lewis dvorkin: forbes media presenation at lma 2014
Post on 28-Nov-2014
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Several digital-only news operations rely on native advertising, but Forbes is perhaps the largest and most visible legacy media proponent of the genre.
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Contributors Ver-cal Product Editors
Ver-cal Producers Monitor, Enhance And Traffic Posts
Social Media Editors Market and Monitor Posts
Audience Development Partner Rela-ons and Traffic Acquisi-on
Consumer
Data Analysis
PlaCorm
Tech Development Content Management And Publishing Tools
Sales Direct, Programma-c and
Na-ve
Product Managers UX, UI, Design
Monitor Content
“Edit Talent”
SMO
Deals
Pay
men
t and
Fee
dbac
k
Con
sum
er
Beh
avio
r
Con
tribu
tor
& C
onte
nt
Per
form
ance
Ad Campaign Performance
Ad
Cam
paig
n P
erfo
rman
ce
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