fruitcake friday bromborough

My Social JourneyJeanne Hatton

twitter: @jeannehatton @2DaysSocialAge

LinkedIn: jeannehatton

email: jeanne@uniti-online.com

Hootsuite Certified Professional / Hootsuite Solution Partner

Me

• Owner Uniti Solutions Ltd (18 years)

• Live in Willaston

• Training and Consultancy• Social Media / Social Business / Hootsuite

• Microsoft SharePoint

• Microsoft Office 365

• Microsoft Yammer

• IBM Collaboration Solutions

How far have we come……

Let’s face it – communication was hard in those days…………….

“The tools we use to communicate shape the very foundations of culture, society and business: how we innovate, how we solve problems, how we organize and how we act. Continued innovation is key to continued progress.” Ray Ozzie - @rozzieceo@talko.com

My travelling days were many

Communication with the outside was hard.

Never worked and WHO was Listening….

Only for the privilegedminority like the military…

The Challenges were great…………

Floppy discs – when did they ever work when they’d been through an x-ray machine

Books – no kindles or tablets – excess baggage

Food – always a problem in some parts

Now – just food is a bit of a problem

Email – a major breakthough

Major tech companies pioneers alike provided email systems to cross boundaries.

Evolution – email resurgence: IBM Verse, Microsoft Clutter, Google Inbox

Facebook grew and grew – giving birth to many other social media platforms

It became a way for me to stay connected to friends and family even though I was miles away. Sometime but not always in exotic locations.

Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton

Images sell your business too...make sure yours are formatted correctly on Social Media Platforms! First Impressions Count! James Wallis

Twitter……Tweets……….Chats…….Video

In 2011 while at an IBM conference in Florida I discovered you needed Twitter to find where the parties where. That was it – I was hooked.

Evolution of my use of Twitter:• Parties• Information• Engaging with existing

and prospective clients

July 23rd 2014

The Mobile Age

• Able to send

• FB posts and

• Pictures from anywhere

Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton

A Plethora of social media

• Bebo• Mysite• Facebook• Twitter• LinkedIn• Instagram• Snapchat• Pinterest• Google +• Tumblr

Which one shall I use?????

You should choose the right platform for your business.

Choose a platform you feel comfortable with

Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton

“What Platform to choose ...Twitter ...Why Because iTis Alive 24/7” Thomas Parr @Twirral1

“What Platform to choose ...Choose a platform That best shows off the quality of your business.” Thomas Parr @Twirral1

How many messages / posts / tweets can you handle - you need a social media management tool.

I was spending most of my journeys switching from social network to social network – some well known and some were private

I began to search for ways of managing my increasing social media addiction.

I tried Tweetdeck

Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton

Finally I discovered Hootsuite

• What is Hootsuite• A social media management platform

• Can schedule posts

• Can discover content

• Can generate analytics

• Can aid social listening and social engagement

Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton

Some of the companies we work with…….

So is it local ………..

But we have plenty of local work too – care to join us. Some of our recent clients are

Social Media Academy @2DaysSocialAge

• We can get you set up on Hootsuite

• We can help you set up your dashboard and define your social strategy

• We can help you or your staff become Hootsuite Certified Professional(s)

• We can provide social media management

Hootsuite Certified Professional Course30th March – 4 x 4 hour sessionsBook via Eventbrite

#Sellping – Twitter training for business by Thomas Parr (@Twirral1)1 x 4 hour session 1st April– book via Eventbrite

Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton

Training & ConsultancyFrom

@Twirral1 & @JeanneHatton

Hootsuite 4 part trainingFrom the Social Media Academy

Jeanne Hatton

twitter: @jeannehatton

LinkedIn: jeannehatton

email: jeanne@uniti-online.com

Hootsuite Certified Professional

Thank you – if you enjoyed this presentation please tell all your followers

Social Media Academy @2DaysSocialAge @Twirral1 @JeanneHatton