l9 l10 - digital technolgies

Nick Roddick (2010) –

“Technology is not only changing the business of film making, but also the importance of story”

Magazine

Entrance Activity

“Is the blockbuster film—the locomotive, the tentpole, the mega-picture—the defining phenomenon of contemporary

moviemaking?”

(David Bordwell – 2006)

http://www.davidbordwell.net/books/theway.php

Entrance Activity

• Conclusions:Do we like 3D Movies? WHAT type of movies do they have to be?

Title: Digital Distribution and Technologies– Case Studies

Monday 5th January 2015

Unit FM2: Section A –Producers & Audience

Why?

Aims & Objectives

• YOU WILL re-cap prior learning of ideologies we have covered so far.

• ALL OF YOU WILL develop your understanding of the HOW the UK film industry compares to Hollywood when it comes to Digital Distribution and Technologies.

• Review the Learning.

AO1 Demonstrate knowledge and understanding of the film industry.

• YOU WILL learn about the expectations of this section of the exam and what you will be assessed on.

FM2 – Section A (40 Marks)

Henry Jenkins (2006)http://henryjenkins.org/2006/06/welcome_to_convergence_culture.html

Convergence culture -

“By convergence, I mean the flow of content across multiple media platforms, the cooperation

between multiple media industries, and the migratory behavior of media audiences who

would go almost anywhere in search of the kinds of entertainment experiences they wanted.”

VOD Statistics

VOD Statistics

VOD Statistics

First Run Digital Movie Release

Starter

‘The Interview’ (2014 – Sony/Columbia)

'The Interview' Link

Using the handout provided, YOU MUST establish the following:

• Services the text is available on• HOW the Digital release of the film compares

to box-office takings.• First Run Digital Movie Release – Is this the

future?

FEEDBACK

5 Minutes

YOU MUST research the controversy surrounding the texts scheduled release in the US and note down x5 interesting facts around the film.

First Run Digital Movie Release

Henry Jenkins (2006)http://henryjenkins.org/2006/06/welcome_to_convergence_culture.html

Convergence culture -

“By convergence, I mean the flow of content across multiple media platforms, the cooperation

between multiple media industries, and the migratory behavior of media audiences who

would go almost anywhere in search of the kinds of entertainment experiences they wanted.”

WHAT can you remember about the USP of this film?

WHEN was it released?

HOW many “Digital Transactions” were made on the release date?

Task - 7 minutes

http://ncrafts.wordpress.com/unit-g322-key-concepts-section-b-film-industry/section-b-case-studies-2012-present/stalingrad-2013-distributed-by-columbia-pictures-revision/

• Go to the link above.

• Note down x10 facts/statistics surrounding the success (or lack of success) with this co-production deal.

• HOW did the film fair at the UK Box-Office?

‘Stalingrad’ (2013 – Sony/Columbia)

Watch the trailer –

Would you download the film?

What would put you off watching this ‘High Concept’ (Wyatt – 1994) CGI Action-Adventure text?

‘The Theory of Everything’ (2014 – Working Title/Universal)

Case Study

Synergy with social media to help market the film.

WHY are these features important to film fans?

Theory:

‘Citizen Journalism’ (Dave Gillmor – 2004)

‘Citizen Journalism’

(Dave Gillmor – 2004)

‘Citizen Journalism’

(Dave Gillmor – 2004)

Main Task – Exam Question

HOW important are new technologies for Producers and

Audiences?• YOU MUST support your argument with examples from the case studies we have learnt

this lesson (and last lesson) as well as in previous lessons – for example Top 10 movies in 2014 – CGI? Event Movies?

• YOU SHOULD investigate the current technologies that are impacting Producers and Audiences

FEEDBACK

What have you learnt?

Homework

Due: Next Lesson – Tuesday 6th January

Research the ‘Cultural Test’ surrounding the release of UK Films –

WHAT constitutes a UK Film according to this ‘Cultural test’

Print out 1-2 pages, highlight the key areas and stick in your exercise books.