mastering supply chain integrity in the australian food industry 11 may 2011
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Mastering Supply Chain Integrity in the Australian Food Industry
11 May 2011
2
About Woolworths
3
Customers
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Woolworths Quality Assurance1. Customer Trust
2. Integrity
3. Compliance
4. Peace of Mind
5
Global Summary
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How important is it your supermarket engages in the following ethical activities?
ET1: Now we would like you to think honestly about the different purchasing decisions you make. Imagine that your main supermarket was to engage in the ethical activities/ behaviour mentioned below. Please indicate how important it is that your main supermarket does each of the following? Base: Australia, Woolworth panel, November 2010, (n = 2211), in %
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Ethical and Sustainable Sourcing
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