distribution over 200,000 homes monthly - fort bend lifestyles
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DISTRIBUTION OVER
200,000 homes monthlyin Houston’s most preferred demographic areas.
2010 MEDIA KITWHY ADVERTISE WITH LIFESTYLES & HOMES?
GREATER HOUSTON COMBINED CIRCULATION
OUR READERS
PROFESSIONAL ALLIANCES, AWARDS,
& COMMUNITY INVOLVEMENT
2010 EDITORIAL CALENDAR
AD RATES & TERMS & CONDITIONS
AD SPECIFICATIONS
Fort Bend Publishing 10707 Corporate Drive, Suite 170 Stafford TX 77477 281-240-2445houstonlifestyles.com | fortbendlifestylesandhomes.com | katylifestylesandhomes.com | woodlandslifestylesandhomescom | cyfairlifestylesandhomes.com
For over 23 years “Lifestyles & Homes” has provided high quality
publications for its readers and advertisers in Houston’s preferred
demographic communities.
CIRCULATION:Our award-winning rotated circulation advertising program is plain
and simple. We strategically target highly educated, high income
prospects for your business through direct mail at an affordable price
so you can grow your business. Yes, it’s more expensive for us to di-
rect mail but it’s how we’ve built our solid foundation. Ninety-seven
percent of our circulation is direct-mailed to consumers who have the
means to buy your products and services. All five zoned publications
are direct-mailed monthly to preferred demographics in Houston and
its upscale suburbs: Sugar Land, Fort Bend County, The Woodlands,
Cy-Fair, and Katy. To bring qualified consumers to our unique blend
of advertisers each area is carefully evaluated to determine the most
desirable carrier routes within each zip code. Add to that our online
publications, which incorporates the latest technology in web site de-
sign and Google Analytics that enhance our readership and presence.
Our digital publications attracts a high percentage of traffic and as an
added benefit–advertisers receive a link at no charge.
READER DEMOGRAPHICS:Our readers are mostly college educated, middle to upper class, with
school-aged children. They spend heavily on home improvement,
fashion, education, health, beauty, fitness, dining and entertainment,
new autos and travel.
UNIQUE BLEND OF CONTENT:We are the leader in highlighting outstanding communities, local
people, and events. Our readers look forward every month to
receiving their Lifestyles & Homes publications. Monthly local
content includes beautifully decorated homes, dynamic people and
businesses, the social scene, happenings, home improvement, health
news, beauty and fitness, school and student news, travel, new
cars, gardening, food and wine, historical and shopping.
Fort Bend Publishing 10707 Corporate Drive, Suite 170 Stafford TX 77477 281-240-2445houstonlifestyles.com | fortbendlifestylesandhomes.com | katylifestylesandhomes.com | woodlandslifestylesandhomescom | cyfairlifestylesandhomes.com
WHY ADVERTISE WITH Lifestyles & Homes?
GREATER HOUSTON NEIGHBORHOODS COMBINED CIRCULATION
HoustonBellaireGalleriaHeightsMedical CenterMemorialMontroseMuseum DistrictRiver OaksTanglewoodThe VillageWest University
Fort BendSUGAR LANDAvalonFirst Colony GreatwoodOrchard LakesNew TerritoryRiver Park E/WSugar CreekSugar LakesSweetwater
OVER
200,000 homesper month and reachesOVER
400,000 different homesin our two month rotated circulation
GREATER HOUSTON COMBINED CIRCULATION
WoodbridgeMISSOURI CITY& STAFFORDLake OlympiaQuail ValleyRiverstoneSienna PlantationVicksburgRICHMONDPecan GroveRiver ForestTexanaWaterside Estates
Cy-FairBridgelandCopperfieldJersey VillageFairfieldCanyon GateTwin LakesBlackhorse RanchStonegateRiata Ranch
ChampionsLongwoodHuntwickColes CrossingLakewood Forest
The WoodlandsVillage of Grogans MillVillage of Indian SpringsVillage of Panther CreekVillage of Sterling RidgeVillage of Alden BridgeVillage of CochransCrossingVillage of Creekside ParkVillage of College ParkTown Center -East ShoreRolling OaksTimbercrest VillageCoventry LondonderryTimberwildeCreekwood AcresNorthhampton ForestWellington
