customer awesomeness
Post on 27-Jan-2015
118 Views
Preview:
DESCRIPTION
Slides from a quick presentation on UX, customer success, and sustainably generating evangelists.
TRANSCRIPT
Customer AwesomenessA Framework for Success for Customer Success
Creating Evangelists
Customer Success =
CAUSES
What Evangelism Means...
If we can deliver this ... ... they will take care of this
To UsTo Them
ReferralsAwesomeness
The model for sustaining customer loyalty is reverse-engineering user awesomeness.
-- Kathy Sierra
“ ”
USER awesomenessEven more important than { company / interface / support } awesomeness
If we suck at this ...
... these won’t save us.
Who we want to make awesomeDefine:
What we want them to be awesome at
Creating Evangelists
Customer Success =
_____s who are awesome at _______
Evangelist
???
Awesome
Super Lame
Super Lame
Awesome
*drops the mic*
Let’s Talk
top related