how to make a point
Post on 21-Oct-2014
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Doing a sales pitch?
How do you promote your awesome product or service?
What do you say?
It’s awesome!
It works like magic!
It will change your life!
That sounds like Steve Jobs
But there is more…
If you want to make a point
You need to show evidence
Three ways to show evidence
STORY EXAMPLE DATA
Let’s say you are selling cars
STORY EXAMPLE DATA
STORY
Tell a story about how your product or service has helped
someone else
This is John
He was lonely
Desperate for change
John bought this car
Then these ladies showed up…
He met the one and only…
And he got married!
Now John has everything…
Wanna change your life?
EXAMPLE
Give an example of what your product or service can
do for the customer
What can this car do for you?
Three things
It can take you places!
It can win the races!
It can get you pretty faces!
Three things
Places Races Faces
Ready to buy?
DATA
Share the specifications of your product of service
0-60 mph 13.4 sec
30 bhp
8 mpg
Wire wheels
2 seats
Convertible
Much better than competition
Convinced?
That’s it!
How To Make A Point
Show Evidence
STORY EXAMPLE DATA
To be more effective
USE ALL 3
You will sell more!
How To Make A PointWhen You Pitch
@bluelobsterco
BLUE LOBSTERWe help you create a presentation that wins business.
www.bluelobster.co A Slides That Rock Company
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