flori line® - de plantis s.r.l. · flori line® offers highly-uniform, fast-to-fi nish gerbera...

Seeds and Seedlings2018 - 2019

Flori Line®For every season

Flori Line® Giant

Red Yellow Coral Pink

Key features of Flori Line®

Flori Line® offers highly-uniform, fast-to-fi nish Gerbera potted plants from seed, with the most vivid colours and well-defi ned two-tones on the market. Flori Lines® are well-known for their perfectly balanced proportions of fl owers and crops and its solid yearround availability. The fl exible series offers endless possibilities to boost sales with exciting mixes.

Retail merchandising / display suggestions:

The wide colour palette and fun eyecatching two-tones offer numerous options to be creative with Gerberas all year through. By making seasonal colour combinations and playing with the fl ower sizes from Giant to Micro, Flori Line® will surprise everyone who needs a grand gesture or just a little gift from the heart.

Strong solid colours and unique two-tones

High uniformity in timing and plant size

Easy to mix and available in various sizes

Orange White Orange BC Coral BC

15 - 17 cm6 - 7 inch

12 - 14 cm5 - 5,5 inch

New VarietyIMPR

Florist Holland 2018 - 2019

Flori Line® Maxi

Hot Pink Dark Purple Coral White BC

Yellow BC Orange BC Red BC Lilac BC

Light Pink BC Eyecatcher Purple BC Eyecatcher Red BC Fireball BC

Dark Fireball BC

12 - 15 cm4,5 - 6 inch

8 - 11 cm3 - 4,5 inch

IMPR

Flori Line® Giants

Florist Holland 2018 - 2019

White Yellow Orange Dark Purple

Lilac Yellow BC Red BC Lilac BC

Light Pink BC Eyecatcher Purple BC Eyecatcher Red BC Fireball BC

Dark Fireball BC

Flori Line® Midi

10 - 13 cm4 - 5 inch

7 - 9 cm3 - 3,5 inch

Florist Holland 2018 - 2019

Giant Maxi Midi Mini Micro

15 - 17 cm6 - 7 inch

12 - 15 cm4,5 - 6 inch

10 - 13 cm4 - 5 inch

9 - 12 cm 3,5 - 4,5 inch

6 - 10 cm2,5 - 4 inch

12 - 14 cm5 - 5,5 inch

8 - 11 cm3 - 4,5 inch

7 - 9 cm3 - 3,5 inch

5 - 7 cm2 - 3 inch

3 - 5 cm1 - 2 inch

Flori Line® Mixes

- High uniformity in timing and plant size- Fully programmable- Well-balanced key colours- Strong, non-stretching fl ower stems

Available in Maxi and Midi plant size

Select Mix:

Select Mix

Flori Line® is available in various bold mixes. We offer the opportunity to customize your mixes as well. Please contact your sales representative for more information.

New Variety

Florist Holland 2018 - 2019

Flori Line® Assortment

What to order

Florist Holland 2018 - 2019

Giant Giant WhiteGiant Yellow IMPRGiant CoralGiant PinkGiant OrangeGiant Red NEWGiant Orange BCGiant Coral BC

Maxi Maxi WhiteMaxi YellowMaxi OrangeMaxi RedMaxi PurpleMaxi Hot PinkMaxi Dark PurpleMaxi Pink IMPRMaxi CoralMaxi White BCMaxi Yellow BCMaxi Orange BC IMPRMaxi Red BC Maxi Lilac BCMaxi Pink BCMaxi Light Pink BCMaxi Eyecatcher Purple BCMaxi Eyecatcher Red BCMaxi Fireball BCMaxi Dark Fireball BC

Midi Midi WhiteMidi YellowMidi Orange

Midi RedMidi Dark PurpleMidi LilacMidi PinkMidi White BCMidi Yellow BCMidi Orange BCMidi Red BCMidi Burgundy BCMidi Lilac BCMidi Lavender BCMidi Pink BCMidi Light Pink BCMidi Bicolour BCMidi Eyecatcher Purple BCMidi Eyecatcher Dark Purple BCMidi Eyecatcher Red BCMidi Eyecatcher Twilight BCMidi Fireball BCMidi Dark Fireball BCMidi Monet BC

Mini Mini WhiteMini YellowMini OrangeMini Red Mini LilacMini Hot PinkMini PinkMini White BCMini Yellow BCMini Orange BC IMPRMini Red BCMini Lilac BCMini Dark Purple BCMini Pink BC