Oakville VillageAugusta PinesFive OaksMossy OaksForest NorthSpring ForestFox RunLakewood EstatesSleepy HollowGlen EaglesSpring HillsDogwood ForestHuntington EstatesShenandoahMalagra ForestOakridge NorthSpring OaksImperial OaksGreen Gate AcresImperial Oaks ParkWoodland ChaseEastwood HillsCarriage Hills
Red Oak RanchBig Three EstatesKenbrook Valley
KatyCanyon GateCinco RanchFalcon PointGrand lakesHeritage GrandKelliwoodLake ForestLakes of BuckinghamLakes of ParkwayNottinghamPin Oak VillageSeven MeadowsWeston LakesWindsor Park LakesWoodcreek Reserve
Fort Bend Publishing 10707 Corporate Drive, Suite 170 Stafford TX 77477 281-240-2445houstonlifestyles.com | fortbendlifestylesandhomes.com | katylifestylesandhomes.com | woodlandslifestylesandhomescom | cyfairlifestylesandhomes.com
READER PROFILES
HOUSTONHouston readers are mostlycollege educated, middle toupper class and have an aver-age income of $223,000. Theyspend heavily on higher edu-cation for their children, thelatest fashion, and home im-provements. They seek thebest in medical care, andbeauty and fitness. Most liveinside the loop and enjoy at-tending the arts, dining outfrequently and they love totravel. Many readers own sec-ond homes.
ABOUT HOUSTONHouston is the 4th largest cityin the US and ranks #5 in thenation for elevated incomelevels, according to a new re-search study. Houston offersthe world-renowned TexasMedical Center, with thelargest concentration of ex-pertise in medical treatment,research and technology. Thecost of living is low not onlyin housing, but in food andhealth care as well. Houston’shousing costs are the lowestamong the 27 metro areaswith more than 2 millionresidents. Houston has an en-trepreneurial spirit that has at-tracted more Fortune 500company headquarters thanjust about any other city in theUS. Its world-class infrastruc-ture connects to national andglobal communities.
FORT BEND Fort Bend readers are mostlycollege educated, middle toupper class with school-agedchildren. Average householdincome of our readers is ap-proximately $123,453. Theyspend frequently on homeimprovement, dining and en-tertainment, and the latestfashion. They are family ori-ented spending heavily onhigher education. They arefitness minded and seek thebest in health, beauty and fit-ness. They love to travel,enjoy diverse shopping, andmany own second homes.
ABOUT FORT BENDForbes ranks Fort BendCounty 1st in nation for BestPlaces To Get Ahead!CNN/Money Magazine ranksFort Bend County 6th in Na-tion for Job Growth! Locatedsouthwest of Houston, FortBend County is the fastestgrowing county in GreaterHouston and is home to amecca of master plannedcommunities, country clubsand exceptional school dis-tricts. It has an exceptionallyeducated and skilled localworkforce and is ranked #1 inemployment growth in theUS (US Dept of Labor). Thearea enjoys low crime rates,and a higher quality of life inan enriching environment.
KATYKaty readers are mostly col-lege educated, middle toupper class with school-agedchildren. Estimated averagehousehold income of ourreaders is approximately$115,264. Katy readers arevery family minded, spendingfrequently on dining and en-tertainment and higher edu-cation for their children. Theyspend heavily on home im-provement, the latest fashion,new cars and travel. Theyseek quality healthcare,beauty products and fitness.
ABOUT KATYLocated west of Houston,Katy is among the fastestgrowing suburbs in GreaterHouston. Katy is noted for itsexceptional shool district andexcellent master plannedcommunities and countryclubs. Business Week maga-zine recently rated the Katyarea as #2 in the US for“America’s Biggest Boom-towns” among the top tenfastest growing communities.Katy experienced a growthrate of 168% while maintain-ing a small town atmosphere.It has an energetic and edu-cated, skilled local workforce.Its residents enjoy diverseshopping and dining and safecommunities.
