chris hurst town team programme manager association of town & city management 03.04.13 business...

Chris HurstTown Team Programme ManagerAssociation of Town & City Management

03.04.13

Business Resilience & the Town Team Programe

The Town Team Programme

Defining Resilience

Future Models for Town Centre Resilience

Defining Resilience

The Triple Bottom Line

Environmental

Social

Economic

Resilience & Sustainability

St Martin's Church 1970

St Martin's Church 2010

Resilience to Change

Resilience is being capable of absorbing change & rebounding from it

People keep businesses in business

• Consumers desires and business performance are intertwined

People need great places, and great places need people

• Town centres are organic and change with peoples' perceptions

Business resilience = Place resilience

•Driven by Value•Able to compare prices, hunt for bargains. Also want 'added value' of a visit to town

Getting OlderFocus on good service in nice, safe, local places

Want ExperiencesLeisure is important. Want unique retail, cultural, social experiences

Use TechnologyUse it for information, shopping, socialising, deal hunting

Expect ChoiceLive and shop on own terms, and business needs to respond to that thirst for diversity

Changing Consumer Trends

'Alive After Five' & the Evening Economy(Kingston, Margate)

Adding Value to Retail

(Stockport Teenage Market)

Adding Value to Retail

(Stockport Teenage Market)

Looking Beyond Retail

(Altrincham Arts Festival & Film Club)

Looking Beyond Retail

(Poole Film & Market Day)

The Digital High Street

The Digital High Street

Engaging with People

The Town Team Programme

Product of the Portas Review (2011)

- Engand only

27 Portas Pilots

- £100k Government funding

- Testing recommendations of review

- Sharing knowledge & best practice

330+ Town Teams

- £10k Government funding

- Generally informal partnerships

What are they?

- Markets

- Pop-up spaces

- Entrepreneur incubation

- Public realm development & enhancement

- Business grants & loan funds

- Volunteering

- Art installations & culture-led events

- Digital High Street

- Skills, training & mentoring

- Place Branding (marketing & promotion)

- Asset management (community right to buy)

- Increasing perceptions of safety

- Environmental sustainability

- Place Managers (coordinators; ambassadors)

- Strategic planning

- Youth engagement & employment

What are they working on?

new energy to town centres

Trying new delivery methods

grass-root development

socio-cultural and community development

formed partnerships focused on local issues

taking 'ownership' of their local places

using community knowledge in decision-making

Impact of Town Teams

MRBIG Market TeamDistrict Council

Town Team

Apprentice

Local business

Market trader

All are local residents

NABMA 'Best Social Enterprise Market'

2014 Award

Town Council

Future Models for Town Centre Resilience

The Triple Bottom Line in Town Centres

Community

Public Sector

Business

Strong Centres

BusinessNeeds

Local Authority

Community & Social Interests

Town Centre Managers

Portas Pilots

Town Teams

BIDs

CSR

The Role of Town Teams

Putting this in Place

Thank you

Chris Hurst

Town Team Programme ManagerAssocaition of Town & City Managment

@ATCMUK

@TownTeams

07584 660 189

Chris.Hurst@ atcm.org