earth hour introduction for corporates

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CHANGE CLIMΔTE CHANGEtake action at worldwildlife.org/earthhour

#EARTHHOURMARCH 28 8:30PM

Earth Hour unites people to

protect the planet

Each year, people, cities,

and businesses from

around the world turn off

their lights for one hour to

create a visual statement

that we care about

protecting our planet

1. Turn off your office’s

non-essential lights for

one hour starting at

8:30 pm on March 28th

2. Spread the word to your

customers and

employees about

Earth Hour

Verizon has celebrated

Earth Hour by darkening

hundreds of buildings

across the world for one

hour and has made a

challenge to their

employees.

If 3,000 employees pledge

to participate, Verizon will

plant 3,000 trees through a

partnership with the NGO

American Forests

© Verizon photographer Domingo Mones

Google.com changed the

background color of their

homepage in 2008 to black

in order to raise awareness

the day before the event.

The tagline of the page read

“We've turned the lights out.

Now it's your turn –

Earth Hour”

In addition to turning off the

lights that adorn its factory

store, Ghirardelli Chocolate

Company in San Francisco

will hold a dark chocolate

tasting at their iconic

location along the bay as

part of its #GoDark Earth

Hour Party for customers.

© Ghirardelli 2015

The company has raised

awareness through

dimming or turning off lights

in certain areas of their

stores, and promoting

discounts on energy-

efficient products.

Some stores have even

hosted “solar-power-lit”

dinner events for customers

and employees.

© Wikimedia Commons

Timex created an interactive

public webpage to collect

and share pledges from

visitors on how they will

spend their Earth Hour.

In support of the event, for

each pledge made, Timex

will donate $1 to WWF’s

Earth Hour team.

An open movement with

your brand and

Earth Hour

Help us spread the

message: outreach to your

employees and customers

Corporate starter kit at worldwildlife.org/earthhour

Go beyond the hour and

encourage changes in your

customer’s everyday lives.

WWF has additional ways

your company can work

with us to enhance your

impact while increasing

shareholder value.

Powering Businesses on

Renewable Energy

WWF is working with

leading businesses to help

make renewable energy

business as usual. This is

as good news for the

bottom line as it is for our

planet.

Learn more at:worldwildlife.org/CorpRenewables

The 3% Solution provides

a science-based climate

pathway for corporate

America to save up to

$190 Billion in 2020.

See what your company’s

GHG target would look like

using our simple online

calculator.

Learn more at:the3percentsolution.org 2020

MATERIALS

CONSUMER DISCRETIONARY

TRANSPORT

INDUSTRIALS

ENERGY

CONSUMER STAPLES

FINANCIALS

HEALTH CARE

COMMERCIAL + PROFESSIONAL

INFORMATION TECHNOLOGY

TELECOMMUNICATIONS SERVICES

One Simple Action Can

Inspire the World to Make a

Difference!

Join the Movement

March 28th at 8:30 pm

worldwildlife.org/earthhour

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