photon presentation to regal entertainment group

PRESENTED BY: CHRISTOPHER TURNER

THE C - IT TM

CLOSED CAPTIONED INVISIBLE TEXT SYSTEM

DATE: JUNE 2015

PRESENTED TO:

IMAGINE YOU ARE IN SECOND GRADEAND YOUR FRIENDS WANT TO GO WITHYOU TO THE NEW MOVIE THAT WAS JUSTRELEASED

ONLY YOU HAVE A HEARING DISABILITY…

SO YOU GO TO THE MOVIE AND TRY YOURBEST TO FOLLOW ALONG WITH THE DIAGLOGUE

BUT YOU ONLY UNDERSTAND HALF THE MOVIE

THE NEXT DAY WHEN YOU GOBACK TO SCHOOL,ALL YOUR FRIENDS ARE TALKINGABOUT THE MOVIE YOU JUST SAW,

BUT YOU HAVE DIFFICULTY TALKINGABOUT THE MOVIE BECAUSE YOUCOULDN’T UNDERSTAND

NOW…IMAGINE YOUR SON LOVES TO GO TO THE MOVIES, EVERYDAY IF HE COULD

YOU TAKE HIM TO A FEW MOVIES A YEARBUT YOU WOULD LOVE TO GO WITH HIM TO OTHERS

IF ONLY THE MOVIE HAD SPANISH TEXTTHAT I COULD SEE TO FOLLOW ALONGSINCE IM NOT A NATIVE ENGLISH SPEAKER

DURING THE MOVIE MY SON HAS QUESTIONSABOUT THE MOVIE AND HE ASKES ME

I DO MY BEST TO ANSWER HIM BUT TRUTHFULLYI’M NOT SURE,BECAUSE I SPEAK SPANISH AND DO NOT UNDERSTANDENGLISH ONE HUNDRED PERCENT

AFTER THE MOVIE ENDS MY SON ASKS MEMORE QUESTIONS, AGAIN I ANSWER THEMTHE BEST WAY I KNOW BUT I DON’T LIKENOT BEING ABLE TO UNDERSTAND

AND..

EVERY SUNDAY AFTERNOON YOUAND YOUR SPOUSE FOR FORTY TWOYEARS LIKE TO GO TO THE MOVIES, YOU HAVE BEEN DOING THISFOR DECADES AND YOU ENJOY THETIME TOGETHER

FOR THE LAST SIX MONTHS YOUHAVE BEEN NOTICING THAT DURINGCERTAIN PARTS OF THE MOVIE YOUARE UNABLE TO HEAR THE DIALOGUE

THIS IS SOMETHING THAT YOU DONOT SHARE WITH YOUR SPOUSE WORRINGTHAT IT WILL MAKE THE MOVIES LESSENJOYABLE FOR HER, YOU KEEP THISTO YOURSELF

AS TIME GOES ON MORE AND MOREOF THE MOVIE BECOMES HARD TOHEAR AND MY SPOUSE AND I DECIDETO WAIT FOR THE MOVIES TO COMEOUT ON VIDEO TO WATCH THEM WITHCLOSED CAPTIONING TURNED ON

YOU REALLY MISS THE TIME WITH YOUR SPOUSE DURING THE MOVIE AND WISH THERE WAS A GOOD WAY TO SEE THECLOSED CAPTIONING IN THE THEATRE.

“WHAT IF EVERYONE IN THE AUDIENCECOULD SEE THE DIALOGUE OF THEMOTION PICTURE IN THEIR CHOSENLANGUAGE? ”

WE NEED TO RE-INVENT THE CAMERA LENS

“What a movie is to me isthe most remarkable communication toolthat we have ever come up with.It’s the equivalent of a booknarrated with video and sound.”

ArizonaRegal Cinemas Gilbert 14Gilbert Town Square1012 South Gilbert RoadGilbert, AZ 85296

Spanish speakers41%

Non Spanish Speakers59%

PHOENIX ARIZONA

Spanish speakers Non Spanish Speakers

Total Population1,513,367

California Regal Cinemas LA LIVE 141000 W Olympic BlvdLos Angeles, CA 90015 Regal Cinemas Parkway Plaza 18 & IMAXParkway Plaza405 Parkway PlazaEl Cajon, CA 92020 Regal Hacienda Crossings Stadium 20 & IMAX5000 Dublin BlvdDublin, CA 94568

Spanish Speaking34%Non Spanish Speak-

ing66%

LOS ANGELES, CALIFORNIA

Spanish Speaking Non Spanish Speaking

Total Population3,145,515

Spanish Speaking33%

Non Spanish Speak-ing

67%

EL CAJON (SAN DIEGO, CA)

