how to get paid what you’re worth - troy dean - wordcamp sydney 2012
Post on 11-May-2015
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DESCRIPTION
How to build the business you want, work on the projects you want, with the clients you want and for the fees you want. Because life is too short to do otherwise. The presentation teaches how to differentiate yourself from all the other web developers and how to add heaps of value to your clients projects so you can charge the fees you deserve. https://twitter.com/troydean http://tontodigital.com
TRANSCRIPT
MRecommended for Mature Audiences
Contains AdultThemes & Profanity
$$$
yw =(di + pc) / #p
yw =(100K + pc) / #p
2 WKS
3 WKS2 WKS
2 WKS
43wks
yw =(100K + pc) / 12
yw =(100K + 14.4K) / 12
$100K + $14.4K= $114.4K$114.4K / 12
= $9,500
MYTHBUSTERS
You Need An Hourly Rate
VALUE
POSITIONING
0
3000
6000
9000
12000
2009 2010 2011
Global Avg My Fees
SAY “NO” TOINITIAL MEETINGS
ASK BETTERQUESTIONS
Q #1: WHY?
Q #2: WHAT DOESSUCCESS
LOOK LIKE?
Q #3: WHAT ISYOUR BUDGET?
REBRANDEDLOGIN AND
DASHBOARD
Recap
yw =(di + pc) / #p
VALUE &POSITIONING
SAY “NO” TOINITIAL MEETINGS.
ASK BETTERQUESTIONS
REBRANDEDLOGIN AND
DASHBOARD
twitter.com/troydeanlinkedin.com/in/troydean
bit.ly/wcsyd
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