growing global: why a global strategy is critical to growth - richard rankka, international business...

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Manufacturers that are growing are those that look for new markets, and customers beyond their community, their state, and their country. Learn why a global strategy is essential to success. Presented at the Minnesota Chamber Manufacturers Summit on October 23, 2012

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Corporate Headquarters

38 Years Strong and Growing

•Industry leader since 1975•Six locations across the United States and Asia serving customers globally•100% employee-owned•ISO 9001 Standards •Agency approvals – UL, cUL, CSA, CE, TUV•Active member in industry associations•Committed to customers through superior service and innovative control products

6 Locations World-Wide

Corporate HeadquartersDetroit Lakes, MN

Minneapolis, MN

Ashland, OH

Milford, OH

Suzhou, China

Innovative Product LineSump, Effluent and Sewage Controls

Engineered ControlsEmbedded Controls

Ceramic Filtration Solutions

Applications

•Residential, commercial, municipal, and industrial water and wastewater controls•Agriculture, irrigation and dewatering controls•Variable Frequency Drives for pump control (VFD)•Man-Machine Interface and Programmable Logic Control SCADA, telemetry and remote monitoring•Embedded microprocessor and controller design•Process, military and institutional controls•Temperature, motion, pressure, pattern, sampling and position controls

Sump, Effluent and Sewage Controls

Pre-engineered control panels, alarms, float switches and accessories for residential and commercial applications.

Why International?

•Increase sales/profits•Maintain domestic market share•New markets•Counter seasonal demand•Test new products/programs•Expand/diversify customer base•According to the Export-Import Bank, companies that export generally offer higher wages and are 30 percent more likely to stay in business than non-exporters.

SJE-Rhombus® International History

•Canada •1994-2001•2006-2012•2008 - China

SJE-Rhombus® International Outlook

•Focused approach•Columbia and Mexico•Europe•Asia

What We Have Learned

•Long sales process•Keep promises•Customer Service•Do not assume•Contracts•Product – regulations/preferences•Targeted approach•Management buy in - Investment

Ready to Go?

•Where is YOUR best Opportunity• USA friendly• Economy• Tax & Duty rates• Language barriers• Exchange rate• Market for your products• Competition• Distribution path• Certifications

Research the Market

•Consultants•US Commercial Service

• Gold Key Program• Seminars/webinars

•MN Trade Office• Seminars/webinars• Trade missions

•Trade shows•Customer assistance/referrals

Research the Country

•“If you reject the food, ignore the customs, fear the religion and avoid the people, you might better stay home”. ~James Michener

Email Ussje@sjerhombus.com

Call Us1-888-342-5753

Visit Uswww.sjerhombus.com

Thank You!

Presented by:Richard RankkaInternational Business Development Director

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