THE WOODLANDSThe Woodlands readers aremostly college educated,middle to upper class withschool-aged children. Esti-mated household income ofour readers is approximately$125,113. They spend fre-quently on home improve-ments, decorating andlandscaping. They spend onquality healthcare, fitnessand beauty products. Read-ers buy the latest fashions,luxury cars, and love totravel. They enjoy family timeand spend on higher educa-tion for their children. Theyenjoy dining out frequentlyand entertainment.
ABOUT THE WOODLANDSLocated north of Houston,The Woodlands is among thefastest growing suburbs inGreater Houston and is hometo a mecca of master plannedcommunities, country clubs,and exceptional school dis-tricts. The Woodlands wasvoted one of the 25 BestPlaces to Move and One ofAmerica’s Best ShoppingDestinations. Families repre-sent over 78% of the popula-tion giving The Woodlands ahigher than average concen-tration of families. Its resi-dents enjoy diverse shoppingand dining and a boomingbusiness environment.
CY-FAIRCy-Fair readers are mostlycollege educated, middle toupper class with school-agedchildren. Average householdincome of our readers is esti-mated at over $77,739. Theyspend often on home im-provements, new cars,healthcare beauty and fitness.They enjoy dining and enter-tainment and love to travel.They spend frequently ontheir children and highereducation.
ABOUT CY-FAIRLocated northwest of Hous-ton, the Cy-Fair area has agrowing 800,000 people withmany new master plannedand community develop-ments. The area has a largeconcentration of families. Cy-Fair Independent School Dis-trict, one of the area’s majorattractions, has more than100,000 students, secondonly to Houston ISD in enroll-ment size within HarrisCounty. Citizen commitmentto education has help pro-duce a reputation for qualitylearning experiences. Theeight high schools graduatestudents who have testscores and college enroll-ment ratios that exceed stateand national results. Resi-dents enjoy diverse shoppingand dining and a healthybusiness community.
AD SPECIFICATIONS
1/6HORIZONTAL
1/3 PAGE HORIZONTAL
1/3SQUARE1/3
VERT
1/2 PAGE HORIZONTAL
1/2 PAGE VERTICAL
2/3 VERTICAL
1/4 PAGE
1/6VERT
FULL PAGE(LIVE AREA)
FORMATSACCEPTEDAll formats and files must beCMYK and at least 300 dpi.
PDFAll fonts must be embeddedand file must be at least 300 dpi.
QUARK XPRESS Must be Quark 7.5 and earliercompatible. Include all supporting graphic files (see below) and fonts.
ILLUSTRATOR/ILLUSTRATOR EPS Convert all fonts to outlines/paths.
PHOTOSHOP/PSDMust be at least 300 dpi with allfonts rasterized. All type set to“smooth” anti-anialising is preferred.
GRAPHIC FILES: JPG/TIF/EPSMust be at least 300 dpi. and CMYK.
DISPLAY AD SIZESINCHES
1/6 Page (Vertical)* ......................2.275" x 4.75"1/6 Page (Horizontal)......................4.75" x 2.25"1/3 Page (Vertical) ......................2.275" x 9.725"1/3 Page (Square)...........................4.75" x 4.75"1/3 Page (Horizontal)...................7.225” x 3.25”1/2 Page (Horizontal)....................7.225" x 4.75"1/2 Page (Vertical)* ........................4.75" x 7.25"2/3 Page (Vertical) ........................4.75" x 9.725"1/4 Page* .........................................3.5" x 4.75"Full PageLive Area.....................................7.225" x 9.725"Final Trim..................................8.375" x 10.875"w/Bleed......................................8.625 x 11.125"2 Page SpreadLive Area.....................................14.45" x 9.725"Final Trim..................................16.75" x 10.875"w/Bleed...........................................17 x 11.125"MAGAZINE TRIM SIZE .............8.375" x 10.875"LINE SCREEN ..............................................150
*Not available in all magazines
PUBLICATIONSFort Bend Lifestyles & HomesHouston Lifestyles & Homes
Katy Lifestyles & HomesThe Woodlands Lifestyles & Homes
Cy-Fair Lifestyles & HomesFort Bend Housinguide
Katy Chamber of CommerceHouston Remodeling Guide
Houston Custom Home Builders Resource GuideASID Showhouse Magazine
Fort Bend Publishing 10707 Corporate Drive, Suite 170 Stafford TX 77477 281-240-2445houstonlifestyles.com | fortbendlifestylesandhomes.com | katylifestylesandhomes.com | woodlandslifestylesandhomescom | cyfairlifestylesandhomes.com
WHERE TO SENDFTP ACCESSFTP Client: 173.185.186.169Through browser:ftp://173.185.186.169Leave username and passwordblank or log in as Anonymous.
