movie beam presentation
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VALUABLE TECHNOLOGIES, INC.
A Venture by Valuable Technology Group, the Global Leader in Digital Cinema Transmission, Leveraging moviebeam Platform Developed by Disney and CISCO
VALUABLE TE CHNOLOG IE S , INC . | FOR PR IVATE C IRCULATION ONLY Slide 2
FROM A PIONEER TO A
WINNER
2005: moviebeam was given birth at Disney® to become
a front-runner in the Video On Demand technology
2006: moviebeam spun off with $50 million investment
from CISCO, Disney and several venture capital firms including
Intel Capital, Mayfield Fund, Norwest Venture Partners and
Vantage Point Venture Partners
2008: moviebeam technology assets and content
relationships was acquired by Valuable Technology Group
(VTG)
Today: VTG is a global leader in Digital Cinema transmission
and has successfully launched Hospitality VOD in US Market
HOSPITALITY VOD INDUSTRY:
THE PROBLEM
Valuable Technologies, Inc.
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HOSPITALITY VOD: BLINDFOLDED TO THE
EMERGING REALITY CONTINUED RELIANCE ON OUT-OF-DATE PAY-PER-VIEW MODEL
Free High Speed Internet for the
Guests
“All-You-can-View” conquers “Pay-per-
View”
High Speed Internet enables TV anywhere
Hotel Network Upgrade required to
support “Free” VOD
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Guests watch video on their own laptops (and now, Tablets) utilizing
free High Speed Internet provided by the Hotel rather than to pay to
view movies on the hotel TV.
Generally, all video consumers (including hotel guests) prefer the “All-
You-can-View” subscription VOD model (a la, Netflix, Hulu, etc.) over
the traditional pay-per-view model of VOD
HOSPITALITY VOD: CHAINED BY THE
LEGACY LEGACY TECHNOLOGY AND STRANDED INVESTMENT PREVENT SWITCH TO “ALL-
YOU-CAN-VIEW” VOD MODEL
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Today, every time a guest watches a movie, it is
streamed from the media hub to the guestroom.
Current VOD networks in the hotels are not
equipped to support increased traffic that
may result from the “All-you-can-view”
service unless the Hotel served carries out
expensive network upgrades.
Current VOD operators lack content rights to
store movies locally on the guestroom STB.
They are required to store the content at a
centralized server.
With an existing customer-base served by
legacy technology, it is virtually impossible
for the incumbents to switch to a more
efficient technology architecture or a newer
business model.
THE MOVIEBEAM DIFFERENCE
VALUABLE TECHNOLOGIES, INC.
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DUAL INNOVATION BY MOVIEBEAM STORE-AND-PLAY (TECHNOLOGY & RIGHTS) + ALL-YOU-CAN-VIEW TOP
GRADE MOVIES©
Technology Innovation – the Store-and-Play Platform
Marketing Innovation
– the “All-You-can-View” VOD model
VALUABLE TE CHNOLOG IE S , INC . | FOR PR IVATE C IRCULATION ONLY Slide 7
VTI is the only VOD operator in
the Hospitality Industry that uses
“store-and-play” VOD technology,
which can support high volumes of
video viewing – it is also the only
operator to have “store-and-play”
content rights.
Capitalizing on its unique Technology
advantage that can sustain high
volume of video viewing, VTI is the
only operator that charges Hotel
Management per occupied room,
which enables them to offer All-You-
can-View Top Grade Movies© to the
guests for free or a flat fee.
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STB Features
** integration with PMS dependent upon the PMS provider and API available from the PMS to integrate
VTI’s unique Store-and-play Technology Platform; 100+ movies stored on Room STB activated on occupancy by moviebeam
Free/flat fee All-You-can-View Top Grade Movies© for the guests + vast library of Premium Movies
Increased Take-rate of both, free and premium content
Increased Revenue with no additional network upgrade costs
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Why everyone loves
moviebeam? Vast library of Free Top-Grade Movies for the Guests – Superior Customer Satisfaction, better marketability
Hotel Management needs no network upgrade and pays on a “per occupied room” basis
Once engaged, guest is more likely to subscribe to the premium movies, Hotels get revenue share. This
translates into a higher revenue for the Hotel management without any network upgrade costs
THE NEW VOD BUSINESS MODEL
VALUABLE TECHNOLOGIES, INC.
