microproject webinar 9.27 2

Microproject WebinarSeptember 27, 2012

Agenda

• Analysis: Numbers at a Glance

• 5 GlobalGiving Fundraising Tips

• Insider Tips: City Year, Inc.• Insider Tips: Leadership

Initiatives • Moving Forward• Questions

Analysis: Numbers at a Glance

– # of Microprojects fully funded: 18

– # of Gift Cards Redeemed: 386

– Average Donation per Microproject: $143

– Total Amount Donated to projects/microprojects on giveforyouth.org: $168,338

5 GlobalGiving Fundraising Tips

• Reach out to your donors personally.• Build excitement on your Facebook and

Twitter!• Identify advocates.• Keep the “ask” clear, relatable, and unique!• Use the sense of urgency (ex: “Give now,

before funds run out!”)

Insider Tips: City Year, Inc.

City Year’s Organization Page on giveforyouth.org: http://www.giveforyouth.org/donate/6863/city-year-inc/

Insider Tips: Leadership Initiatives

Leadership Initiatives’ Organization Page on giveforyouth.org: http://www.giveforyouth.org/donate/4393/leadership-initiatives/

Leadership Initiatives' Matching Day Tips and Tricks!

• Step 1. Have a plan and set a goal• Step 2. Know the rules of the event and find ways to maximize their

impact• Step 3. Build a network of supporters and use that network• Step 4. Make it as easy as possible to donate• Step 5. Make every donation personal and show the impact of the

donation.• Step 6. Update your supporters and donors of your progress• Step 7. Give people the ability to contribute and have ownership of the

contest and of the organization. • Step 8. Thank Your Supporters/Donors, Thank Your Supporters/Donors,

Thank Your Supporters/Donors, Thank Your Supporters/Donors, Thank Your Supporters/Donors, Thank Your Supporters/Donors

Leadership Initiatives' Matching Day Tips and Tricks!

Step 1. Have a plan and set a goalStep 2. Know the rules of the event and find ways to maximize their impactStep 3. Build a network of supporters and use that network

Leadership Initiatives' Matching Day Tips and Tricks!

http://www.giveforyouth.org/donate/4393/leadership-initiatives/http://www.LIGive.org The above url was created using Godaddy and cost $11 a year.Step 5. Make every donation personal and show the impact of the donation.

Step 4. Make it as easy as possible to donate

Leadership Initiatives' Matching Day Tips and Tricks!

Step 6. Update your supporters and donors on your progress

Step 7. Give people the ability to contribute and have ownership of the contest and of the organization.

Leadership Initiatives' Matching Day Tips and Tricks!

Step 8. Thank Your Supporters/Donors

Thank Your Supporters/Donors

Moving forward• Upcoming Campaigns: October Employee Giving Push (Date TBA) & Giving Tuesday, November 27 • Disbursement Process: Monthly disbursement cycle (ex: donations made in Sept. will be sent Oct. 25th) •Reporting:– Microproject: 1 Report after funded or expired– Parent Project: 4 per year, reports due every 3 months (check due date in dashboard)– Approval 1-3 business days

•Adding a new parent project or microproject – Approval 1-3 business days

•Editing a parent project or microproject - Approval 1-3 business days

Entering Microprojects

How to enter a microproject

How to edit a Microproject

Questions