delightful dirt bikes

DELIGHTFUL DIRT BIKES

Rahul Dhami

Emily Cornell

Katey Van Hoosier

DELIGHTFUL DIRT BIKES

Dirt Bikes was created on the basis of wanting to delivery more to the consumers of dirt bikes.

Was founded in 2009 in Denver, Colorado.

We wanted a simple company name, so we came up with Dirt Bikes.

EXECUTIVE OFFICERS

CEO- Rahul Dhami

CFO- Katey Van Hoosier

CTO- Emily Cornell

ABOUT US

Dirt Bikes offers dirt bikes, accessories, along with repair services.

Along with the store, dirt bikes provides an online website where you can order anything from parts to the actual bike.

Dirt Bike brands include Yamaha, Honda and Kawasaki.

CUSTOMER DEMOGRAPHICS.

Female persons between the ages of 14 and 25.

They like pink, purple, orange, and blue dirt bikes with power.

The online customers often buy more parts for the dirt bikes they purchase in store.

MARKETING MIX FOR BIKES

Price-the price range for the bikes is between $2,999.00 and $7,000.00.

Product-The dirt bikes.

Promotion-we have advertisements in magazines that target young women. Also, we have commercials young women empowerment.

Place-The physical store.

MAR KETIN G MIX FO R O THER SERVICES

Price-The price of our non-bike products range from $10-$2,000.

Product-The non-bike products are bike parts, accessories, and clothing.

Promotion-We have advertisements in magazines that target young women who want to fix their own bikes. Also, we have commercials young women empowerment.

Place-Online.

REFERENCES

Pride, W., & Ferrell, O. C. (2012). Marketing. (16th ed., pp. 4-10). Mason, Ohio: South-Western Cengage Learning.

Laudon, K., & Laudon, J. (2012). Management information systems . Upper Saddle River, New Jersey: Prentice Hall.