epic competitive events updates 2015-2016 overview event changes for 2015-2016 restructuring...
Post on 26-Dec-2015
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Overview
• Event changes for 2015-2016• Restructuring Entrepreneurship Events• New events for 2016-2017• Industry certifications update• 2015-2016 Professional Selling and
Consulting Events topics• 2015-2016 Business Operations
Research topic
Presentation Times
All prepared presentation times will be 15 minutes without
specifying specific time constraints on presentation vs.
Q&A.
Evaluation Criteria
On prepared events, evaluation forms will be based on
performance indicators rather than judge questions.
Restructured Entrepreneurship Events• Lean Start-up/Lean Model Canvas is
now a major trend for entrepreneurs• Most of DECA’s entrepreneurship events
will now use lean start-up terminology in the outlines– Exceptions:
• Franchising Event will use SBA terminology in the outline
• Business Growth Plan Event will use a customized outline focused on growing an existing business
Innovation Plan OutlineI. EXECUTIVE SUMMARYII. PROBLEMIII. CUSTOMER SEGMENTSIV. UNIQUE VALUE PROPOSITIONV. SOLUTIONVI.CONCLUSIONVII.BIBLIOGRAPHYVIII.APPENDIX
Start-up Business Plan OutlineI. EXECUTIVE SUMMARYII. PROBLEMIII. CUSTOMER SEGMENTSIV. UNIQUE VALUE PROPOSITIONV. SOLUTIONVI. CHANNELSVII. REVENUE STREAMSVIII. COST STRUCTUREIX. KEY METRICSX. COMPETITIVE ADVANTAGEXI. CONCLUSIONXII. BIBLIOGRAPHYXIII. APPENDIX
Independent Business Plan OutlineI. EXECUTIVE SUMMARYII. PROBLEMIII. CUSTOMER SEGMENTSIV. UNIQUE VALUE PROPOSITIONV. SOLUTIONVI. CHANNELSVII. REVENUE STREAMSVIII. COST STRUCTUREIX. DETAILED FINANCIALSX. KEY METRICSXI. COMPETITIVE ADVANTAGEXII. CONCLUSION XIII. BIBLIOGRAPHYXIV. APPENDIX
International Business Plan OutlineI. EXECUTIVE SUMMARYII. ANALYSIS OF THE INTERNATIONAL BUSINESS SITUATIONIII. PROBLEMIV. CUSTOMER SEGMENTSV. UNIQUE VALUE PROPOSITIONVI. SOLUTIONVII. CHANNELSVIII. REVENUE STREAMSIX. COST STRUCTUREX. DETAILED FINANCIALSXI. KEY METRICSXII. COMPETITIVE ADVANTAGEXIII. CONCLUSIONXIV. BIBLIOGRAPHYXV. APPENDIX
Business Growth Plan OutlineI. EXECUTIVE SUMMARYII. INTRODUCTIONIII. S.W.O.T. ANALYSISIV. FIVE YEAR PLAN TO GROW AND EXPAND
THE BUSINESSV. FINANCING PLANVI. CONCLUSIONVII. BIBLIOGRAPHYVIII. APPENDIXIX. PROOF OF OWNERSHIP APPENDIX
Franchise Business Plan OutlineI. EXECUTIVE SUMMARYII. BUSINESS HISTORY, BACKGROUND, AND OBJECTIVESIII. BUSINESS ENVIRONMENTIV. PRODUCTS AND/OR SERVICESV. PRESENT MARKETVI. COMPETITIONVII. MARKETING PLANVIII. MANAGEMENT AND ORGANIZATIONIX. BUSINESS RESOURCESX. FINANCIAL PLAN AND DATAXI. CONCLUSIONXII. BIBLIOGRAPHYXIII. APPENDIX
New Events for 2016-2017
1. Entrepreneurship Individual Series
2. Entrepreneurship Team Decision Making
*New performance indicators in development specifically about
entrepreneurship.
Industry Certifications Update
DECA Price: $20
Certified Guest Services Professional (CGSP)
Financial Literacy Certification
DECA Price: $7
Professional Selling Event
Customer – Small business owner with a desire to reach his/her customers
Student – Salesperson with a website development firm
Task – Sell website design services to the small business owner
Hospitality and Tourism Professional Selling EventCustomer – Group coordinator for conference with many millennial attendees
Student – Hotel Sales Manager
Task – Sell your property to the group coordinator. Prepare and present an all around package.
Financial Consulting Event
Customer – New parent
Student – Financial Consultant
Task – Present a plan to assist the new parent with college savings options
Business Operations Research Events TopicThe 2016 topic for each career category is the development or enhancement of an employee engagement strategy.Rationale: Gallup’s 2013 report on employee engagement implies that disengaged workers are holding back the overall economy. Gallup reports that seven out of 10 workers in are either actively disengaged or not engaged in their work.
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