Mini Eyecatcher Hot Pink BCMini Eyecatcher Red BCMini Contour BC

Micro Micro WhiteMicro YellowMicro OrangeMicro Red Micro PurpleMicro MargaritaMicro Yellow BCMicro Orange BCMicro Red BCMicro Lilac BCMicro Pink BCMicro Sunrise BC

MixesMaxi Select Mix NEWMaxi Select Mix BC NEWMaxi Hot Summer MixMaxi Spider MixMidi Select Mix NEWMidi Select Mix BC NEWPink Splash MixJack Frost Mix BCHalloween Mix BCMidi Spider MixMini MixMini Mix BCMini Spider MixMicro MixMicro Mix BCMicro Spider Mix

Customizable mixes

SEED & SEEDLINGS

ORDERING INFORMATION• Flori Line® Seeds – 1000 seeds per unit• Flori Line® Seedlings – 144 paperplugs per tray• Flori Line® Seedlings – 144 paperplugs per tray

SeedsPaper plugRooted young plants

Our Flori Line® assortment consists of:

FLORIST HOLLAND B.V.Mailing address

P.O. Box 3

1430 AA Aalsmeer

The Netherlands

Office

Dwarsweg 15

1424 PL De Kwakel

The Netherlands

Contact

T +31(0)297 328 229

F +31(0)297 343 061

info@floristholland.com

www.floristholland.com

MANAGING DIRECTOR Mr. Melchior Moen

+31 (0) 653 28 59 34

m.moen@floristholland.com

AREA EXPORT MANAGERSMr. Jan Jorrit Eveleens

Argentina, Brazil, Chili, Cyprus, Greece,

Malta, Portugal, Spain

+31 (0) 653 99 07 82

jj.eveleens@floristholland.com

Mr. Arthur Kramer

Central America, France, Italy (del Sud),

Mexico, La Reunion, South America

+31 (0) 620 24 56 33

a.kramer@floristholland.com

Mr. Robin van der Meer

The Netherlands, Belgium

+31 (0) 622 237 593

r.vandermeer@floristholland.com

Mr. Stein Schouten

Austria, Bulgaria, Croatia, Czech

Republic, Germany, Hungary, Poland,

Romania, Scandinavia, Slovakia, Slovenia,

Switzerland, Turkey, Ukraine

+31 (0) 620 39 6012

s.schouten@floristholland.com

Mr. Sjaak Sijm

Africa, Asia

+31 (0) 620 54 61 60

s.sijm@floristholland.com

Mr. Marcel van Vemde

Armenia, Australia, Belarus,

Ierland, India, Israel, Italy (del Nord),

New Zealand, Russia, United Kingdom,

former republics of the USSR

+31 (0) 653 85 06 80

m.vanvemde@floristholland.com

Mrs. Judy Born

Canada West, USA

+1 778 80 95 900

j.born@floristholland.com

Ms. Felicia Vandervelde

Canada East, USA

+1 905 35 99 457

f.vandervelde@floristholland.com

SALES SUPPORTMrs. Sabine van der Veen-Klijn

+31 (0) 297 328 229

s.vanderveen@floristholland.com

Mr. Peter Vrolijk

+31 (0) 297 328 229

support@floristholland.com

MARKETING MANAGERSMs. Saskia Bakker

+31 (0) 651 759 479

s.bakker@floristholland.com

Ms. Lisanne Fabriek

+31 (0) 629 712 868

l.fabriek@floristholland.com

Mrs. Natasja van Ruiten

+31 (0) 625 475 804

n.vanruiten@floristholland.com

Florist Holland Contact information

www.floristholland.com

With a well-established worldwide sales network, Florist Holland B.V.

exports products all over the world. For contact details from agents or

distributors in your region, please contact the Florist Holland office in

the Netherlands. All offers, agreements and supplies shall be made and

concluded under and with due observance of the General Conditions of

the Association Plantum NL, as filed with the Chamber of Commerce in

Rotterdam, Gouda office, the Netherlands on 21 May 2012.

Florist Holland is specialized in breeding and propagation of

Gerbera potted plants and cut flowers. With over 40 solid years

of experience and supported by our global network of cultivation

advisors, sales and distribution partners, we supply seeds and

young plants to customers all over the world. With the world’s

widest scope of Gerberas, we offer unique series that each

stand out in their own way. Let’s get together and create some

extraordinary business.