EMAILproduction@fortbendpublishing.comSubject line must include com-pany name, publication(s) ad isrunning in and month running.Ad copy may also be directlyemailed to your individual salesrepresentative.
DELIVERED OR MAILED• CDR • CDRW • DVD • DVDRW• USB Flash DriveSend to the attention to your in-dividual sales representative.10707 Corporate Dr., Ste. 170Stafford, TX 77477
ADVERTISING RATESLIFESTYLES & HOMES
TERMSPOSITIONINGAd placement is at the discretion ofthe publisher except where specificpositions incurring a premium areagreed upon by contract. Publisherreserves the right to trim, reset orchange materials to specified sizesand replace corrupt fonts with sim-ilar type faces.
LOSS OR DAMAGEPublisher will use reasonable precaution to protect all printingmaterials, but will not be responsible for loss or damage.
TERMSAd payment is due upon receipt ofinvoice. A 2% late charge permonth will be added to any unpaidinvoice that carries into the follow-ing month.
AD SIZES
1/6 Page1/3 Page1/2 Page2/3 PageFull Page2-Page SpreadPages 1, 2, 3,4, 5Inside Front CoverInside Back CoverBack Cover
B/W
$475$885$1,350$1,799$2,449———————————————
COLOR
$525$935$1,399$1,870$2,499$4,999$2,699$2,699$2,699$2,799
Ask About Our Special Offers
Fort Bend Publishing 10707 Corporate Drive, Suite 170 Stafford TX 77477 281-240-2445houstonlifestyles.com | fortbendlifestylesandhomes.com | katylifestylesandhomes.com | woodlandslifestylesandhomescom | cyfairlifestylesandhomes.com
STANDARD AD RATES PER ISSUE, PER AREA
NEW ADVERTISERRATES
(NET) • COST PER ISSUE/PER AREA
AD SIZE BLACK & WHITE 4-COLOR
1x 4x 8x 12x 1x 4x 8x GROSS NET12x 12x
$619 $565 $559 $539 $759 $739 $719 $699 $595
$1,180 $1,095 $1,070 $1,050 $1,299 $1,239 $1,219 $1,199 $1,019
$1,710 $1,650 $1,625 $1,599 $1,799 $1,739 $1,719 $1,699 $1,444
$2,239 $2,145 $2,119 $2,099 $2,425 $2,369 $2,349 $2,325 $1,976
$3,170 $3,145 $3,125 $3,099 $3,399 $3,339 $3,319 $3,299 $2,804
$6,150 $6,130 $6,115 $6,099 $6,675 $6,619 $6,599 $6,575 $5,588
$3,325 $3,310 $3,299 $3,275 $3,599 $3,539 $3,519 $3,499 $2,974
— — — — $3,900 $3,899 $3,799 $3,699 $3,144
1/6 page ad
1/3 page ad
1/2 page ad
2/3 page ad
Full page ad
2 page double spread
Inside front cover,pp. 1, 2, 3, 4, 5 or inside back cover
Back Cover
CAMERA-READYADVERTISING AGENCYCOMMISSIONS15% agency commissionsmust be added to our netrates, to recognized agencieswho provide camera-readyads with a color proof. (see specifications) Any manipulation to conform ad-vertisements to all specifications above will nul-lify camera-ready discount.
