nearby notify

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A brief introduction to wdd\'s Nearby Notify module — a handy way to incorporate geofence-enabled push notifications at large venues.

TRANSCRIPT

2012

Nearby Notify-Geofence Messaging-

2012 IAAPA Technology Showcase

2012

about us

wddonline is an interactive agency in Cleveland/Akron, OH– Founded in 1996– Create websites, mobile

websites, mobile apps for the amusement & attractions industry

2012

about us

Custom design and programming shop

Flagship MyPark product– Comprehensive mobile guide

app– Perfect for parks, festivals,

zoos

2012

going mobile

Mobile devices are a huge part of our daily lives

Why? GPS functionality!– Helps us seek out info about the

local world around usH

as traditionally used a “pull” model to collect data

2012

geofencing

Budding technology — the “geofence”– Defined region where an action

can happen– Example: foursquare “radar”

feature for check-insR

epresents a “push” model of getting information to users

2012

geofencing

We combined this approach with push notification alerts to create:

‘Nearby Notify’

2012

nearby notify

Messages pushed to a user’s device when in a defined area

Perfect for:– Restaurants– Show Venues– Gift Shops–Much more!

2012

nearby notify examples

2012

nearby notify advantages

Benefits users — they get great deals & info simply by being there.

Users’ privacy & rights in mind:– Opt-in: users must agree to

receive notifications– Opt-out: can turn off at any time

2012

nearby notify advantages

Benefits facility owners — innovative marketing initiative– Rapidly announce new sales

opportunities and discounts– Get visual data on where

visitors are going throughout the day

2012

get nearby notify

Custom design an app around your specifications

Built into the MyPark app– Replaces separate solutions

for a guide app and geofence messaging

2012

ultimate control

Powered by our ‘C4’ content management system– Built with this industry in mind

Web-based software – Feeds all the content in your app– or website…– or mobile website.

2012

ultimate control

Administrators simply highlight a location and enter a message– Also easily sends mass push

notifications

2012

optimized experience

Energy efficient– Intelligent algorithms adjust usage,

conserving valuable battery life

2012

Visit us at booth #4060!content management ∙ mobile apps ∙ custom websites ∙ mobile

websitesonline ticketing ∙ e-commerce ∙ e-mail marketing ∙ seo ∙ social

media

www.wddonline.com

thank you.

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