gsf 2011 steve ressler 3-2 social media: how it works for government
Post on 12-Jan-2015
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TheThe
StoryStory
• ~20 Million Government Employees• 2.1 million federal employees
• 19,429 Municipal Governments
• 21,300 Distinct organizations across federal legislative, executive, and judicial
ARE WE RECREATING THE WHEEL? lS THERE ROOM FOR COLLABORATION
U.S. Statistics
ARE WE RECREATING THE WHEEL? lS THERE ROOM FOR COLLABORATION
At Work, Where Do
People Go to:� Ask a question about their project
� Find out about other similar projects in government� Find out about other similar projects in government
� Get career advice or mentorship
� Get best practices about a specific technology or project
� In past, simply asked peers at work or people you already knew
� How do you expand the network to solve government problems
What is
Solve government
problems
Solve government
problems
Research the latest
trends
Research the latest
trends
Find and contribute best practices
Find and contribute best practices
?
MISSION: “Connect Government to Improve Government”
problemsproblems
Connect with peersConnect with peersLearn about the latest solutionsLearn about the latest solutions
?
What I’ve Learned about
Community Building
• It’s REALLY REALLY Hard
• Most people fail
• There’s a talent/skill
• Hard to be consistent• Hard to be consistent
• There’s a difference between
just doing it and doing it well
• Many similar reasons to why conferences or
associations or magazines succeed/fail
New Medium, Same Human Desires
Everyone wants to see the new baby
• Visiting in Person
• Print photos
• VHS videos• VHS videos
• Online photos – Snapfish, Picasa
• Facebook – Baby photos, videos
• Skype Video
How to Engineer an Awesome Online
Community
• Find a Great Topic
• Stand for something
• Treat everyone like a guest
• Hustle hard • Hustle hard
• Remind remind
• Make it easy
• Monitor closely
• Metrics metrics
What Problems are
You Trying to Solve?
1.1. Grants CollaborationGrants Collaboration
2.2. Acquisition ResearchAcquisition Research
6. Decrease Citizen FAQs6. Decrease Citizen FAQs
7. Increase Innovation7. Increase Innovation2.2. Acquisition ResearchAcquisition Research
3.3. Employee CollaborationEmployee Collaboration
4.4. Partner CollaborationPartner Collaboration
5.5. NonNon--profit to Gov’tprofit to Gov’t
7. Increase Innovation7. Increase Innovation
8. Increase Revenue8. Increase Revenue
9. Replicate Best Practices9. Replicate Best Practices
10. ??? Tell Us?10. ??? Tell Us?
1.1. Join Today and LearnJoin Today and Learn
2.2. Engage in the CommunityEngage in the Community
3.3. Send Me Your ChallengesSend Me Your Challenges
What You Can Do?
3.3. Send Me Your ChallengesSend Me Your Challenges
Steve ResslerSteve Ressler
Questions
Steve ResslerSteve Ressler
President and CEO
Founder@GovLoop.com
@GovLoop
202 445 0084
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