dental reviews and its importants
Post on 18-Dec-2014
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LOGO
How Online Patients Reviews Can Impact Your
Local Dental Practice
www.buyfamous.com
By: Omar R. JacksonPhone: 347-357-
1763www.morelocallead
s.net
Why Patients Reviews Are So Important
Patients go online first to search for local dental practices
Patients post negative and positive feedback about dental practice online
Other patients rely on this feedback from other patients to help them make decisions on which dental practices to patron.
Why Patients Reviews Are So Important
An ample amount of reviews will help you get new patients
No reviews – or mostly “negative” reviews will hurt your ability to get new patients.
Reviews can help your practice flourish or become critically challenged
Repmedia LLC
Let’s Take a Look at Some Numbers
72% of Consumers Trust Reviews
52% are More Likely to Use aLocal Business with Positive
Reviews
27% of Consumers Regularly Use Online Reviews to MakeDecisions about Businesses
WHY Your WHY Your Online Online
Reputation and Reputation and Patient Reviews Patient Reviews
MATTERMATTER
Encourage Your Patients to Leave Reviews
The more online reviews your Practice has, the better
Avoid “fake” reviews at all costs
Simply “ask” your satisfied patients to leave online reviews for your practice
ASK Your Patients for Reviews
Ask patients who come into your practice to go online to leave a review
Setup an “onsite” review station at your checkout counter or front desk
Ask for reviews on the back of QRCode scanner card, receipts, pamphlets, etc.
Make sure you setup a culture with your employees to ask for reviews
ASK Your Patients for Reviews
Ask for reviews in your email autoresponder messages that go out to your patients list
Ask for reviews in your direct mail materials
Ask for reviews on your social media profiles…
Ask for reviews on your website
Just don’t be afraid to ASK!
Make it EASY for Your Patients To Leave Reviews
Provide links to your review site profiles on your website
Give your patients tips about leaving online reviews
Provide top-notch service to make your patients WANT to leave a great review for your practice
Ask Them to Leave Reviews on Multiple Sites
Ask patients to leave reviews on multiple sites – not just one
Review Sites: Google+ Local Facebook Healthgrades Yelp Superpages Citysearch ZocDoc And more!
How Negative Reviews Can HURT
There will be “some” negative reviews, which is good as long as they’re not overpowering
Don’t ignore negative reviews; otherwise, you could come off as “uncaring”
Don’t argue with negative reviewers as it could enhance the negative impact
How to Respond to Negative Reviews
Do not panic or over-react to negative reviews; it’s bound to happen
Assess the situations carefully and resolve any issues with unhappy patients
Do not “argue” with your unhappy patients
Post your responses publicly so your patients and potential patients see that you actually care
How to Build and Maintain a Positive Image
Register your practice on as many review sites as possible
Monitor all of your review site profiles
Respond to all reviews, which allows you to engage with your patients as well as show that you care
Google your practice name to see what type of comments come up in the results
How to Build and Maintain a Positive Image
Create a videos, blog and other content related to your practice consistently to create more “positive” content that will rank high in the search engines
Be consistent and post often for best results
This will help push down any negative reviews and comments
LOGO
www.morelocalleads.net
www.buyfamous.com
If you would like more information about how to handle negative online customer reviews or
how to build a strong, positive online reputation, contact me today!
Omar Jackson347-357-1763
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