lancaster University - DMRG

The Information Model… Represents various information types

Geographic, Hypertext and Active Components

Lancaster University - DMRG

Configuring GUIDE…

Lancaster University - DMRG

Welcome to GUIDE…

Lancaster University - DMRG

Information Retrieval…

Lancaster University - DMRG

Picking a Tour…

Lancaster University - DMRG

Following a Tour (1)…

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Following a Tour (2)…

Lancaster University - DMRG

Following a Tour (3)…

Lancaster University - DMRG

Implications of Disconnection… GUIDE units can loose network

connectivity Information Model cached locally, but… Trust/reliability of information is an issue

No reception of dynamic information Information can become out-of-date

Certain functionality becomes unavailable Location Information, Messaging Service etc

Encourage an understanding for the role of connectivity

Lancaster University - DMRG

Solving Location Problems: A GUIDE and Visitor Partnership

Lancaster University - DMRG

Found Again…

Lancaster University - DMRG

Generating the AH (1) Incorporation of GUIDE tags

Enables pages to query Information Model

Processed by GUIDE filter component Example

<GUIDETAG INSERT NEIGHBOURS> Filter calls ProvideDescription() and

ProvideImage() on associated location objects

Builds up page…

Lancaster University - DMRG

Generating the AH (2)

Lancaster University - DMRG

Generating the AH (3)<HTML><P><FONT> <GUIDETAG INSERT FULLUSERNAME> ,the following attractions are near to you at <GUIDETAG INSERT POSITION>.</P><P> Note: The list below is ordered according to closeness and whether or not they are open or closed.</P><P><BR> <GUIDETAG INSERT NEIGHBOURS></FONT></P></HTML>

Lancaster University - DMRG

Updating the User Model (1) Use of GUIDE Meta Tags enable the

dynamic updating of the User Model e.g. Increasing History rating <GUIDE METATAG HISTORY>

<GUIDETAG INTEREST (HISTORY GREATER 0)> -- Additional History Text --</GUIDETAG>

Lancaster University - DMRG

Updating the User Model (2)

Lancaster University - DMRG

With Low History Interest…

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With High History Interest…

Lancaster University - DMRG

The Evaluation of GUIDE… Expert Walkthrough

Highlighted a number of UI issues Field Trial - Sixty visitors over 5 weeks

What the public actually think Would users accept and trust the system? Ascertain quality of visitor’s experience

Determine the implications of our approach

Was the browser metaphor appropriate? Granularity of location information?

Lancaster University - DMRG

Key Findings (1) …

In general, visitors enjoyed using the system… Visitors appreciated location-awareness

Found navigation reassuring Visitors trust of the system was dynamic

Increased when shown detailed descriptions e.g. ‘watch the step when leaving the path’

Decreased when information could not be retrieved or appeared inaccurate/incorrect

Lancaster University - DMRG

Key Findings (2)… Some concern over missing information

Based on automated retrieval Majority appreciated system’s flexibility

But for some ‘Less is More’ (Information Appliance)

High acceptance for the end-system Could be lighter…

Young visitors revelled in the technology

Lancaster University - DMRG

Future (1)… Cooperation

Lancaster University - DMRG

Future (2) … Supplement infrastructure with

micro-cellular system, e.g. bluetooth Connectivity within buildings Obtain finer positioning granularity

Persistence of User Model Constant learning/building of user’s

profile Reduce tight-coupling with GUIDE

Further Evaluation…

Lancaster University - DMRG

Concluding Remarks… Growing acceptance of technology ?

Context can simplify the visitor’s task When adapting to context designers

need to carefully consider… How to avoid over-determining the user Appropriate metaphors for interaction

Implications for User Interaction… Context and Infrastructure

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