JANUARY >HOME DESIGNS:Window Treatments, Walls & FabricsHOME ELEMENTS:Increasing Home Values HEALTH & WELL-BEING:Cosmetic Surgery & DermatologyMedical ProfilesHealthy Weight MonthTRAVEL: Seasonal DestinationsSPECIAL PROMOTIONS:Private Schools & LearningValentine’s Day & Weddings
FEBRUARY >HOME DESIGNS:Window Treatments, Walls & FabricsHOME ELEMENTS:Increasing Home Values HEALTH & WELL-BEING:Cosmetic Dentistry & OrthodonticsHeart Healthy MonthTRAVEL: Seasonal DestinationsSPECIAL PROMOTIONS:Private Schools & LearningValentine’s Day & WeddingsReal Estate & Development
MARCH >HOME DESIGNS:Furniture, Rugs & AccessoriesHOME ELEMENTS:Great Outdoors HEALTH & WELL-BEING:Cosmetic Dentistry & OrthodonticsColorectal Cancer MonthTRAVEL: Seasonal DestinationsSPECIAL PROMOTIONS:Real Estate & DevelopmentCountry ClubsEaster Worship
APRIL >HOME DESIGNS:Furniture, Rugs & AccessoriesHOME ELEMENTS:Great Outdoors HEALTH & WELL-BEING:Family HealthSkin Cancer Awareness MonthTRAVEL: Seasonal DestinationsSPECIAL PROMOTIONS:Summer Programs for KidsSpring FashionSpas & SalonsBanking & Finance
MAY >HOME DESIGNS:Kitchens & BathsHOME ELEMENTS:Floors, CountertopsHEALTH & WELL-BEING:Family HealthWomen’s Health MonthTRAVEL: Seasonal DestinationsSPECIAL PROMOTIONS:Summer Programs for KidsSpring FashionVeterinary ServicesMother’s Day Jewelry and Gifts
JUNE >HOME DESIGNS:Kitchens & BathsHOME ELEMENTS:Floors & Countertops HEALTH & WELL-BEING:Cosmetic Surgery & DermatologyMen’s Health MonthTRAVEL: Seasonal DestinationsSPECIAL PROMOTIONS:Progress & GrowthFather’s Day/GradsAttorney Profiles & Insurance Profiles
JULY >HOME DESIGNS:Window Treatments, Walls & FabricsHOME ELEMENTS:Increasing Home Values HEALTH & WELL-BEING:Cosmetic Surgery & DermatologyMedical ProfilesHealthy Vision MonthTRAVEL: Seasonal DestinationsSPECIAL PROMOTIONS:Progress & GrowthPrivate Schools & Learning
AUGUST >HOME DESIGNS:Window Treatments, Walls & FabricsHOME ELEMENTS:Increasing Home Values HEALTH & WELL-BEING:Cosmetic Dentistry & Orthodontics Physical Fitness & Sports MedicineTRAVEL: Seasonal DestinationsSPECIAL PROMOTIONS:Private Schools & LearningSpas & Salons
SEPTEMBER >HOME DESIGNS:Furniture, Rugs & AccessoriesHOME ELEMENTS:Great Outdoors HEALTH & WELL-BEING:Cosmetic Dentistry & OrthodonticsHealthy Aging MonthTRAVEL: Seasonal DestinationsSPECIAL PROMOTIONS:Fall FashionReal Estate & DevelopmentBanking and Finance
OCTOBER >HOME DESIGNS:Furniture, Rugs & AccessoriesHOME ELEMENTS:Great Outdoors HEALTH & WELL-BEING:Family HealthBreast Cancer Awareness MonthTRAVEL: Seasonal DestinationsSPECIAL PROMOTIONS:Real Estate & DevelopmentFall Fashion
NOVEMBER >HOME DESIGNS:Kitchens & BathsHOME ELEMENTS:Floors, CountertopsHEALTH & WELL-BEING:Family HealthHealthy Lung MonthTRAVEL: Seasonal DestinationsSPECIAL PROMOTIONS:Holiday Gift GuideHoliday Dining & CateringAttorney Profiles & Insurance Profiles
DECEMBER >HOME DESIGNS:Kitchens & BathsHOME ELEMENTS:Floors, CountertopsHEALTH & WELL-BEING:Cosmetic Surgery & DermatologySleep Awareness MonthTRAVEL: Seasonal DestinationsSPECIAL PROMOTIONS:Holiday Gift GuideHoliday Dining & CateringWorship
EDITORIAL CALENDAR 2010HOMES &
COMMUNITYFAMILY &
EDUCATIONFOOD
& WINENEW
AUTOSSHOPPING& BOOKS
HEALTH & FITNESS
HOMEIMPROVEMENT
TRAVEL &ENTERTAINMENT
10707 Corporate Drive, Suite 170, Stafford, TX 77477, 281.240.2445, editor@houstonlifestyles.com
PUBLICATION SUMMARY Lifestyles & HomesAll five zoned ‘Lifestyle’ publications are direct-mailed monthly to preferred demographics in Houston and its upscale suburbs: Fort Bend County, The Woodlands, Cy-Fair and Katy. Founded in 1987, total monthly circulation is205,000. Houston ranks #5 in the nation for elevated income levels, according to a new research study. Residents enjoy diverse shopping and dining and a strongbusiness environment.
