milton, nc 2015 drf intern project

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Homegrown Innovation in Milton, North Carolina

Presented by DRF Summer Interns Sarah Turner and Ato Ghansah

1

Milton At A Glance

Incorporated 1796

Entire town on National Register of Historic Places

.38 sq. miles

Population 148: 0-4 yrs. old 4% 5-17 yrs. old

15% 18-64 yrs. old

58% 65 and over

23%2

Our Initial Perceptions

• Small town with a BIG history

• Culture of creativity• Popular local

businesses• Central location• Dedicated/

motivated residents

• Little youth/youth involvement

• Limited external promotion

• A few doing the work of the many

Assets

Challenges

3

Needs

4

Priority Discussion

Determination of how we could

best assist

Marketing Strategic Planning

Deliverables Social media

presence

Opportunity for social media internship

Tangible promotional materials

Basis for a major community project

Assistance with Milton Street Fair/Thomas Day Performance Festival

Recommendations for future improvement

Resources for DRF 5

Default
not our

Social Media Visit “Milton, North Carolina” on Facebook

300+ likes

Facilitation of social-media internship opportunity in Milton

Featuring: Businesses of the week Updates on community events Citizen spotlights Historical trivia This weekend in Milton

6

Social Media cont’d.

7

Social Media cont’d.

8

Promotional Materials

Milton Brochure Historical

information Highlighting

local attractions Markets Milton

as “day-trip destination”

9

Promotional Materials cont’d.

Thomas Day House & Union Tavern Updated

brochure Membership

card TDH video

VHS DVD10

The Milton Art Garden

A creative, community space

Fostering collaboration between organizations

Resources Grant writing tips/examples Sample Memorandums of

Understanding Contact information Budget

Recommendations Art Landscaping Community garden Venue

(Example)

11

Recommendations Bringing Milton Art

Garden to fruition

Creation of walking trail

Improving connectivity

Community center in Commercial Row

Recreational use of the Dan River

“Love notes”

Ex. Painted manhole covers

12

Impact

13

Increased public

awareness

Influx of tourism

Improved economic

vitality

Long-term

community

sustainability

Thank You

We’d like to offer many thanks to the citizens of Milton, the Danville Regional Foundation, our fellow interns, and everyone in attendance tonight.

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