clickny 09 poke
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Friday, October 2, 2009
Friday, October 2, 2009
I’m Tom.
Friday, October 2, 2009
I’m Tom.
madewithcomputers.com • @meat99
Friday, October 2, 2009
I’m from
Friday, October 2, 2009
New York
20 peeps
est 2007
Friday, October 2, 2009
est 2001 London
60 peeps
Friday, October 2, 2009
Friday, October 2, 2009
Friday, October 2, 2009
Friday, October 2, 2009
That sounds awesome!
Friday, October 2, 2009
Rather than showyou the specific work we’vedone in this entertainment
product space this year, (I can’t leak them just yet)
I thought we’d explore some of the concepts that
have inspired our thinking.
Friday, October 2, 2009
Instead, let’s call this:
Friday, October 2, 2009
Hire a game designer.Instead, let’s call this:
Friday, October 2, 2009
Hire a game designer.Instead, let’s call this:
...or, A few things I’ve learned about the future of information,
advertising and entertainment—plus—a bunch of other stuff I
threw in here to eat up a solid 15 minutes of your time.
Friday, October 2, 2009
Hire a game designer.Instead, let’s call this:
Hire a game designer.
...or, A few things I’ve learned about the future of information,
advertising and entertainment—plus—a bunch of other stuff I
threw in here to eat up a solid 15 minutes of your time.
...or, Stop creating advertising and start creating useful things that advertise.
Friday, October 2, 2009
madewithcomputers.com • @meat99People are intrigued by what you DO, not what you SAY.
Friday, October 2, 2009
This is the slide where the video was presented.Click to watch it on the internets.
Friday, October 2, 2009
Competitive commentary is alive and untapped.
Friday, October 2, 2009
“So-and-so won Facebook...”
Friday, October 2, 2009
Tengaged is a free reality social network built around an eviction game.
It's about social interactions, creating alliances and friendship, but at the same time drama, betrayals, back-stabbing tension may occur.
In short: Twitter, YouTube comment strings, and Big Brother had a baby.
Friday, October 2, 2009
http://www.tengaged.com
Friday, October 2, 2009
Be playable.
Friday, October 2, 2009
Be playable.
Think of the most interesting thing that’s engaged you in recent history.
Friday, October 2, 2009
Learning tool.
Think of the most interesting thing that’s engaged you in recent history.
Friday, October 2, 2009
Learning tool. Information delivery system.
Think of the most interesting thing that’s engaged you in recent history.
Friday, October 2, 2009
Learning tool. Information delivery system. Ad.
Think of the most interesting thing that’s engaged you in recent history.
Friday, October 2, 2009
Learning tool. Information delivery system. Ad. Piece of Entertainment.
Think of the most interesting thing that’s engaged you in recent history.
Friday, October 2, 2009
Learning tool. Information delivery system. Ad. Piece of Entertainment.
Chances are the best of them had something common in their dna:
Think of the most interesting thing that’s engaged you in recent history.
A casual gaming philosophy.
Friday, October 2, 2009
In fact, game-like properties aren’t just changing media.
Friday, October 2, 2009
In fact, game-like properties aren’t just changing media.
They’re changing how you live.
Friday, October 2, 2009
Friday, October 2, 2009
http://danhon.com/2008/03/11/sxsw-2008-jane-mcgonigal-keynote/
http://www.wired.com/gaming/virtualworlds/commentary/games/2008/08/gamesfrontiers_0811
http://www.neatorama.com/2008/08/11/secret-of-weight-watchers-success-its-an-rpg/
Friday, October 2, 2009
“A role-playing game (RPG) is a game in which the participants assume the roles of virtual characters, while managing an inventory of resources. Participants determine the actions of their characters
based on their characterization, and the actions succeed or fail according to a formal system of rules and guidelines. Within the
rules, players have the freedom to improvise; their choices shape the direction and outcome of the game.
“...successful RPG participants achieve their goals by observing and working the games system to their
advantage. The more they play, the more they discover interesting ways to exploit combinations of the rules
that aren’t apparent at first.”
Friday, October 2, 2009
“A role-playing game (RPG) is a game in which the participants assume the roles of virtual characters, while managing an inventory of resources. Participants determine the actions of their characters
based on their characterization, and the actions succeed or fail according to a formal system of rules and guidelines. Within the
rules, players have the freedom to improvise; their choices shape the direction and outcome of the game.
“...successful RPG participants achieve their goals by observing and working the games system to their
advantage. The more they play, the more they discover interesting ways to exploit combinations of the rules
that aren’t apparent at first.”
Ad.
Friday, October 2, 2009
“A role-playing game (RPG) is a game in which the participants assume the roles of virtual characters, while managing an inventory of resources. Participants determine the actions of their characters
based on their characterization, and the actions succeed or fail according to a formal system of rules and guidelines. Within the
rules, players have the freedom to improvise; their choices shape the direction and outcome of the game.
“...successful RPG participants achieve their goals by observing and working the games system to their
advantage. The more they play, the more they discover interesting ways to exploit combinations of the rules
that aren’t apparent at first.”
Ad.
Huh. So, if I eat a modest breakfast and a hearty salad for lunch, I’ll have
enough points to survive a greasy burger and fries for a dinner treat!
Friday, October 2, 2009
“A role-playing game (RPG) is a game in which the participants assume the roles of virtual characters, while managing an inventory of resources. Participants determine the actions of their characters
based on their characterization, and the actions succeed or fail according to a formal system of rules and guidelines. Within the
rules, players have the freedom to improvise; their choices shape the direction and outcome of the game.
“...successful RPG participants achieve their goals by observing and working the games system to their
advantage. The more they play, the more they discover interesting ways to exploit combinations of the rules
that aren’t apparent at first.”
Ad.
That’s right Charlie! You would appear to be learning THE GAME.Huh. So, if I eat a modest breakfast and a hearty salad for lunch, I’ll have
enough points to survive a greasy burger and fries for a dinner treat!
Friday, October 2, 2009
http://www.apptism.com/apps/lose-it
Friday, October 2, 2009
http://www.apptism.com/apps/lose-it
Lose It! Puts this phenomenon in your pocket.
Friday, October 2, 2009
Friday, October 2, 2009
Friday, October 2, 2009
“Losing weight became a series of small, intriguing challengesas opposed to a painful daily grind.”
Friday, October 2, 2009
And a final thought: Stay (small): Simple, Smart and Social.
http://www.madewithcomputers.com/home/2009/8/11/the-art-of-creating-simple-smaller-and-smarter.html
Friday, October 2, 2009
(a websperiment)
Friday, October 2, 2009
Friday, October 2, 2009
Friday, October 2, 2009
Friday, October 2, 2009
Friday, October 2, 2009
Friday, October 2, 2009
Friday, October 2, 2009
“POKE, quick-like-a-bunny....”
“Add Mars and Poke to (the) list of counter-cultural branding moments.”
“Inspired in good faith to add a bit of utility to Snickers”
“The microsite your campaign deserves”
“Now meet Snckrz - Ah! I get it, Snacklish!”
Friday, October 2, 2009
Friday, October 2, 2009
Friday, October 2, 2009
50,000 logos rendered in 4 days
Friday, October 2, 2009
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