OUR HOUSTON PUBLICATIONHouston Lifestyles & Homes is mailed to Houston’s preferred neighborhoods. Ourreaders are mostly college educated, middle to upper class, and have an averagehousehold income of $223,000. They spend heavily on home improvement, fash-ion, education, health, beauty, fitness, dining and entertainment, new automobilesand travel.
OUR SUBURBAN PUBLICATIONSSuburban publications are circulated in Houston’s fastest growing communities.Areas are defined by master planned communities, country clubs, and exceptionalschool districts. The readers are mostly college educated, middle to upper class,with school-aged children. Residents enjoy diverse shopping and dining and abooming business environment.
OUR CONTENTMonthly local content includes beautifully decorated homes, dynamic people andbusinesses, the social scene, happenings, home improvement, health, beauty andfitness, school and student news, travel, new products, autos, gardening, food andwine, historical and shopping.
CY FAIR
C
houstonlifestyles.com fortbendlifestylesandhomes.com woodlandslifestylesandhomes.com katylifestylesandhomes.com cy-fairlifestylesandhomes.com
PROFESSIONAL ALLIANCES(and organizations who receive our monthly publications)
Member Greater Houston Builders AssociationMember GHBA Remodelers CouncilMember GHBA Custom Builders CouncilASID Houston - American Society Interior Designers, Member Katy Chamber of CommerceMember Fort Bend Chamber of CommerceMember The Woodlands Chamber of CommerceMember Cy-Fair Chamber of CommerceAIA Houston
RECENT AWARDS & RECOGNITIONSMost Creative Circulation - Niche MagazineHouston’s Best Award - GHBA Houston RemodelingGuide and Website
Cadre Award - Public Relations - National Associationof Home Builders
We’re A Favorite Place on Google - GOOGLE -
PROFESSIONAL ALLIANCESRECENT AWARDSCOMMUNITY INVOLVEMENT
COMMUNITY INVOLVEMENTAIA Sandcastle Event
GHBA Habitat for Humanity
Houston Ballet Nutcracker MarketKappa Home TourCASA Home TourHeights Home TourHouston ArtsARCAmerican Heart AssociationAmerican Cancer SocietyAmerican Red CrossPink Ribbon HousePink Ladies Golf Tournament
Pin Oak Charity Horse Show, Texas Children’s Hosp.
Chamber Golf Tournaments(Fort Bend, Katy, Woodlands, Houston West)
The 100 ClubGirl Scouts of AmericaFort Bend Chamber Wine & Food FestivalUnited States Naval Sea CadetsSnowdrop FoundationMissouri City Fire & Police AuxillarySugar Land Citizens Police AcademyProject GraduationLiteracy Council of Ft.Bend
Fort Bend Boys ChoirExchange Club of Sugar LandExchange Club of Quail ValleyFort Bend Womens CenterRotary ClubSugar Land OperaFort Bend Education FoundationCy-Fair Education FoundationGolden Retriever Rescue
Fort Bend Publishing 10707 Corporate Drive, Suite 170 Stafford TX 77477 281-240-2445houstonlifestyles.com | fortbendlifestylesandhomes.com | katylifestylesandhomes.com | woodlandslifestylesandhomescom | cyfairlifestylesandhomes.com
READER DEMOGRAPHICSHouston readers are mostly college educated, middle
to upper class and have an average income of
$223,000 They spend heavily on higher education for
their children, the latest fashion and home improve-
ments. They seek the best in medical care, and beauty
and fitness. Most live inside the loop and enjoy attend-
ing the arts, dining out frequently and they love to
travel. Many own second homes.
