cool pool cool_logistics_africa_2013

The Cool Pool

Neutral reefer asset management:

a logical solution to a chronic

industry challenge?

The Cool Pool

• Introduction of the initiative-takers

• Service provider reefer industry

• Supply chain and regulatory compliance,

freight procurement, execution and e-

business

• Provider total refrigeration services

• Pre-trip, monitoring and off-hire/on-hire

inspections, service calls, maintenance and

repair

The Cool Pool

Think out of the

reefer box

The Cool Pool

• Observations

– 16-20 billion US$ spenditure repositioning

boxes (source: Richard Butcher, chief executive of maritime logistics consultancy Invicta Management Solutions)

• Time and money consuming

• Negative impact on utilization

– Utilization below 5 trips per year averagely

– US$34 000 / 7 years @ 5 trips = +950US$ per

reefer trip (excluding energy & port

operations)

The Cool Pool

• Observations

– Vessel operations decision driven by dry

segment

– Commercial preponderates macro-economic

imbalance

The Cool Pool

• The plan

– Proceedings roundtable > White paper

“Neutral reefer asset management”

– Further validation (Cool Logistics Africa ‘13)

– Executive validation

– Set up collaborative and cooperative model

The Cool Pool

• Grey Reefer Asset Management

Roundtable initiated (a.o.) foodcareplus™

• January 24, 2013 – Port of Antwerp

• 24 participants

• Objective | open up the independent

reefer pool debate

The Cool Pool

Issues

• Growth vs.

Investments

• Honouring

commercial

agreements

• Ownership of the box

Opportunities

• Improve repositioning

• Single trip leases

• Intermodal

• Spot market

The Cool Pool

• Collaborative independent platform and

pool

– Contributors and users (double-role)

– Operate in reefer “blogs”

• Not a replacer but “additional”

• Address

– Operational and asset control

– Maintenance and repair

The Cool Pool

Shipper

Consignee

Intermodal

operator

Intermodal

operator

3PL/FFW

3PL/FFW

Depot

Depot

Terminal

Terminal

Carrier

Box flow

ow

ners

hip

The Cool Pool

Shipper

Consignee

Intermodal

operator

Intermodal

operator

Depot

Depot

Terminal

Terminal

Carrier

Box flow

ow

ners

hip

POOL

The Cool Pool

The Cool Pool

The Cool Pool

The Cool Pool