creative green product development and marketing …¯...gua musang frequently suffers from...

創意綠色商品開發與行銷策略

簡報者：陳世昌 董事長，華仕德科技股份有限公司Mr. Eric Chen, President of CASHIDO Corporation

Creative Green Product Development

and Marketing Strategy

CASHIDO overview

Green Product Development

Creative Marketing Strategy

Founded in 1998

Location: Zhunan Science Park

Ozone, Cabozi, Green Power

systemsSMT, PCBA, SIP

OBM OEM

Greener . Safer . Living

Green

A drop of water rolls off a leaf.

A reminder of Cashido’smission to bring green and healthy living to people worldwide.

Creative

Active

Service

Honesty

I Do

SMTOzone

Technology

HEMS

Family Farm

SMT

SIP

Cabozi

Micro Bubble

10 Second

Machine

Micro

Bubbles

Green

Power

Core Technology

10 Second Machine

Solar Power

I-POT

Cabozi

10 Second Purifier

CASHIDO overview

Green Product Development

Creative Marketing Strategy

Cashido

Bubbles

Are

Cozy

Cabozi

Ministry of Economics

Innovation Award

2006

2014 Invention Award

Gold Medal

• Micro Bubble diameter: 0.2 microns

• Micro Bubbles stay in the water longer than large bubbles.

What are Micro Bubbles?

• Micro Bubbles can contain various gases (O3, O2, CO2, etc) to increase gas density level in water.

• Creates over 1,236,000 anions per cc.

Ministry of Economics

Innovation Award

Kill over

99% of

bacteria

Remove

over 75% of

pesticides

Remove

odorsKeep Food

Fresh

10 Seconds to Better Health

Family Mart

Fisher’s Restaurant in Mexico

National Taiwan University Children’s Hospital

台大兒童醫院 紅林鐵板燒

碳佐麻裡燒肉 百八魚場

碎燕

Multi-function cleaning apparatus

Tortoise Plastron washing

Birds Nest WashingBefore After

Before30 minwash

1 hrwash

2 hrwash

Industrial equipment washing and

wastewater treatment

• Use micro bubbles with ozone for cleaning on oil contamination (either emulsify or none emulsify & either synthetic or none synthetic oil) from the parts.

Location: Gua Musang, Malaysia (Population: 100,000)

Gua Musang frequently suffers from monsoons, flooding and contaminated water supply.

Current water filter system doesn’t meet their consumption needs.◦ River water – Used for pre-washing dirty

objects, which are later washed in cleaner ground water or rain water.

◦ Rain water – Homes collect rain water from the frequent monsoons.

◦ Ground water – Filtered and used for drinking/cooking. A very valuable resource, only supplied once every 48 hours. All homes must collect water.

Cashido supplied a solar powered

system to turn river water into drinkable

water giving residents a steady source

of clean water.

System made in Taiwan.

• Micro Bubbles combined with oxygen can be used for agricultural irrigation. It provides water with increased oxygen levels for absorption by plants, aiding in overall growth.

• Micro Bubbles can be combined with ozone to replace a portion of pesticides, which will help kill bacteria and reduce bugs. This process does not create secondary pollution.

• The “Fish Papa”

• The client raises high-value fish.

• Micro Bubbles were used to improve the low oxygen

concentrations in the water. Micro Bubbles increased dissolved

oxygen levels to a steady 6 ppm.

• With the addition of pure oxygen, dissolved oxygen levels

increased to over 7 pmm.

Introducing Eco-SIP（System in Package）A renewable food safety solution applicable from farm, to factory to fork.

Fork 餐桌(廚房)

Farm 農場

Factory 食品加工廠

4D Farming

Ozone Spray

Fishery Systems

Livestock Disinfection

Produce Washing

Wastewater Treatment

Ozone Rinsing

Micro Bubble Soaking

FisheryAgriculture

LivestockWastewater Treatment

Biotechnology

CO2

O2

O3

H2

Micro Bubble

Solar Power

Plasma Lighting

Enviro-Control

Eco-SIP

Industrial Equipment

Food Safety Solutions from Farm to Fork (從產地到餐桌)

Ozone

CASHIDO overview

Green Product Development

Creative Marketing Strategy

Year Award

2005 12th Annual Ministry of Economics Innovation Award

2006 13th Annual Ministry of Economics Innovation Award

2009 17th Annual Taiwan Excellence Award

2010 2010 Taipei Invention Award Bronze Medal

2011 2010 Taipei Invention Award Gold Medal

2012 20th Annual Taiwan Excellence Award

2012 2012 Taipei Invention Award Silver Medal

2013 2013 Green Classics Award

2014 2014 Taipei Invention Award Gold Medal

2014 Global Cleantech Cluster Association Top 30 Finalists

2015 23th Annual Taiwan Excellence Award

2015 Global Cleantech Cluster Association Top 30 Finalists

Awards

23

Bollywood Actress Malaika

Brazilian actor Mr. Luigi Baricelli

Yani Tseng, Taiwanese golf sensation

China

Vietnamese actress Thanh Hang

廣東省政協主席朱明國蒞臨指導

Creating classy,

green MIT

products together.

Cashido

Strong

Promia

Toya

Lucky TopPolytron

Solartech

KaitrumEugene Yen, Architect

TAP

UA Floors Oderbau

Reiju

Green Lifestyle Excellence Cluster

PlumbingReiju

Construction

Wooden

Flooring

Afar

KBIS

•Resource Accumulation

•Group Research

• Online/offline

• Showrooms

• Trade shows

•National Taiwan University

•TAITRA

• Branding

• Art

• Green Design

Group Learning

Corporate-University-

Government Cooperation

Cross-Industry Alliances

Group Marketing

National Taiwan

University

R&D Marketing

Changhua

University

Management Art

China Productivity

Center

Hong Kuang

University

Miaoli Creativity Office

Resources

2014 Taipei

Construction Show

Subkarma Design

Taiwan Excellence Brand

AssociationAnko Food Machine

O’Right Green

Hair Care

The Global CleanTechCluster Association (GCCA) drives sustainable regional economic development on a global scale through the promoting collaboration between the world’s top CleanTech clusters. Three years after its launch, 50 clusters from across the world joined GCCA, representing 10,000 CleanTech companies.

Cashido nominated in 2014 and 2015.

Manufacturing

Branding

Art

Cluster

「一個人走得快，一群人走得遠」非洲諺語“A person go faster, a group of people goes far” African proverb

Thank youBetter living，better lives