england net regional kick off conference work programme howard smith september 25 th 2002
Post on 28-Dec-2015
214 Views
Preview:
TRANSCRIPT
What does EnglandNet offer us?
• Single product record maintained by the provider or his local agent
• Accessed by all organisations in the tourism family – TIC, District, County, Region, ETC, Marketing England, BTA
• Consolidated product database to encourage new marketing opportunities and distribution deals
• Reduce data duplication, increase marketing effectiveness and improve business performance
The work programme • Regional Planning Guide - produced by
EnglandNet in July 2002
• 4 broad task areas:– Planning & Design
– Requirements Definition & Testing
– Operations
– Regional Animation
Planning & Design 1. Regional Project Management
– Develop a Regional Project & Resource Plan– Management of RTB requirements/activities– Develop regional contracts
2. Project communications– Plan communications strategy & kick off meeting– Manage and co-ordinate DMO requirements– Regional DMO survey
3. Local Technical Architecture design– Design regional technical architecture to support
interoperability
Requirements Definition & Testing1. User group input and review
– Trade website, CMS/portal, Consumer portal, Statistics & reporting tools, Meta Data/XML content, XML standards, EXS for e-commerce
2. Regional System & User Testing– Community building – Trade and Consumer portals– Content Management System – core & enhanced– E-commerce facilities
3. Pathfinder Project– Integra Interoperability – Cheltenham, Bath/Bristol,
and Bournemouth
Operations1. TIC (ENTICE) rollout & Training
– Regional set up and content generation– TIC training– ENTICE Roll out
2. Non DMS Destination data capture3. ASP based DMS(s) Marketed to “non DMS”
areas4. Establish Support Arrangements5. Regional System Administration and Support6. Modernisation of TIC Services (Capital
Modernisation Fund 3)
Regional Animation project
Educate DMO’s and tourism providers about the practicalities and benefits of e-business and e-commerce.
• Part funded by SBS• Destinations – workshops, seminars & best practice
sharing etc
• Businesses – animation through existing agencies, Business Link and UK Online for Business etc
Timeline – key datesRegional project started in September 2002 –
though EnglandNet started in April 2002• October 2002: Rollout plan, Usage Scenarios, Product data
Interoperability Standards, RTB VPN, Pathfinder projects commence
• Nov/Dec: DMO audit, model contracts, business modelling
• February 2003: CMS, Consumer and Trade communities – Build and test (commercial release April -July),Data interoperability testing (Feb – July)
• April 2003: National website built, live functionality rollout
• E-commerce: developed in 2003 – rolled out end 2003 start 2004
DMO &TIC audit – interim results
• Distributed Tuesday 17th September• 120 TICs• 56 DMO’s – (All known)
– County
– District
– Unitary Authorities
– PPP’s
TIC coverage by District (24/9/02)
Full coverage across district
Partial coverage across district
No coverage across district / awaiting data
DMO coverage by District (24/9/02)
Full coverage across district
Partial coverage across district
No coverage across district / awaiting data
DMOs – electronic data by type (24/9/02)
0.0
10.0
20.0
30.0
40.0
50.0
60.0
70.0
80.0
90.0
%
Inspected Accommodation(Harmonised sceme)
Inspected Accommodation(Non-Harmonised scheme)
Non-inspectedAccommodation
Attractions
Entertainment venues
Events
Activities
Conference venues
Transport
Local services
Shops
Restaurants/Pubs
0.0
10.0
20.0
30.0
40.0
50.0
60.0
%
Inspected Accommodation(Harmonised sceme)
Inspected Accommodation (Non-Harmonised scheme)
Non-inspected Accommodation
Attractions
Entertainment venues
Events
Activities
Conference venues
Transport
Local services
Shops
Restaurants/Pubs
TICs – electronic data by type (24/9/02)
13%
5%
0%
11%
9%
2%
20%
40%
VISIT
CTV
Prima
Integra
TVS
Other
None
No response
DMOs – DMS installed (24/9/02)
14%
3%
4%
5%
2%
2%
37%
33%VISIT
CTV
Prima
Integra
TVS
Other
None
No response
TICs – DMS installed (24/9/02)
Communications
• Latest updates can be found at:http://www.swtourism.co.uk/html/what_is_englandnet1.shtm
The project steering group: • Malcolm Bell – SWT• John Carter - Somerset Tourism• Sue Twyford - Devon Tourism• Debbie Smith - Cornwall Tourist Board• Steve Kessell - North Cornwall District Council• Dot Williams - Wiltshire Tourism• Ken Jennings - Cheltenham Tourism• John Hallat - Bristol Tourism• David Walsh - Dorset Tourism• Graham Shaw - Poole Borough Council• Julie Russel - Plymouth Marketing Bureau• Jan Siegieda - English Riviera (Torbay)• RDA representative• SBS representative
top related