business development opportunities laurent marliere, executive advisor eji

Business Development Opportunities 

Laurent Marliere, Executive Advisor EJI

Networking is the most effective marketing tool for lawyers

Best friends, referrals, personal relationships, roadshows

What is the most effective business development tool for law firms ?

Web sites ? Brochures ? Writing articles ? Books ? Speaking ? Seminars ? Directories ?

in figures• 18 National Chapters

• A team of 602 independent Law Firms

• 41 Correspondents worldwide

• A complete international legal solution

• 7500 professional lawyers

• 10 practice groups

• 102 events in 2009

• 40000 individual web hits

• More than 50 % of the network ISO certified (incl the EJI headquarters)

• € 952 million est. annual turnover

Networking structure Networking opportunities Networking market

• Quality of membership• Coverage• Specialization (PG’s)• Invest in time (Jurismus)

• Global & PG meetings• Attend business fairs• Roadshows to other EJI

• EJI internal market & referrals• Image effect on clients• Becoming more competitive via exchange of best practices

Transforming Eurojuris from a Regional network into a Global network

100 Key Cities Plan

Eurojuris into Worldjuris ?

The strength of GLOCAL & the Eurojuris positioning

Transforming Eurojuris from a Regional network into a Global network

www.join-eurojuris.com

Participate to the IBA with a Eurojuris stand

CRM software to track record on 200 prospects

Eurojuris : Adding value to your individual networking

-Positioning : Enlarging your networking scope - « Eurojuris: the world’s local lawyer »

- Talk to your clients and prospects. Inform them that you are the international intermediary of your region.

- Practice Groups: network between specialists.- Involve your partners & associates as well

- Social networks : Join Eurojuris on Linkedin or Facebook -Explore the new networking routes

- Use the Eurojuris support materials to boost your networking- 15 Eurojuris Law Guides at your disposal- Corporate brochures- Professional Powerpoint presentations

- Organize your own Eurojuris roadshows for in-depth networking- Give a second life to your (partners’) publications and release them on the Eurojuris web site

the most effective business development tool for YOUR law firm