Spanish Speaking Non Spanish Speaking

Total Population3,263,431

Spanish Speaking15%

Non Spanish Speaking

85%

DUBLIN (SAN FRANCISCO, CA)

Spanish Speaking Non Spanish Speaking

Total Population852,469

Florida Regal Cinemas South Beach 18 & IMAX1120 Lincoln RdMiami Beach, FL 33139 Regal Cinemas Sawgrass 23 IMAXSawgrass Mills2600 NW 136th AveSunrise, FL 33323

Spanish speakers66%

Non Spanish Speakers

34%

MIAMI BEACH FLORIDA

Spanish speakers Non Spanish Speakers

Total Population2,662,874

Spanish speakers27%

Non Spanish Speakers

73%

SUNRISE (BROWARD COUNTY, FL)

Spanish speakers Non Spanish Speakers

Total Population1,869,235

New York Regal Union Square Stadium 14850 BroadwayNew York, NY 10003

Spanish speakers26%

Non Spanish Speakers

74%

NEW YORK, NY

Spanish speakers Non Spanish Speakers

Total Population1,636,268

New MexicoRegal Cinemas Winrock 16 IMAX & RPX2100 Louisiana Boulevard NEAlbuquerque, NM 87110

Spanish speakers (%)49%

Non Spanish Speakers (%)

51%

ALBUQUERQUE NEW MEXICO

Spanish speakers (%) Non Spanish Speakers (%)

Total Population675,551

Texas Regal Cinemas MacArthur Marketplace 16Hollywood Theatre8505 Walton BlvdIrving, TX 75063 Regal Cinemas Cielo Vista 18 & RPX2828 Cinema RidgeSan Antonio, TX 78238

Spanish speakers39%

Non Spanish Speakers

61%

IRVING (DALLAS COUNTY, TX)

Spanish speakers Non Spanish Speakers

Total Population2,518,638

Spanish speakers59%

Non Spanish Speakers

41%

SAN ANTONIO (BEXAR COUNTY, TX)

Spanish speakers Non Spanish Speakers

Total Population1,855,866

NEED I SAY MORE?

THE C-IT TM TECHNOLOGYENABLES EVERYONE IN THE AUDIENCETO VIEW THE CLOSED CAPTIONING TEXTOF THE MOVIEIN ENGLISH, SPANISH, FRENCH, ORWHICHEVER LANGUAGE THAT PERSONCHOOSES TO SEE ON THE MOVIE SCREEN

WITH THE C-IT TM TECHNOLOGYCUSTOMERS WHO PREVIOUSLYCOULDN’T UNDERSTAND THE MOVIEBECAUSE THEY EITHER COULDN’T HEAROR DON’T SPEAK ENGLISH WELLCAN NOW GO TO MOVIES ANDENJOY THEMSELVES

THE C-IT TM TECHNOLOGY IS RE-INVENTING THE CAMERA LENSINSIDE WORLDCLASS HOLLYWOOD CINEMA,BY REPLACING THE CURRENT PROJECTORLENSWITH A C-IT TM PROJECTION LENSTHAT PUTS THECLOSED CAPTIONED INVISABLE TEXTTO APPEAR ONTO THE SCREENWHILE THE MOVIE IS PLAYING

THE C-IT TM TECHNOLOGY PROVIDESANY PERSON NO MATTER WHATLANGUAGE THEY SPEAK AND EVENIF THEY CAN’T HEARTO FOLLOW ALONG WITH THE MOVIEWITHOUT DISTIRBING OTHER PATRONSBRINGING INA MUCH LARGER DEMOGRAPHICS INTO THE THEATER LIKE NEVER BEFOREFOR REGAL ENTERTAINMENT GROUP

PHOTON COMMUNICATIONS WOULDLIKE TO INSTALL THE C-IT TM TECHNOLOGY INTO THE SELECTED TEN THEATRESOF REGAL ENTERTAINMENT GROUPSTHEATERS

HOW DO WE START CHANGING THE WORLD TOGETHER?

LETS ALLOW MORE PEOPLE TO SEE MOVIESAND CONTINUE TO IMPROVE THECOMMUNICATION OF THE MOVIEIN WORLD CLASS CINEMA INTO THE FUTURE

THANK YOU ALLFOR TAKING THE TIME WITH METODAYTO SEE THIS GREAT NEW CAMERA LENSWITH C-IT TM BUILT INSIDE.

C - IT TM