eere web coordinators

1 | Communications and Outreach eere.energy.gov

EERE Web Coordinators

Monthly MeetingHosted by the C&O Web/Digital Team

February 21, 2013Call in #: +1 (415) 655-0059Access Code: 879-819-474

2 | Communications and Outreach eere.energy.gov

• Around the Room – Drew Bittner

• Featured Publications Widget Change - Glenda Garcia

• FY12 Annual Report Overview – Drew Bittner, Nicole Harrison, Allison Casey, and Michelle Resnick

• Office Name Change Check-In – Drew Bittner and Alex Clayborne

• Transition Update – Michelle Resnick and Linh Truong

• Communications Standards Tip – Elizabeth Spencer

Agenda

3 | Communications and Outreach eere.energy.gov

• Library widget links now go to the program/ office’s own library (vs. EERE’s).

• Pages with the widget must be republished for update to take effect.

Featured Publications Widget Update

4 | Communications and Outreach eere.energy.gov

FY12 Annual Report: EERE Total

5 | Communications and Outreach eere.energy.gov

FY12 Annual Report: Visitor Details

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Top 10 Websites by Page Views

FY12 Annual Report: Top Websites

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FY12 Annual Report: Top Search

Top EERE Search Phrases

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FY12 Annual Report: Top Widgets

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FY12 Annual Report: Energy Savers

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Energy Saver Tips Mobile Site

• Launched in March 2012

• Currently accounts for about 8% of Energy Saver traffic

FY12 Annual Report: Tips Mobile

11 | Communications and Outreach eere.energy.gov

FY12 Annual Report: Facebook

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FY12 Annual Report: EERE News

Subscribers

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FY12 Annual Report: EERE News

Total Email Sent

Average Open Rate for Progress Alerts and ENN

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The full report will be available on the Communications Standards Website Reports page at:

eere.energy.gov/communicationstandards/website_reports.html

FY12 Annual Report

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• 10 of 11 Offices already updated

• BTO is scheduled

• Overall, we’re tracking 75 URLs

• Of those we’re tracking, 57% are completed. (Will jump to 82% with BTO)

Office Name Change Progress

16 | Communications and Outreach eere.energy.gov

Transition Update

First strategy deliverables:•First draft list of EERE topics and subtopics    •Identification of cross-cutting and common content

Transition Advisory Board will review and provide feedback.

EERE site inventories should be completed.THANK YOU for the great information!

Next steps are content analysis and drafting the transition content strategy.

17 | Communications and Outreach eere.energy.gov

Partnership WebsitesWe have a new page on Standards about Partnership websites:

www.eere.energy.gov/communicationstandards/partnership_websites.html

You can make a partnership website if you are creating a website with an entity outside of EERE. That could be another DOE office, another agency, or an outside entity.

Communication Standards Tip

18 | Communications and Outreach eere.energy.gov

Partnership sites have the option to have their own branding or URLs. And remember:

•You don’t have to make a unique website just because you’re in a partnership. You can always choose to use EERE’s template, navigation, and standards.•All federal websites—even ones not branded to EERE—have to meet federal Web requirements. These are explained in the Partnership Site QA Checklist.•All partnership sites have to go through the Web Governance Team. Read the Partnership page thoroughly before you plan your site.

Communication Standards Tip

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• Next meeting: March 21

Wrap Up