ABOUT HOUSTONHouston is the 4th largest city in the US and ranks #5
in the nation for elevated income levels, according to a
new research study. Houston offers the world-
renowned Texas Medical Center, with the largest con-
centration of expertise in medical treatment, research
and technology. The cost of living is low not only in
housing, but in food and health care as well. Hous-
ton’s housing costs are the lowest among the 27
metro areas with more than 2 million residents.
READER DEMOGRAPHICS*Median Age: 36.05Median Household Income: $223,000% Female 50.3%% Male 49.7%Average Home Value $355,000Persons per Household 2.06Male Median Age 35.66Female Median Age 36.48Female Population 193,865Male Population 191,262Home Ownership 96.4%
Fort Bend Publishing 10707 Corporate Drive, Suite 170 Stafford TX 77477 281-240-2445houstonlifestyles.com | fortbendlifestylesandhomes.com | katylifestylesandhomes.com | woodlandslifestylesandhomescom | cyfairlifestylesandhomes.com
*Demographics are not confirmed and are derived and averaged in good faith from
resources available. Since distribution is limited to 41,000 homes monthly and hand-
picked by carrier routes within each zipcode, income and house values are generally
higher than if averaged from some full zipcodes.
READER DEMOGRAPHICS
READER DEMOGRAPHICS*Median Age: 33.3Average Household Income: 123,453Median Home Price 248,625Average Family Size 3.14Family with Children 66.3College Educated/Degree est. 60%+
Fort Bend readers are mostly college educated, middle
to upper class with school-aged children. Average
household income of our readers is approximately
$123,453. They spend frequently on home improve-
ment, dining and entertainment, and the latest fash-
ion. They are family oriented and spend regularly on
higher education. They are fitness minded and seek
the best in health, beauty and fitness. They enjoy
travel, diverse shopping and dining, and enjoy spend-
ing time with their families
ABOUT FORT BEND
Forbes ranks Fort Bend County 1st in nation for Best
Places To Get Ahead! CNN/Money magazine ranks
Fort Bend County 6th in Nation for Job Growth!
Located southwest of Houston, Fort Bend County is
the fastest growing county in Greater Houston and is
home to a mecca of master planned communities,
country clubs and exceptional school districts. It has an
outstanding educated and skilled local workforce and
is ranked #1 in employment growth in the US (US
Dept of Labor). The area enjoys strong job growth, low
crime rates, a variety of shopping, dining and enter-
tainment, and a quality of life in an enriching and safe
environment.
Fort Bend Publishing 10707 Corporate Drive, Suite 170 Stafford TX 77477 281-240-2445houstonlifestyles.com | fortbendlifestylesandhomes.com | katylifestylesandhomes.com | woodlandslifestylesandhomescom | cyfairlifestylesandhomes.com
*Demographics are not confirmed and are derived and averaged in good faith from
resources available. Since distribution is limited to 41,000 homes monthly and hand-
picked by carrier routes within each zipcode, income and house values are generally
higher than if averaged from some full zipcodes.
READER DEMOGRAPHICSKaty readers are mostly college educated, middle to
upper class with school-aged children. Estimated
median household income of our readers is approxi-
mately $115,264. Katy readers are very family
minded, spending frequently on dining and enter-
tainment and higher education for their children.
The spend heavily on home improvement, the latest
fashion, new cars and travel. The seek quality health-
care, beauty products and fitness.
ABOUT KATY
Located west of Houston, Katy is among the fastest
growing suburbs in Greater Houston. Katy is noted
for its exceptional shool district and quality master
planned communities and country clubs. Business
Week magazine recently rated the Katy area as #2 in
the US for “America’s Biggest Boomtowns” among
the top ten fastest growing communities. Katy expe-
rienced a growth rate of 168%. The area offers a
quality suburban atmosphere and a small town at-
mosphere. It has an energetic and educated, skilled
local workforce. Its residents enjoy diverse shopping
and dining and a quality business environment.