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THE BI-DIRECTIONAL VALUE FLOWS A WIN-WIN BUSINESS MODEL
VALUABLE TE CHNOLOG IE S , INC . | FOR PR IVATE C IRCULATION ONLY Slide 11
THE ONLY
OPERATOR with
“Store-and-Play”
VOD platform and
“Store-and-Play”
Content Rights
All-You-can-View
Top Grade Movies©
at a “Per Occupied
Room” Cost
Revenue Share on
Premium Hollywood
Cinema
Improved
Marketability with
“All-You-can-View”
movies at no or flat
charge to the Guest No Costly
Network Upgrade
to Accommodate
Higher Take-rate
o Higher Engagement
and Take-rates for Both,
Free and Premium Content
o Higher Guest
Satisfaction
o Greater Occupancy Rate
o Greater Take-Rates
o A Perceived Guest Value of $50 -
$90/Stay
Option to Fund Cap Ex Through Hotel
Vouchers (Barter)
o Faster Penetration
o Higher Profitability
THE GUEST
The moviebeam Value
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Free or Flat-rate “All-You-
can-View” model –
Creates Customer
Value and Loyalty
Increases Customer
Engagement
Creates Opportunities
for Tertiary Revenue
for Hotel
Competitor’s VOD
UNIQUE BUSINESS STRATEGIES…
VALUABLE TECHNOLOGIES, INC.
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EMPOWERING THE HOTELIER
Multiple Service Offerings at no charge to the hotelier Full Amenity with passcode enables the hotelier to offer free independent movies to all
guests while being selective with the free code for adult movies.
Full Amenity without passcode enables the hotelier to offer free independent and adult movies to all guests.
Partial Amenity with free independent movies enables the hotelier to offer only free independent movies.
Partial Amenity with free adult movies enables the hotelier to offer free adult movies only.
No Amenity mode gives the hotelier full control of pricing and packaging of movies.
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AMENITY MODE
Enables hoteliers to offer FREE MOVIES for all guests.
Hotels will have the ability to advertise the FREE MOVIES offering and separate themselves from their competitors.
Guests will have the comfort and convenience of home without the costs.
Perceived value for each guest per night is 2 movies at $15 each totaling $30.
12% of the total amount of guests watch pay-per-view movies per night.
Over 30% of the total amount of guests watch FREE movies per night.
Movies can be viewed without limitations.
Hoteliers can add a fee of $.99 nightly or above to guests for this new amenity.
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AMENITY MODE CASE STUDIES
Best Western Burlington NJ – Movie rentals increased from 8 in May to
184 in June with the same occupancy rate.
Comfort Suites Wilmington – Movie rentals more than doubled during
the first 2 weeks of July compared to the entire month of June even
with a 13% decrease in occupancy.
Comfort Inn Bordentown – Movie rentals increased from 28 for the
entire month of June to 174 for the first two weeks of July with the
same occupancy rate.
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PARTNERING IN SUCCESS
Continuous Improvement Process
• Monthly monitoring of sales, rental patterns, and content performance.
• Business development support in analyzing new strategies and maximizing ROI in terms of driving occupancy and promoting customer loyalty.
• The Moviebeam Commitment to creating a Win Win solution for the hotelier and guests!
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ADVERTISING…..
VALUABLE TECHNOLOGIES, INC.
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Local Area Attractions
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• Additional revenue generating
opportunities for hotels provided
free of charge by Moviebeam.
• Hoteliers can rent advertising space
to local businesses at 100% profit on
the Moviebeam Welcome Screen.
• Hotels can advertise their amenities,
restaurants, bars, etc..
PROGRESS THUS FAR …
VALUABLE TECHNOLOGIES, INC.
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TIME-HONORED CONTENT RELATIONSHIPS ONLY HOSPITALITY VOD OPERATOR WITH STORE-AND-PLAY CONTENT RIGHTS
Content Relationships is one of the toughest
entry barrier to the VOD business.
VTI not only bought the moviebeam’s
technology assets from Disney and its other
owners, but also inherited relationships with
Hollywood Studios and Content Aggregators.
These Studios have approved VTI’s store-
and-play technology platform that has
integrated state-of-art Conditional
Access (CA) and Digital Rights
Management (DRM) system.
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VTI’S MATURE SYSTEMS & PROCESSES ORACLE-BASED ENTERPRISE PLANNING
VTI has one of the most advanced Oracle-based enterprise planning software that generates
detailed business data relating to Hotel Properties, movie rentals, Set Top Box (STB) inventory, etc.
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How We Do It …
VTI is supported by its valued partners in delivering value to its customers:
Satellite Transmission and VSAT installation: Hughes Network System
Technology and Infrastructure: Valuable Technologies Limited
Content: All leading Studios and Content Aggregators
Headend
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• Installed by MovieBeam technicians onsite.
• Hosts the Media Gateway, router, and switch.
• Compact unit to be neatly installed near FTG source.
• Needs an adequate amount of HVAC and clutter free space.
• Only authorized personnel from Moviebeam may alter this equipment.
Set-Top Box
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• Installed In guest rooms
• Small box
TV Bracket
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• Set-top mounted using a bracket on
rear of TV
Furniture Bracket
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• Set-top securely mounted on top of
or on rear of furniture.
Slide 28 VALUABLE TE CHNOLOG IE S , INC . | FOR PR IVATE C IRCULATION ONLY
Valuable Technologies Inc.
Unit F, 100 West Forest Avenue
Englewood, New Jersey 07631.
Phone: (201) 645-4675 | Fax: (201) 266-0917
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