introduction candidate a evidence - understanding standards

Introduction

Candidate A evidence

Topic – marketing mix of Marks and Spencer PLC

Candidate B evidence

Topic – to assess the corporate social responsibility of Costa Coffee

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Research

Candidate A evidence

Topic – marketing mix of Marks and Spencer PLC

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Candidate B evidence

Topic – to assess the corporate social responsibility of Costa Coffee

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Analysis and Interpretation

Candidate C evidence

Topic – to evaluate the effectiveness of Sephora’s marketing mix

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Candidate D evidence

Topic – impact of external factors in Ted Baker PLC using PESTEC

analysis

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Conclusions and recommendations

Candidate C evidence

Topic – to evaluate the effectiveness of Sephora’s marketing mix

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Candidate D evidence

Topic – impact of external factors in Ted Baker PLC using PESTEC

analysis

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