READER DEMOGRAPHICS*Median Age: 33.87Average HHI: 115,264Median Family HHI 95,353Median Household Income 84,548Median Home Price 229,350Average Household Size 3.07Family with Children 66.3College Educated/Degree est. 60+%
Fort Bend Publishing 10707 Corporate Drive, Suite 170 Stafford TX 77477 281-240-2445houstonlifestyles.com | fortbendlifestylesandhomes.com | katylifestylesandhomes.com | woodlandslifestylesandhomescom | cyfairlifestylesandhomes.com
*Demographics are not confirmed and are derived and averaged in good faith from
resources available. Since distribution is limited to 41,000 homes monthly and hand-
picked by carrier routes within each zipcode, income and house values are generally
higher than if averaged from some full zipcodes.
READER DEMOGRAPHICSThe Woodlands readers are mostly college edu-
cated, middle to upper class with school-aged chil-
dren. Estimated household income of our readers is
over $110,113. They spend frequently on home im-
provements, decorating and landscaping. They
spend on quality healthcare, fitness and beauty
products. Readers buy the latest fashions, luxury
cars, and love to travel. They enjoy family time and
spend on higher education for their children and
quality dining and entertainment.
ABOUT THE WOODLANDS
Located north of Houston, The Woodlands is
among the fastest growing suburbs in Greater
Houston and is home to a mecca of master planned
communities, country clubs, and exceptional school
districts. The Woodlands was voted one of the 25
Best Places to Move and One of America’s Best
Shopping Destinations. Families represent over 78%
of the population giving The Woodlands a higher
than average concentration of families. Its residents
enjoy diverse shopping and dining and a booming
business environment.
READER DEMOGRAPHICS*Median Age: 34.7Median Household Income 110,113Median Home Price 182,354Average Household Size 2.9Family with Children 81.6%College/Degree est. 60%+
Fort Bend Publishing 10707 Corporate Drive, Suite 170 Stafford TX 77477 281-240-2445houstonlifestyles.com | fortbendlifestylesandhomes.com | katylifestylesandhomes.com | woodlandslifestylesandhomescom | cyfairlifestylesandhomes.com
*Demographics are not confirmed and are derived and averaged in good faith from
resources available. Since distribution is limited to 41,000 homes monthly and hand-
picked by carrier routes within each zipcode, income and house values are generally
higher than if averaged from some full zipcodes.
READER DEMOGRAPHICS
OUR READER
Cy-Fair readers are middle to upper class with
school-aged children. Average household income of
our readers is over $77,739. They spend often on
home improvements, new cars, healthcare beauty
and fitness. They enjoy dining and entertainment
and love to travel. They enjoy spend frequently on
their school aged children and higher education.
ABOUT CY-FAIR
Located northwest of Houston, the Cy-Fair area has
a growing 800,000 people with many new master
planned and community developments. The area
has a large concentration of families. Cy-Fair Inde-
pendent School District, one of the area’s major at-
tractions, has more than 100,000 students, second
only to Houston ISD in enrollment size within Harris
County. Citizen commitment to education has help
produce a reputation for quality learning experi-
ences. The eight high schools graduate students
who have test scores and college enrollment ratios
that exceed state and national results. Residents
enjoy diverse shopping and dining and a healthy
business environment.
Fort Bend Publishing 10707 Corporate Drive, Suite 170 Stafford TX 77477 281-240-2445houstonlifestyles.com | fortbendlifestylesandhomes.com | katylifestylesandhomes.com | woodlandslifestylesandhomescom | cyfairlifestylesandhomes.com
READER DEMOGRAPHICS*% Female 50.6%% Male 49.4%Median Age: 32.8Median Household Income 77,739Median Home Price 167,542Average Household Size 2.9*Demographics are not confirmed and are derived and averaged in good faith from
resources available. Since distribution is limited to 41,000 homes monthly and hand-
picked by carrier routes within each zipcode, income and house values are generally
higher than if averaged from some full zipcodes.
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